Harnessing Technology for Social Work Scholarship
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This presentation was created by myself and Melanie Sage of the University at Buffalo for our visit with the College of Social Work at the Ohio State University in August 2017, where we talked about how social work faculty can harness technology for their social work scholarship.
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Harnessing Technology for Social Work Scholarship
- 1. Harnessing Technology for Social Work Scholarship Text Images Data Melanie Sage, PhD, U at Buffalo, SUNY Laurel Hitchcock, PhD, UA at Birmingham
- 4. Today’s Agenda Icebreaker Learning Objectives Why use social media in research Learning Theory to inform use of social media Overview of social media; examples from each of us & our PLNs Focus – Using Infographics References & Resources
- 5. Find a partner and Google them- find out everything you can about them
- 7. Learning Objectives By the end of this presentation, we’ll teach you these things…. 2. Appreciate how social media can foster and support collaborative work among social work academics. 3. Recognize how infographic tools can be incorporated into research dissemination. 1. Understand the use of social media as a dissemination tool in social work scholarship.
- 8. Why share your research on social media? • Widens scholarly audience + citation impact • Social citation altmetrics • Influence audiences & Informs field Bik, H. M., & Goldstein, M. C. (2013). An introduction to social media for scientists. PLoS Biol, 11(4), e1001535. Peoples, B. K., Midway, S. R., Sackett, D., Lynch, A., & Cooney, P. B. (2016). Twitter Predicts Citation Rates of Ecological Research. PloS one, 11(11), e0166570.
- 9. Types of Altmetrics https://www.altmetric.com/ 1.usage 2.captures 3.mentions 4.social media 5.citation
- 12. Who’s got the time?? What’s the cost/benefit analysis for you? • Pros: dissemination, reach, recruitment, identify collaborators, get early feedback on work, introduce yourself to funders, become notable in your area of research, stay connected to current trends, increase citations • Cons: requires upkeep/management, must set aside time, may open yourself to critique
- 13. Professional Learning Networks • Technology-based tools & processes to network, disseminate, and stay informed • Building professional relationships in digital spaces Examples: • Following a local NASW Chapter Facebook Page • Table of Content Alerts from a Journal • Participating in a educational technology Facebook Group
- 14. Social Learning Social presence is key • Imitation and reinforcement • Socialization helps with identity development • Use of videos, social media, avatars, discussion boards can help reinforce social presence • Group work • Active/collaborative learning, performing for public audience Digital Literacy understand, share and create meaning with different kinds of technology and media: • Understand the range of ways that social media could be used within professional practice • Respecting and promoting ethical practice • Participate in a variety of platforms • Skills to create professional content • Share content appropriately Connectivism/Connected Learning learning is fast paced and connections are needed for lifelong learning • Non-human tools can promote learning • Ability to see connections between fields, ideas, and concepts; peers and practitioners • Decision-making about what to learn is a key learning process • Academic learning can occur outside the classroom Communities of Practice learners have a tribe: • Collective competence and willingness to learn from others • Engaged in contributing to the collective knowledge and resources • Sustained and consistent interaction • Professional topics USING THEORY TO UNDERSTAND SOCIAL SCHOLARSHIP
- 15. Social Media is used in social research for multiple purposes Social interventions 1 To recruit research participants 2 As a primary data source 3 To disseminate and network 4
- 16. Interventions on Social Media Most commonly health-related intervantions: • Social influence (social network) impact on health bx such as physical activity/diet • Live chat to increase safe sex in consumers with high HIV risk • Teen mom educational program to reduce infant obesity • Organ donation registration
- 17. Outreach on Social Media Finding and working with vunlerable populations: • FaceBook Groups for people with rare diseases • Texting – text4baby and parenting tips for low income families • Homeless Youth • Ratings on Yelp or Healthgrades.com
- 18. Research with Social Media • Content and Network Analysis of posts, images, hashtags, etc. • Visual Mapping Tools • Software: Nvivo and NodeXL • Examples: • Symplur Hashtag Project • Inequaligram
- 19. Dissemination with Social Media Function of the Media: • Social Networking • Publishing &Collaborating • Bookmarking & Aggregating • Microblogging • Media Sharing Examples: Podcasts Academic Blogs Videos Infographic CV
- 20. Podcasts Facebook Twitter Blog LinkedIN What digital tools should you use?
