When you decide to join a network marketing company, one of the first things you’ll need to learn is how to generate leads for your business. You can’t build a team without having MLM leads to prospect and recruit into your business opportunity, so lead generation is pretty much the first thing you need to learn. Learn How to Generate Leads in a Variety of Ways Why? Network marketing has been seen as a “pyramid scheme” by a lot of people who just don’t understand the business of multilevel marketing. So for different types of markets and different types of people, you may actually need a virtual arsenal of techniques when you’re learning how to generate leads. And obviously, the more successful you are at building up a cache of prospects, the more successful you’ll probably be at building your team and eventually helping your team build their downline. There are a couple of good reasons you’ll want to start a solid lead generation campaign, and learn how to generate leads successfully, if not easily. 1. The “Warm” Market. These are your family and friends. If this your very first MLM venture, you might not have “worn out your welcome” yet with your friends and family. So you might be able to talk to them about the venture you’re in. But if you’ve kind of been hopping around from one “biz op” to the next, you might not even have a warm market left. But if you learn how to generate new leads from an other wise “cold” market, you won’t need your warm market anyway – well, unless you start doing so well with your business that your warm market starts chasing you down for information! 2. Helping your team. Once the people who you’ve recruited realize that you didn’t have to do anything drastic to recruit them, they may see it as an easy way for them to recruit other people into their teams. So for example, if you can teach your team members how to generate leads without having to approach their warm market or without speaking in front of an audience, or without speaking to anyone at all in the beginning, you may start generating more leads and even build a really successful downline.

1. Working At Home With KSMusselman
When you decide to join a network marketing company, one
of the f irst things you’ll need to learn is how to generate
leads f or your business.
You can’t build a team (http://ksmusselman.com/business-
opportunity-leads/) without having MLM leads to prospect
and recruit into your business opportunity, so lead generation
is pretty much the f irst thing you need to learn.
Learn How to Generate Leads in a Variety of Ways
Why? Network marketing has been seen as a “pyramid
scheme” by a lot of people who just don’t understand the
business of multilevel marketing. So f or dif f erent types of
markets and dif f erent types of people, you may actually need a virtual arsenal of techniques when you’re
learning how to generate leads.
And obviously, the more successf ul you are at building up a cache of prospects, the more successf ul you’ll
probably be at building your team and eventually helping your team build their downline.
There are a couple of good reasons you’ll want to start a solid lead generation campaign, and learn how to
generate leads successf ully, if not easily.
1. The “Warm” Market. These are your f amily and f riends. If
this your very f irst MLM venture, you might not have “worn
out your welcome” yet with your f riends and f amily. So you
might be able to talk to them about the venture you’re in.
But if you’ve kind of been hopping around f rom one “biz op”
to the next, you might not even have a warm market lef t. But
if you learn how to generate new leads f rom an other wise
“cold” market, you won’t need your warm market anyway –
well, unless you start doing so well with your business that
your warm market starts chasing you down f or inf ormation!
2. Helping your team. Once the people who you’ve recruited
realize that you didn’t have to do anything drastic to recruit them, they may see it as an easy way f or them to
recruit other people into their teams.
So f or example, if you can teach your team members how to generate leads without having to approach their
warm market or without speaking in f ront of an audience, or without speaking to anyone at all in the beginning,
you may start generating more leads and even build a really successf ul downline.
What Types of Lead Generation Techniques Are There?
1. You can buy leads. But you want to be caref ul because these may be lists of names and email addresses
that have been sold to several marketers in dif f erent companies. In this case, the leads may be old and stale
and not worth the money.
2. You can market to “safe lists.” These are also lists of email addresses where people are looking f or
dif f erent opportunities. They’ve actually opted in to someone’s mailing list f or the sole purpose of receiving
inf ormation f rom a variety of companies.

2. 3. You can do your own classified advertising, either free or paid. But in this case, you may not be hitting
the right targets so you may end up putting in a lot of ef f ort and not getting much in return.
4. You can learn how to generate your own leads by creating solid content, including videos, blog posts,
and article marketing and build your own “saf e lists.” But this could take a lot of time and ef f ort too.
Why? Because you’ll need to build landing pages and opt-in f orms that convert. So that’s another learning
curve while you’re also probably trying to learn about your new business.
Go It Alone or Sign Up With a Lead Generation Service?
You can go it alone with your lead generation or you can get in with a successf ul solid company that’s been in
the lead generation business f or decades.
My suggestion? Sign up with a reputable company whose soul purpose is to help you succeed.
You can spend a ton of money either learning how to generate leads yourself , or pay someone a hef ty price to
create everything f or you, or you can sign up with a company that already has all of your tools in place.
You choice, but the longer you wait to learn how to generate leads, the longer it’s going to take to build your
team!
• • • • • • • • • • • • • • •
Are you looking f or a new network and af f iliate marketing hybrid to join? This is an exciting opportunity
(http://sf i.get-f ree-leads-f orever.net/) with lots of f lexibility!
Are you already in network marketing and looking f or an additional opportunity?
Check out Level 9 today (http://bit.ly/12qRPvK)!
(http://ksmusselman.com/how-to-generate-leads/#)