Building a European train tickets distributor By Captain Train sur lafrenchmobileDAY - Edition 2016

2. Lafrenchmobile, 1er communauté de l’industrie mobile créé en
2009 regroupant + de 400 Entreprises. Le But est d’offrir plus
d’expositions à ses membres à travers un certain nombre de
services (Offres de Job, Communiques de Presse, annuaire,
Market Brief….)
LafrenchmobileDAY, Un thème, chaque année est traitée, avec
une dizaine d’experts afin d’apporter la réflexion et l’inspiration aux
entreprises qui souhaitent être en avance sur leur marché.
Meetup, La communauté se réunit tous les 2 mois lors d’une
soirée pour écouter 7 startup sur un sujet et cela depuis 2009.

3. Building a
European train tickets distributor

5. Creation
2009
Accounts created
1.4M
VC funding
€10M
Sales in 2015
€72M
Employees
52
Tickets per day
5000

6. We are a European
train tickets distributor
Best price Comprehensive
offer
Human
customer service
Book & pay
in a minute

7. Stations
15,884
Countries
19
Carriers
13

8. RAIL MARKET
What about the Rail market?
Regulation constraints
• At national level
• At european level
• International, domestic &
regional traffic
Technical constraints
• Immature market
• Direct connections
• Heterogeneous
Distribution constraints
• National vs. international
sales
• Old monopolies
• Payment issues

9. We are a happy family.
1 web app, 2 smartphone apps,
2 tablet apps, 2 watch apps…

10. Mobile is already 35%
of all our sales.
0 %
25 %
50 %
75 %
100 %
2012 2013 2014 2015
35 %
25 %
11 %
Mobile Desktop

11. One account, all devices.
People want to feel at home everywhere.
My account

12. Information
concision
Imminence
of travel
Discovery
& Planning
Search
& Purchase
Leaving
home/office
Boarding
at station
During
train travel
Connection
& Arrival
Conquête &
conviction

13. Start on a screen,
finish on another one.
Search Pay
Book Cancel
Pay Get info

14. THANK YOUwww.captaintrain.com
@jdguyot

15. Contact team@lafrenchmobile.com
Twitter @lafrenchmobile
Web www.lafrenchmobile.com
Slideshare http://fr.slideshare.net/lafrenchmobile
Linkedin http://www.linkedin.com/groups/LaFrenchMobile-Paris-2783753/about