The document discusses advanced marketing strategies including advanced landing pages, behavior-driven communications, and advanced marketing analytics. It provides definitions of each strategy and examples of how the company implemented them. They found their A/B testing improved conversion rates and behavioral tracking reduced costs and risks. They learned data drives leads and their strategy depends on data tracking across channels.
Call Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service Available
Advanced Online Marketing Analytics & Behavior-Triggered Lead Nurturing
1. Twitter: #KunoLeads Turn Visitors into Customers with Advanced Landing Pages, Behavior-Driven Communications & Advanced Marketing Analytics
2.
3. 3 Definitions Twitter: #KunoLeads kunocreative.com Advanced Landing Pages Behavior Driven Lead Nurturing Optimize your landing page conversion rates with A/B testing . “ Trigger cross-channel communications via email, mobile, and social channels based on user behavior.” Advanced Marketing/Lifecycle Analytics Monitor how leads move through your website and track performance and revenue across all your channels, including social media, mobile, email, & web.
10. Add If/Then Actions To Your Sales Funnel Twitter: #KunoLeads www.kunocreative.com If they look at our prices (A), Then send ->Content Piece (1), If they have done A & B, Then send Content Pieces 1 & 2
11. Behavior Driven Communications Answer With Content Help Getting Started Content Send Related Case Studies Based on Behavior Twitter: #KunoLeads kunocreative.com How Much Should SMB’s and Start-ups Budget for Inbound Marketing? September 3, 2011 Inbound Marketing Budget Inbound Marketing Blog Inbound…. August 18, 2011 Budgeting for Inbound Marketing July 26, 2011 Inbound Marketing Costs – Calculating ROI. July 8, 2011 Price Objections Signed Up For Unused Trial Downloaded Our White Paper
12. 30 Days of Collecting Data Twitter: #KunoLeads
23. Closed Loop Analysis How did our customers typically behave prior to purchase? >50% less than 4 visits ~50% 5-10 pages Twitter: #KunoLeads kunocreative.com Record Count Record Count
24. Closed Loop Analysis How are conversion rates changing since we started advanced lead analytics? Twitter: #KunoLeads kunocreative.com
25.
26.
27. 3 Definitions Twitter: #KunoLeads kunocreative.com Advanced Landing Pages Behavior Driven Lead Nurturing Optimize your landing page conversion rates with A/B testing . “ Trigger cross-channel communications via email, mobile, and even social channels based on user behavior.” Advanced Marketing/Lifecycle Analytics Monitor how leads move through your website and track performance and revenue across all your channels, including social media, mobile, email, & web.