Internet and '08 US Presidential Campaign

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Discusses "Lessons in the US Digital Campaign" by Nick Amstead & Andrew Chadwick. Analyzes social networks as a way to promote candidacy.

News & Politik

THE INTERNET AND THE 2008 PRESIDENTIAL CAMPAIGN Michael Le Com 300 Feb 2009

LESSONS OF THE US DIGITAL CAMPAIGN ,[object Object],[object Object],[object Object],[object Object],By: Nick Anstead & Andrew Chadwick Renewal; September 22. 2008

INTERNET STRATEGISTS ,[object Object],[object Object],[object Object],[object Object],Photo by: Peter Wynn Thompson for The New York Times ,[object Object],[object Object],[object Object],[object Object]

CASE STUDY ,[object Object],Courtesy of Pete Quily, Flickr

DISCUSSION QUESTIONS ,[object Object],[object Object],[object Object],[object Object]

REFERENCES ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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The phenomenon of interest may be described as the extent to which social media may be used inpolitical campaigns, including past campaigns and future campaigns. This includes four main questions: (1) Was there significant use of social media in past political campaigns, namely the 2008 campaign of President Barack Obama? (2) Has social media continued to be used in subsequent political campaigns? (3) If social media has been used, have there been any problems with its use? (4) What is the best way to utilize social media in future political campaigns?

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