- 21. Laurel’s Digital Tools for Social Scholarship #MacroSW Online Community Professional Blog Teaching and Learning in Social Work TWITTER Relationship Building & Sharing with Students & Colleagues Social Work & Technology Google+ Community Online Community #SWTech LinkedIn Relationship Building & Sharing with Students, Colleagues & Alums
- 22. Melanie’s Digital Tools for Social Scholarship You Tube husITa/tech groups Relationship building, developing expertise FB Facebook Personal/professional relationship building (people I’d invite over for dinner) T Twitter Professional relationship building, research dissemination, reputation management BPD Listserv IV-E Listserv Learning about trends and issues Infographics Research Dissmenation
- 24. Why use infographics to disseminate your research? Pique interest in your work Effective way to communicate: readable and shareableTransfer research to practice
- 25. Who knows about your research? • Audiences Practitioners Consumers Foundations Federal, State and Local Agencies Professional Associations Interdisciplinary Professionals Colleagues Students
- 26. What is an infographic? Visual images and writing put together to explain/tell a story
- 28. Considerations for Digital Storytelling Hardware Software Techniques Outputs Ethics Smartphone Phone apps Record in quiet space Health messages Informed consent Video camera Storify Test sound quality Infographics Institutional review Audio Recorder Piktochart Use text to caption video Video shorts Professionalism Laptop/Desktop Powerpoint for slideshows Train participants to use technology Audio stories Confidentiality Microphone audacity Attention span 3-5 minutes Photo exhibits Student privacy
- 30. What makes a good infographic? 1. Your Content • Identify your topic • Focus your topic • Use quality sources • Cite appropriately
- 31. What makes a good infographic? 2. Your Design (Color & Visuals) • Avoid white backgrounds • Rule of Three • Bite Size Chucks
- 32. Example of “Not So Good” Infographic
- 33. Example of a Good Infographic
- 34. Steps to Making an Infographic • Step 1. Identify your Message • Step 2. Choose your platform • Step 3. Consider design principles • Step 4. Get feedback • Step 5. Plan to share it Inspiration: Daily Infographic- a curated website of infographics (http://www.dailyinfographic.com/)
- 35. Tips for Research Infographics Keep it simple: • What’s it about? • Why’s it matter? • What are the findings? • What’s the implication? Include contact info/ twitter handle or other social media handles Follow/tag/share with others interested in topic- relational
- 37. Tweeting…
- 38. Tell us your plans for using social media to harness your scholarship https://www.polleverywhere.com/
- 39. Questions? Laurel Iverson Hitchcock, PhD, MPH, LICSW, PIP Assistant Professor University of Alabama at Birmingham (UAB) lihitch@uab.edu @laurelhitchcock Melanie Sage, PhD, LICSW Assistant Professor University at Buffalo msage@buffalo.edu @melaniesage
- 40. References Bik, H. M., & Goldstein, M. C. (2013). An introduction to social media for scientists. PLoS Biol, 11(4), e1001535. Centers for Disease Control & Prevention. (n.d.). Infographics. Retrieved May 21, 2016, from http://www.cdc.gov/socialmedia/tools/infographics.html Dyjur, P., & Li, L. (2015). Learning 21st Century Skills by Engaging in an Infographics Assessment. In Proceedings of the IDEAS: Designing Responsive Pedagogy (pp. 62–71). University of Calgary. Retrieved from http://dspace.ucalgary.ca/bitstream/1880/50860/1/7%20Learning%2021st%20-%20Dyjur%20%26%20Li.pdf Joosten, T. (2012). Social media for educators: strategies and best practices. San Francisco: Jossey-Bass. Kos, B. A., & Sims, E. (2014). Infographics: The New 5-Paragraph Essay. In 2014 Rocky Mountain Celebration of Women in Computing. Laramie, WY, USA. Retrieved from http://scholar.colorado.edu/cgi/viewcontent.cgi?article=1001&context=atlas_gradpapers Martix, S., & Hodson, J. (2014). Teaching with infographics: practicing new digital competencies and visual literacies. Journal of pedagogic development, 4 (2). Retrieved from: http://www.beds.ac.uk/jpd/volume-4-issue-2/teaching- with-infographics Richardson, W., & Manacebelli, R. (2011). Personal learning networks: Using the power of connections to transform education. Bloomington, IN: Solution Tree Press. Peoples, B. K., Midway, S. R., Sackett, D., Lynch, A., & Cooney, P. B. (2016). Twitter Predicts Citation Rates of Ecological Research. PloS one, 11(11), e0166570.
Hinweis der Redaktion
- Melanie to start The use of digital and social technology (mobile devices, social media, and more) is omnipresent in our daily lives, and ahead of practice, policy, and ethics in social work. This presentation will show how social media platforms and applications can be tools to help social work academics and practitioners discover and share knowledge as well as build relationships for collaborative work. Special attention will be paid to the creation and use of infographics in the dissemination of scholarship.
- Cover the first five items before the break and last ones after
- Melanie What do you want people to know about your research when they google you? What do you want them to do with the information? Give five to search, five minutes with partner; What did you find? Our debrief- How much was about your research agenda? Was it more personal? Professional?
