IP protection & commercialization strategies
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Presentation by Pierre Meloche from NRC-IRAP about IP protection and commercialization strategies.
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IP protection & commercialization strategies
- 1. IP protection & commercialization strategies Pierre Meloche NRC-IRAP May 20, 2011
Hinweis der Redaktion
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- « Result of « Creations of the mind” and innovation, examples include literary and artistic works, symbols, names, pictures, designs, business models. “IP rights” is “property” and based on legal right to exclude others from using the property. all the above can be registered except confidential information and trade secrets; can transfer ownership rights through contractual arrangement such as a license, assignment, etc; all legislated Discuss technological innovation and focus on patents, trade secrets, and to a lesser extent trade marks Copyright: protects against copying and reproducing; does not protect idea behind the original work but the original expression of the idea; automatic, life + 50 years; no need to add C-circle; original literary , artistic, musical and dramatic works and other such as sound recordings, performances; if registered helps pursue infringers; important in software (sequence of numbers, code, etc Integrated circuit topographies: original integrated circuit layout design; use, sale and manufacture; Systems on Chip; 10 years Industrial designs (visual appeal): prevents others from manufacturing and selling; eg coke bottle, distinctive wrappings, shapes, features, originial pattern; 10 years Plant breeders rights: varieties, new strain of wheat, Monsanto,
- As entrepreneurs, you have made a sizeable investment and wish to protect it by excluding others from profiting from the fruits of your labour; need time to protect original IP, make improvements, RDA, deploy in market, capture market share, patent will provide this advantage – 20 year window. Platform technology with fields of use; some may be of interest others less so (license to others) Building value; ROI: crown jewel; goodwill; value at exi; some sectors more important than others e.g. biotech, pharmat
- Re patents: inventor’s black book (important particularly in US with first to invent and in other jurisdictions, in case of infringement and litigation; Invention disclosure: true inventors vs contractors and if incorrect, grounds for invalid patent and avoid skeletons in the closet particularly if lucrative Non-disclosure agreement
- Timing of filing: earlier the better; prior to public disclosure Prosecution (Office Action); Examiner’s role Maintenance fees escalate PCT, escalation of costs at 30 months in entering National Phase Finding patent agent: knowledgeable in domain; track record USA: CIP if adding new subject matter while maintaining first country priority filing date USA: divisional (process, product, apparatus) (one invention, one patent)
- - prior publications: if published may negate ability to file in Europe, Japan Need to publish: if publish before filing, may negate abiltity to patent; strong basic patent, improvement good but minor; publish to level out the playing field but may still need license to basic patent to use invention Improvement or breakthrough: Feasible or useful: “everything is patentable”; breadth of claim protection may be small and weak; are there worthwhile claims that can feasibly be obtained; prior art flushes out little art, good likely hood of strong patent claims but harder to commercialize; simple invention easier to commercialize Trade secrets: process or formulation?; less than 7 years before technology obsolete; Status of technology: on-going, completed, others working on technology? Status of technology development: may need more work before filing to back-up claims Race? Prior art may show a lot of activity therefore time of the essence
- - Partner-collaborator id: who pays for cost of protection, on-going development?; licensee in view?
- examples: Industrial Business Machines (IBM); ski doo, registration of company name at federal or provincial level is not a trade-mark ISM license example (technology obsolescence + trade mark)
- License is a business deal first and foremost Can be very creative; barter; RCMP VIP vehicles anti-projectiles and bomb resistant Case to be made for a joint technology development fund, in trust, managed by company, monies owing to Crown but used to accelerate product development and deployment by both the Licensor and Licensee and through joint projects
- - Need Champion spark plug