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Digital Marketing Course In Delhi
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WWW.DIGITALMARKETINGPROFS.IN
WHAT IS DIGITAL MARKETING ? SCOPE OF
DIGITAL MARKETING IN DELHI INDIA 2017
• Digital Marketing is the most misunderstood term in
todays digital communication era.
First of all to understand digital marketing we should divide the term in
segments. This will make it simple to understand its the meaning . As we can
clearly see that it is a combination of two terms Digital + Marketing .
UNDERSTANDING DIGITAL ..
The term Digital is refereed to the communication technology used to market a
message to the user. It uses platforms like websites, email, apps and social
networks. It is becoming more prevalent, as digital platforms are increasing and
people are using digital devices more and more instead of physically going to shops.
UNDERSTANDING MARKETING..
Promotion of any Service or Product for the motive of sales or generating revenue.
Thus.
We can say that digital marketing is promoting products, brands or services through
digital media or devices.
DIGITAL MARKETING HISTORY
The Term  Digital  Marketing came  into  existence  in  1990s  with  increasing 
penetration  of  computers  and  internet.  Since  then Digital  Marketing has  changed 
the  strategy  and  way  of promotion  and  marketing  of  many  organisations  and 
brands which leads to increase the jobs in this field and creating a very good scope 
in digital marketing field for new start-ups and todays digital entrepreneurs.
FURTHER SCOPE OF DIGITAL
MARKETING IN DELHI INDIA
Digital  Marketing is  a  booming  industry.  This  will  open  a  new  door  for  digital 
marketers to not only run display ads online (email, IM, RSS, or voice broadcast etc.) 
but  also  offline  (Banner  ad,  television,  radio  etc.).  It  is  a  booming  career  option 
today  in  India.  It  is  a  practice  of  promoting  products  and  services  using  online 
distribution channels to reach consumers in a timely, relevant, personal and cost-
effective manner.
The world of technology, digital marketing and social media is having a significant 
impact on how we behave socially, act as consumers and how we do business so it 
could  be  fair  to  say  that  any  business  that  does  not  adapt  to  the  new  era  of 
marketing and communications is in danger of losing out.
100% JOB PLACEMENT
ADVANTAGES OF DIGITAL
MARKETING OVER TRADITIONAL MARKETING
EQUALITY : ANY BUSINESS SMALL OR BIG CAN COMPETE 
ONLINE REGARDLESS OF SIZE WITH A GOOD DIGITAL MARKETING 
STRATEGY IN TODAY INTERNET WORLD.
LOW COST : Online marketing involves very little cost
and can replace any costly advertising channels radio, television
etc with more effective results than other channels.
PRECISE MEASURABLE RESULTS : We can
use many tools like Google analytics to measure traffic and user behaviour on
our website or blog.
ADAPTABILITY : As we can see results in real time .Online
marketing give us the power to refine our strategy and see any
improvement instantly.
RESULT MONITORING :It enable us to see
the number of visitors and its subscriber increase, peak trading
times, conversion rates and much more at a touch of a button.
Viral : Social media share button enable our message to be 
shared incredibly quickly within the relevant audience.
INTERACTIVE : In  digital  marketing  we  can  encourage  our 
prospects,  clients  and  followers  to  take  actions,  visit  our  websites,  read 
about products, buy them, rate them and provide feedback also.
THANK YOU
WEBSITE    : WWW.DIGITALMARKETINGPROFS.IN
          ADDRESS  : A-1/105-106 , Second Floor Sector-06, Rohini
                                New Delhi-110085
     CONTACT  NO : 9811-225-996 , 9810501504

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Digital Marketing Course In Delhi | Digital Marketing Profs