- Melanie
- Melanie
- Melanie – first half Laurel – second half
- Laurel usage - views, downloads, holdings, document delivery, ILL captures - favorites, bookmarks, saves, readers mentions - blog posts, Wikipedia articles, news stories, comments, reviews social media - tweets, +1s, likes, shares, ratings citation - Web of Science, Scopus, Google Scholar, PubMed, patents With the explosion of “big data,” we can find out more about articles and other research output, and we can do it on a faster timeline than in the past. Altmetrics have the potential to do the following: "provide a broader, more diverse view of the impact of any piece of scholarship, to reflect the impact of the article itself, not its publication venue, to track impact outside the academy, to track the impact of influential but uncited work, and to track track impact from sources that aren't peer-reviewed." (source: http://altmetrics.org/manifesto)
- Laurel Example from Jonathan: Here’s how all of this plays out in real life. Over the course of a year, Kim O’Brien, Mary LeCloux and I wrote an article about psychotherapies for suicidal youth. In August 2016 Child & Adolescent Social Work Journal published the article online (Singer, O’Brien, & LeCloux, 2017). Since Child & Adolescent Social Work Journal is not listed in the Impact Factor journal list, I decided to run my own experiment on social media to see if posting about the article on a regular basis would increase reach as measured by altmetrics. I set up a daily tweet through the app If This Then That (ifft.com) that said “Online access to Theory & Techniques for ABFT, DBT & I-CBT for #suicidal adolescents http://rdcu.be/ntfQ #SPSM #Socialwork #psychology”. So, what happened as a result of this daily tweet? The article quickly became the most tweeted article from the journal and in the Top 5% of all research articles tracked by altmetrics. At least one person per day (other than me) shared the article with their followers. See Figures 3 and 4.
- Laurel When the publisher notified me that the article was being published in the physical journal I went to the journal website. I saw that the article had been shared 429 times and downloaded 262 times. There were 8 other articles in the issue. The second most widely downloaded article had 166 downloads and 0 shares. Figure 4. Shares and Downloads on March 4, 2017 by Jonathan B. Singer
- Melanie What are your goals? Using social media for scholarship is not for everyone.
- Laurel One more reason to share on social media A professional learning network (also known as a personalized learning network) includes technology-based tools and processes used by a social worker to stay up-to-date and share information about current news, practice knowledge and the latest research findings. Why? - Life-long or Career Learning - Ethical practice for Social Workers - Rapid pace of change requires active strategies to stay up-to-date Reflection: What do you need? – self-reflection and what are your reasons for networking relationship-building (networking) ; dissemination & Feedback (; learning (what topics) Introduce the topic – PLN http://griffinfarley.typepad.com/propagation/2009/08/new-ground-swell-researh-on-social-technology-adoption.html (Ground Swell) Clay Shirky Self-Reflection on Current Strategies - What topics do you need to stay abreast of? How do you current keep up on new developments? When you need to know something, to whom to you go? Handout with resources: one-page handout; worksheet to map out Professional Development Plans from Education
- Melaine Define Social Scholarship: . The use of social media in scholarship has been called social scholarship (Greenhow & Gleason, 2014). Disseminating scholarship through blogs, podcasts, and other forms of social media makes content accessible to the general public and is therefore consistent with the Social Work values of social justice and service.
- Melanie
- Melanie - Social media is now also being used for intervention research- not just as a dissemination tool
- Melaine
- Melanie
- In this slide, we will cover some of the different types of social media platforms that are available and widely used. Generally, social media are used to share and create digital content. Because the number and brands of social media change rapidly, I will cover some general ways that social media are used today with a few brand examples. Understanding the function of social media will help you to keep up with the ever changing landscape of social and digital media. The first and probably most popular type of social media platform are for social networking, which are designed to help people connect with each other, share information and view information about each other. Users share information about themselves, follow each other and respond to each others’ comments. Examples are Facebook or Linked In, a professional networking site. A second type of social media includes software that allow for creating, publishing and collaborating on content. For example, Google Documents include web-based word processing software that allow more than one person to access at the same time. This means that multiple people can write and edit one document together. This content could then be published on a website using blogging software such as Wordpress or Blogger. Microblogging is creating short posts with text and/or images to be shared with others. There is usually a word or image limit to the posts. Twitter is the most popular of these platforms. Another type of social media are bookmarking and aggregating apps. These services allow a user to collect, organize and then share content around specific topics. This is also known as digital curating. Pinterest is a great example as it allows users to create virtual bullet boards with images and text on content such as recipes, fashion ideas and more. Professional groups such as the Centers for Disease Control and Prevention also have boards that share information about current public health issues. Finally, there are numerous media sharing platforms that allow users to upload content that is created by the user to share publicly or privately with others. Examples include Flickr and Instagram for photos and YouTube for videos. Because the nature of social media is to promote public sharing, users can follow other users (known as friends, followers,etc) with most of these sites, and like or comment on content or posts. Thus, writing and posting comments can be considered another important function of social media. Social Media = forms of electronic communication Digital Media = digitized content Mobile Devices
- Laurel – decision on what your goals and don’t have to do it all; we don’t do it all; targeted
- Laurel Examples of how use social media for dissemination
- Melanie – one minute BREAK
- Laurel – SWKers with Pinterest Boards Research
- Stop and think about your research Research for practicing social workers. How can you best reach these individuals What is one research project you are working on? Who needs to know about it? Audience? Change How do you currently share your research? Thinking about your research and who do you want to reach from this list. Keep it simple: What’s it about? Why’s it matter? What are the findings? What’s the implication?
