The document describes a student's double page spread project where they experimented with layouts and designs. It lists the software used like PowerPoint, Photoshop and Windows Movie Maker. Feedback was received from the public on different draft designs, with some finding them dull, messy or not eye catching. The goal was to create engaging spreads to grab attention for an advertisement.

1. My Double Page Spread
Planning and Experimenting
By Kaya
Sumbland

2. Technologies I used do this I used
• Microsoft Power-Point
• Photoshop CS6
• Paint
• Windows Movie Maker (to edit video)
In this presentation is the double page spreads I have made, the
interview feedback I received from the public and basics on the
concept behind my spreads and newspaper advert.
Some images are not my own, but taken from online –
however, if I do use them in my ancillary, than all images would be
my own and would be taken with proper editing, angles, and mise-
en-scene!!
Thus, what you are about to see if taken and edited properly
would not look so fake, all over the place, and amateur, these are
rough drafts

3. PLAN

5. PLAN

6. ROUGH DRAFT
Distraction

7. AUDIENCE FEEDBACK
Killing people minds
Don’t like graph
Good typography
Messy layout – don’t know where to look
Intimating people
Dark figure you don’t notice – brainwash
Interesting figure - mysterious
Liked title

8. PLAN

9. acebook, twitter, tumblr This reshuffling of power has
all these sites control us forced many companies – both
in one way or another large and small – to rethink
control us in the to the to their customer service and
be control. marketing. Having suddenly
Hegemony had power wrested from
forced many companies – both them, many are now fighting
large and small – to rethink their back and employing some
customer experimental and interesting
service and marketing. methods to get back in
Having suddenly had
power wrested from Social Networking
them, many are now driving seat. This
reshuffling of power has
Democracy forced many companies –
and interesting method both large and small –
to get back in the to rethink their
seat. This reshuffling customer service
of power has forced and marketing.
many companies – Having suddenly
both large and small had power wrested
– to rethink their from them, many
customer service are now fighting.
and marketing.
Having suddenly had
power wrested.

10. PLAN

11. ROUGH DRAFT
How Controlling Is Social
Networking?
New Documentary Series Starts Wednesday 9pm

12. AUDIENCE FEEDBACK
Dull
Don’t like graph
Looks old fashioned
Not creative
Grabs attention more – abnormal
Instantly would know
Distorted background looks like nothings clear
– your not seeing things for what they are
Scary photos draw more attention – like
slingshot, way more effective

13. PLAN

14. Social influence Social influence
ocial influence
benchmarks such as benchmarks such as
benchmarks
Klout, PeerIndex and Klout, PeerIndex and
such as Klout,
Kred are also playing a Kred are also playing a
Social influence
part. Although the part. Although the
benchmarks such as
methods used to methods used to
Klout, PeerIndex and
calculate these scores
Kred are also playing a
Hegemony are still fuzzy at best,
part. Although the
calculate these scores marketing departments
methods used to
are still fuzzy at are using them to
best, marketing decide, essentially, who
Hegemony is worthy of preferential
calculate these scores departments are using
them to treatment.
are still fuzzy at best,
marketing departments decide, essentially, who
are using them to
decide, essentially, who
is worthy of preferential
treatment. Individuals
who score highly in
these metrics are
branded "influencers",
and their endorsement
of a brand is deemed to
have greater worth
than any old Tom, Dick
or Harry.
Deomocracy
Social influence
benchmarks such as
Klout, PeerIndex and
Kred are also playing a
part. Although the
methods used to
calculate these scores
are still fuzzy at best,
marketing departments
Does social media run our world? are using them to
A new documentary series explores the decide.
hegemony and democracy online.
ROUGH DRAFT

15. PLAN

16. ROUGH DRAFT
Do You Feel Freedom
Documentary Series Starts Wednesday 9pm
Online?

17. AUDIENCE FEEDBACK
Its not eye catching
Looks like I pad advertisement
Doesn't like boxes
Likes drop cap
Dark figure you don’t notice – brainwash
Interesting figure - mysterious
Not really eye catching though, cant tell
what’s on the screen

18. PLAN

19. ROUGH DRAFT
Does Social
Media Run
Our World?
How free really are we online? A new documentary series
explores hegemony and democracy.
Social influence Hegemony
benchmarks such Individuals who score highly in
as Klout, these metrics are branded "
PeerIndex and influencers", and their
Kred are also playing a part. endorsement influencers", and
Although the methods used their endorsement of a brand is
to calculate these scores are deemed to have greater worth
still fuzzy at best, marketing than any old Tom, Dick or Harry.
departments are using them deemed to have greater worth
to decide, essentially, who is than any old Tom, Dick or Harry.
worthy of preferential deemed to have greater worth
treatment. than any old Tom, Dick or Harry.
Hegemony Tumblr
Individuals who score highly 45%
in these metrics are branded Digg
"influencers", and their
12%
endorsement of a brand is YouTube
deemed to have greater
worth than any old Tom, Dick Instagram 67%
or Harry. deemed to have
greater worth than any old Twitter 67%
Tom, Dick or Harry. deemed
to have greater worth than Facebook
any old Tom, Dick or Harry. 56%

20. PLAN

21. ROUGH DRAFT
Social Networking Is The Puppeteer Of Our World
New Documentary Series Starts Wednesday 9pm

22. AUDIENCE FEEDBACK
Understand puppet idea because of
quote
Doesn't like typography
Doesn't like drop cap
Doesn't understand concept
Boring
Not interesting

23. PLAN

24. twitter
pintrest
Influence benchmarks Influence benchmarks Influence benchmarks
such as Klout, PeerIndex such as Klout, PeerIndex such as Klout, PeerIndex
and Kred are also and Kred are also and Kred are also
playing a part. Although playing a part. Although playing a part. Although
the methods used to the methods used to the methods used to
calculate these scores calculate these scores calculate these scores
are still fuzzy at are still fuzzy at best, are still fuzzy at best,
best, marketing Tom, Dick or Harry. marketing departments
departments are using are using them to
them to
decide, essentially, who They decide, essentially, who
is worthy of preferential
is worthy of preferential
treatment. Individuals are the treatment. Individuals
who score highly in
who score highly in
these metrics are ones who these metrics are
branded "influencers",
branded
"influencers", and their chose what and their endorsement
of a brand is deemed to
endorsement of a brand
is deemed to have we see have greater worth
than any old Tom, Dick
greater worth than any or Harry.
old Tom, Dick or Harry. Hegemony
Influence benchmarks
Hegemony such as Klout,
Influence benchmarks PeerIndex and Kred
such as are also playing a part.
Klout, PeerIndex and marketing
Kred are also playing a
part.

25. PLAN

26. ROUGH DRAFT
Are You On Time?
New Documentary Series Starts Wednesday 9pm

27. AUDIENCE FEEDBACK
Likes the comic, humorous
Likes layout of text
Less confusing
Likes the movements and colours
Eye catching
Looks scary – gives sense of wanting to
see it