Grow Your Own Media Movement: Silicon Hills News is central Texas' technology news site putting the spotlight on Science, Technology, Engineering and Math innovators and entrepreneurs.

1. Silicon Hills News
Laura Lorek
Founder
@lalorek or @SiliconHillsNew
LauraLorek@gmail.com

3. Problem
Austin and San Antonio is one of
the nation’s largest tech centers,
yet no single news source exists
to report on technology news in
the region.

4. Solution: Silicon Hills
News fills the void
We’re a startup news
organization covering the
technology community in the
Austin and San Antonio region,
known as Silicon Hills.

6. Underlying Magic
Silicon Hills News focuses only on
technology news in the Austin and San
Antonio region.
We seek to tell the stories that mainstream
media might overlook.

7. Our Secret Sauce
We offer an events calendar, profiles on local
tech entrepreneurs, trend stories, event
coverage, job listings and more.
We’re like a regional Wired. Similar sites
sprouting up around the country include Silicon
Florist, Silicon Prairie News, GeekWire and
Technically Philly.

8. Austin and San Antonio are the number
one and two respectively, metropolitan
areas with the most momentum going
into 2014 - Forbes Magazine

9. Market Opportunity
The digital advertising market is
growing faster than other kinds of
advertising. Total digital
advertising (including mobile) rose
to $37.3 billion in 2012, a 17%
increase. - Pew Research Center

10. Business Model
Sales
Ads/Sponsors
Specialty
publications
Events
Members

11. Competition
• Austin American Statesman
• San Antonio Express-News
• Austin Business Journal
• San Antonio Business Journal
• Texas Tech Pulse
• AustinStartup

12. Management Team
Laura Lorek, founder – journalist with more than
20 years of experience, primarily covering
technology and half her career spent in the
Austin and San Antonio region.

13. Financial Projections
0
20,000
40,000
60,000
80,000
100,000
120,000
140,000
160,000
2012
2013
2014

14. Laura Lorek
Founder, Silicon Hills News
LauraLorek@gmail.com
@lalorek
@SiliconHillsNew
210-413-3955
512-847-7921