- Melanie – example of research turned into an infographic
- Melanie
- Melanie
- Melanie – take pics
- Laurel If, for example, you have a broad topic like cookies, narrow it down to something such as: "How do cookie flavors rank around the world?“ https://piktochart.com/blog/choosing-the-color-palette-part-iii-the-rule-of-3-colors/ Adopt the rule of three: pick three primary colors, with the lightest being the background. Stay within that color palette.
- Laurel If, for example, you have a broad topic like cookies, narrow it down to something such as: "How do cookie flavors rank around the world?“ https://piktochart.com/blog/choosing-the-color-palette-part-iii-the-rule-of-3-colors/ Adopt the rule of three: pick three primary colors, with the lightest being the background. Stay within that color palette.
- Laurel
- Laurel Infographics are visual representations of information. They can include numbers, text, images, or any combination of the three. Just as in traditional writing assignments, infographs can take on any of the various rhetorical modes — informative, instructive, descriptive, persuasive, etc. Infographics provide authors with a quick way to convey a lot of information. For example, this infographic on infographics conveys interesting data much more concisely than another paragraph inserted here could have:
- Laurel What are the main goals for your lesson? What steps will get to your goal(s)? How can these steps be visualized? What learning story are you telling? What’s the ultimate “aha” moment, and how will you represent it visually? Gather and organize your data or information to create a big picture of what you’d like to share with your students. Sketch out your steps and make sure they make sense before you start. There is nothing more frustrating than having to start a whole design over on the computer. Step 2. Choose your platform There are many ways to represent your ideas. Choosing a format will help you refine the visual approach that you’d like to take. There is no right or wrong format, so pick something that is appealing to you and that you think your students will find meaningful and easy to remember. Piktochart provides a useful flowchart to help you decide which format is best for you. Below is a list of the most popular infographic platforms: Piktochart (a presentation tool with templates that allow you to turn any kind of data into engaging infographics. You can modify color schemes and fonts, and upload basic shapes and images.) Easel.ly (web-based tool with dozens of customisable templates. They have a library with basic shapes, and you can change fonts, colours, text styles and sizes. You can also upload graphics and place them within the infographic.) Visual.ly (this is a community platform for data visualization and infographics that allows you to create infographics and to share them on social media.) InFoto (this site builds infographics from photos available on your Android phone.) Venngage (a tool that allows you to create and publish infographics. Templates, themes, charts and icons are available, and you can upload your own images as well.) Dipity (here, you can create, share, or embed content with interactive timelines. It lets you add video, audio, images, text, and links to social media for instance) Step 3. Consider design principles Once you have chosen a format and are ready to start your infographic, remember that colors that are too bright or too dark are not attractive to the eye. Avoid white backgrounds when possible (because most websites have a white background, it will make your work blend in too much). Adopt the rule of three: pick three primary colors, with the lightest being the background. Stay within that color palette. Try keeping the text minimal, in “bite size” chunks. What are the keywords that you want your students to remember? A well-styled infographic will be balanced and consistent, and uses size, colors, and images to make important information stand out. Step 4. Get feedback Remember that infographics should speak for themselves. Show it to a colleague, a family member, or even your students to see if that’s the case. If you have to explain to them what’s in the infographics, it probably means that it needs a little more work. Don’t get discouraged. Great work requires many iterations before being shared. Step 5. Share it Most infographic platforms allow you to share your work through different media sites or to embed in your own website. You also have the option to save it as an image or PDF. Keep in mind that some websites might require you to upgrade your subscription to access some of these features. Finally, think about adding a Creative Commons license (a public copyright license) to retain copyrights to your infographics while allowing others to use them. Need more help? Check out Piktochart’s blog for additional tips on how to create infographics. Share your experience or suggestions with others in the comments below!
- Melanie Know your hashtags and target audiences
- Melaine What looks good? What needs improvement?
- Melanie Tweeting is relational
- Bitmojis Laurel Iverson Hitchcock, PhD, MPH, LICSW, PIP Assistant Professor University of Alabama at Birmingham (UAB) lihitch@uab.edu @laurelhitchcock Nathalie P. Jones, PhD, MSW Assistant Professor Tarleton State University njones@Tarleton.edu @DrNJonesTSU
- Do we have references?