online gaming investigation

1. ONLINE GAMING
10276008A LINN 10276018A ALAN 10206098A LESLIE 10226055A SAMMY 10276038A MUNKHZUL

2. INTRODUCTION - WHAT IS ONLINE GAMING?
Generally refers to several players
of interactive entertainment
electronic games through the
Internet computer to run the game
software category generally
includes players to download
massively multiplayer online game,
which means that the web to play
web games.

3. PROMOTION
• Players to players
When players feel fun and interesting worth promoting, they will recommend it to
friends or other players.
• Online advertisement
Advertisement will appear on your community software page, so you can see a
message anytime, anywhere.

4. • TV
https://www.youtube.com/watch?v=hLKDGk3j4LE
• Advertising billboards in obvious places
Public transportation like, MRT、BUS or TAXI,ETC.

5. 11 MAIN GAME GENRE
• Action Game (Super Mario Bros)
• Fighting Game (The King Of Fighter)
• Adventure Game (Tomb Raider)
• Role Playing Game (World of Warcraft)
• Simulation Game (The Sims)
• Strategy Game (Halo Wars)
• Shooting Game (Counter Strike)
• Racing Game (Forza)
• Sport Game (2K series)
• Rhythm Game (Taiko no Tatsujin)
• Puzzle Game (Tetris)

6. Game Logo

7. Game Logo

8. Game Logo

9. Video game genre
• Console games
• Handheld games
• Mobile games
• Computer games
• Arcade game

10. Console games
• XBOX series
• PlayStation series
• Wii series
• Games example:

11. Handheld games
• Game Boy series
• DS series
• PSP series
• Games example:

12. Mobile games
• IOS system
• Android system
• Window phone system
• Games example:

13. Computer games

14. Arcade games

15. PAYMENT

16. HOW?
• Traditional way
-Code
-Discount or special event
• E-pay
-credit card
-Live mobile
-PayPal

17. TRADITIONAL WAY
• Code
- purchase at convenience store
+Example: 500$ 1000$ 2000$ NT
- Get it in special event
+(Free DLC or PS plus a week)

18. E-PAY
• Credit card
-Login and enter the code on the card
• Live mobile
- Basically pay on your smart phone
• PayPal
-worldwide online payments system
+ Service in (i tunes, Google Play, eBay)

19. PSN
PlayStation store have few ways of pay.
• First, sign up an PS account
• Secondly, Set up a Wallet
-choose the way you pay
+Redeem code, Live mobile, PayPal, Credit card

20. CREDIT CARD
• Credit card payment are the most inconvenience way.
• You have to fill so many information and which you really think it’s waste of time.
• Information include your Postal code, the whole address.
• Why do I use credit card need my whole address since the card have already
save the address?

21. PS PLUS
• An online service for PSN users.
• You must require this service for every game online mode.(??!!**%$$#@)
• You could have discount or Free game per month(which you never heard of)
• You can have extra DLC on some games(example: StarWar)

22. PROS AND CONS FOR CONSOLE GAME INCLUDE PC
For player pros For company pros For Player cons For company cons
High HD game The company get
really famous if they
make really nice
game
The game cost more
money at the start
Massive game
require a lot of cost
The game usually do
not charge after
player buy the game
The can earn a lot
more profit then other
game platform if they
make famous game
such as famous
movie
Because of high
quality
Online gaming they
charge for it (discount
pc)
The game takes a lot
longer to make some
even for ten years
Higher quality online
gaming
Massive famous
game usually sell on
console
(Pc) is easier to be
hack then other
console during online
game play
Massive famous
game usually sell on
console
The hole equipment
cost more money

23. PROS AND CONS FOR MOBILE GAMES
For player pros For company pros For Player cons For company cons
Is usually free at the
start
Really low cost of
development
It usually cost more
then console if
player want to be
good at the game
Mobile game fades
really fast since there
is a new one like
every week
player can play it any
almost any where
Short develop time It hearts the eyes
more when playing
with small screen
It is hard to show up
in mobile games
since there is to
many
You can play it even
you have less ten
minutes before the
meeting

24. PROS AND CONS HANDHELD GAMES
For player pros For company pros For Player cons For company cons
player can play it any
almost any where
It cost less to make
the game but more
then mobile games
It hearts the eyes
more when playing
with small screen
People usually plays
mobile games
instead
The game usually do
not charge after
player buy the game
Some famous game
continues to sell well
in every sequel
The game chip some
times cost as same
as a ps4 disk
It is dying since it
cost more time and
money to produce
then mobile games
and less and less
people playing it.
You can only play
some famous game
on this console
The hole equipment
cost more money at
least in the start

25. ONLINE GAMING IN ASIA TODAY

26. Market value : $13Bn (USA + Europe = $9Bn!)
415m of online gamers
200k Internet Gaming Rooms
Birth of giants : NHN worth $10Bn , Tencent worth $40Bn
Asia 2 years in advance of the west. Invented social networks,
free to play business model, community design, data driven
development
Asian companies go big, go out
•US and Europe subsidiaries
•Consolidation started, lots of M&A
ASIA

28. BUT WHY PEOPLE PAY?
Look good.
•Show off achievement. Epic mounts only accessible to level 70 players
Play better.
•Progress faster. Skip time, remove the grind
Have fun.
•More of that kind of fun. ManU vs Liverpool FIFA matches
Make money.
•Buy because you know you can sell at higher price
•Game farming / Secondary market