the only way to moltivate yourself

1. video marketing
25
video marketing
25

2. “Video allows us to tell the
great stories of our customers,
rather than our own.”
- Bo Dietrick
Video Producer
ExactTarget
@bo_tweetrick

3. “YOU’VE PROBABLY GOT A DEVICE ON
YOU THAT CAN SHOOT DECENT VIDEO,
SO WHAT’S STOPPING YOU? CAPTURE
AND SHARE SOME MOMENTS.”
“YOU’VE PROBABLY GOT A DEVICE ON
YOU THAT CAN SHOOT DECENT VIDEO,
SO WHAT’S STOPPING YOU? CAPTURE
AND SHARE SOME MOMENTS.”
- STEVE GARFIELD
VIDEO BLOGGER
AUTHOR OF GET SEEN
@STEVEGARFIELD
- STEVE GARFIELD
VIDEO BLOGGER
AUTHOR OF GET SEEN
@STEVEGARFIELD

4. To be successful and grow your business and revenues, you
must match the way you market your products with the way your
prospects learn about and shop for your products.
- Brian Halligan
Co-Author of Inbound Marketing
CEO at Hubspot
@bhalligan

5. “GREAT MARKETING
STARTS WITH GREAT
STORIES. BE UNIQUE,
INSPIRE, AND CONNECT.”
- ANN HANDLEY
CHIEF CONTENT OFFICER,
MARKETING PROFS
@MARKETINGPROFS

6. “You never really learn much from hearing yourself talk.”
- George Clooney

7. “Your customers aren’t in it to be engaged,
- Mathew Sweezey
Head of Thought Leadership
for B2B Marketing
Salesforce.com�
@msweezey

8. “Using video to connect with
a prospect is so much more
than a cold call. It humanizes
the selling process.”
- Jill Rowley
Social Selling Evangelist
@jill_rowley

9. “Institutions that once had to go
through media to deliver information
are now themselves media.”
- Andrew Nachison
Founder
We Media
@anachison

10. “Content is
the reason
search began in
the first place.”
- Lee Odden
CEO
TopRank Online Marketing
@leeodden

11. “Online video is the Swiss army
knife of internet marketing. It
really can be used all over the
customer lifecycle, whether it’s
customer service, marketing,
or even recruitment.”
- Mark Robertson
Founder
ReelSEO
@markrrobertson

12. “Comedy can cut through all the noise…
it connects with people so they listen.”
“Comedy can cut through all the noise…
it connects with people so they listen.”
- Tim Washer
Comedy Writer/Executiv Producer Rich
Media Marketing
Cisco�@timwasher
- Tim Washer
Comedy Writer/Executiv Producer Rich
Media Marketing
Cisco�@timwasher

13. “Marketing is no longer about the stuff
that you make, but the stories you tell.”
- Seth Godin
@thisissethsbloG

14. “increasingly, the mass marketing is
turning into a mass of niches.”
- CHRIS ANDERSON
AUTHOR OF THE LONG TAIL
@CHR1SA

15. “Once you have your questions and stories, map
them to the buying process – just as your
prospect will experience them.”
- Ardath Albee
Author of eMarketing Strategies for the Complex Sale
@ardath421

16. “No one ever succeeds without the help of others.”
- Jay Abraham
Founder & CEO
Abraham Group
@RealJayAbraham

17. “What makes
content engaging
is relevancy. You
need to connect
the contact
information with
the content
information.”
- Gail Goodman
CEO
Constant Contact
@Gail_Goodman

18. “Yourviewershavetowalkaway
feelingliketheytookmoreawayfrom
youthanyoutookfromthem.”
-ScottAlexander
Director of Digital Brand Marketing
Oakley
@sc00ter5

19. “People expect a request for them to take some
action … Yet still, B2Bs avoid CTAs like they
carry the bubonic plague or something.”
- Neil Patel
Co-founder
CrazyEgg & KISSMetrics
@neilpatel

20. “THE PLAY BUTTON
MOST COMPELLINGIS THE
CALL TO ACTION
ON THE WEB.”
- Michael Litt
CEO and Co-founder
Vidyard
@michaellitt

21. “Everyone has preconceived notions
about what people think of the brand.
Bring in new perspectives to challenge
these notions all the time.”
- Justin Lomax
Managing Producer
Square
@justinlomax

22. “Measurement is like laundry.
It piles up the longer you wait to do it.”
- Amber Naslund
SVP Marketing
Sysomos
@ambercadabra

23. “CREATE VIDEOS WITH A DISTINCT
PURPOSE. ANTICIPATE YOUR IDEAL
CONSUMER’S NEEDS AND CREATE
CONTENT TO ADDRESS THOSE NEEDS.”
- BRIAN ROTSZTEIN
SEO EXPERT
@BRIANROTSZTEIN

24. “Give the time and the energy to let
amazing creatives do creative work.”
-Paull Young
Former Director of Digital
Charity Water
@paullyoung

25. “Top of funnel content must
be intellectually divorced
from your product but
emotionally wed to it.”
- Joe Chernov
VP of Content
Hubspot
@jchernov

26. “If you’re not failing every
now and again, it’s a sign
you’re not doing anything
very innovative.”
- Woody Allen

27. Want more video
marketing inspiration?
Check out the top 6 blogs,
8 influencers, and 10 books
on video marketing!
or visit our video
marketing blog!