So finally, a search engine goes human being! Google rolls out their latest feature to the search results. It’s nothing but a “Knowledge Graph”. What is knowledge graph? How it affect upcoming searches?
2. Knowledge Graph-Mapping Google from ‘Search Engine’ to ‘Knowledge Engine
So finally, a search engine goes human being! Google rolls out their latest
feature to the search results.
It’s nothing but a “Knowledge Graph”. What is knowledge graph? How it affect
upcoming searches?
Google can realize what you are searching for, what kind of results that you are
expecting from it, what other information that you like to know etc.
You might be wondering how it could be, correct? That’s what a ‘Google
Knowledge Graph does’
Google introduces a new concept – ‘a graph’ that populate as a panel on the
right side of your search results soon after you type your query string.
It displays related information of your search query with a set of small images.
This makes you more convenient to choose what you are looking for.
3. Knowledge graph will collect the information about objects. These objects can
be a person, animal or anything else that can have a mass.
For example: if you type “education”, then it’s an object in terms of Google, but
not a simple text or a query string. Word “education” has a meaning. Google was
trying to find the meaning of these kinds of search terms.
According to the ‘knowledge graph’, Google will show you types of
education, history, types of education, top universities, various types of education
courses and related things one by one.
All you have to do is just a click on the related information that displayed on the
graph and hence you can move to that particular information. Therefore, once you
click on the ‘universities’, you can see all the universities and a new knowledge
graph of term ‘universities’. Here term ‘universities’ is another object that
connected to object ‘education’.
It contains more related information to it with images. This is how information
connects to each other. By doing so, you can discover new related information
that you never known before. That’s why this ‘graph’ called ‘knowledge graph’.
4. What Next?
All we have to do is, just wait and watch how Google will succeed in implementing this
in normal searches.
How successfully they will match or relate things to the search system, what kind of
relationship they will introduce to connect between information etc.
At present, this new search hit only in Google US, smart phones and tablets. Google will
slowly rolls out this project across the world soon.
Google says it has compiled over 3.5 billion facts that include information about the
relationship between 50 million entities or things across the globe.
Summary:
Hence, if I search for “TITANIC”, Google will show me a set of options to decide myself
whether I am looking for ‘a ship’ or our ‘Oscar winning movie’. How cool this stuff hah J
So what if I type “Me” or “I” ???? That’s Google’s Problem!!!!!!