A talk I gave recently at the Westerville Web meetup group. Talking about a notion in my head lately about how I need to be a steward of possible for my clients- helping them navigate ideas to market.

1. warning:
most my talks stem from
something in my head lately

2. STEWARD OF POSSIBLE

3. MY BKL ORIGIN STORY
Origin story: youngest of six, raised by professor,
does automotive research at 13yrs, learns to love
data, makes $$$ selling video games, works in
anime, goes to film school, learns how to make
software, builds research tools…
- 2008 wins first Startup Weekend in CBUS, $50k
- 2009 startup bs, jump ship, start BKL
- 2010 make up own lean methodology to
making things, get cited in
StartupWeekend book, made stuff, land on
TechCrunch (ChumpDump, Hashparty,
ParsePlz, research apps)
- 2011 recruited to work at Ohio State, recreate BKL inside
-
- 2011 to 2015 continue BKL on side make for hire
- 2011 to 2015 crank out 15 startups for Ohio State
- 2016 jump to BKL full time
- work with a lot (40+ startups)
- help create events (WakeupStartup, hackathon’s, etc)
- 2017 become a steward of possible
Dan Rockwell (not my pic)
dan@bigkittylabs.com
@floozyspeak on twitter/instagram

5. GIMME SOME TALKING POINTS
- augumented reality, yes
- virtual reality, yes
- games, yes
- apps for ios iphone, yes
- apps for android phone, yes
- apps for tablets, yes
- internet of things or devices, yes
- diy wearable, yes
- health care tech, yes
- work with hospitals, yes
- work with education, yes
- work with gov, yes
- work with startups, yes
- corporate solutions, yes
- design, yes
- user experience, yes
- qualitative and quantitative research tools, yes
- ethnography, yes
- customer journey and persona development, yes
- websites, yes
- enterprise applications, yes
- apps for amazon echo, yes
- apps for apple tv, roku, amazon prime, yes
- video production, kinda
- brand identity, yes
- seo, yes
- new product development, yes
- commericalization, yes
- economic development, yes
- venture capital, yes
- social media research tools, yes
- tech is easy, lets talk...

6. YOU’RE HAVING THE
WRONG CONVERSATION

7. THAN WHAT YOU MAKE
YOU ARE MORE

8. BE THE STEWARD OF POSSIBLE
STRATEGY IS THE EMBODIMENT YOU RARELY GET PAID FOR THAT IS VASTLY SUPERIOR TO THE TECHNOLOGY ITSELF

9. • Most clients are in the fog
• I push clients to realize what they are building, today or tomorrow?
• I secretly embed hooks for tomorrow in solutions for today.
• Tech is that flashlight but its not the true solution
• Be wary and be a better steward for the clients who are overly justifying why
the idea should exist
• Have opinions but not objections
• Startups rarely think about customer journey
• FUEL is the most common conversation I have with startups, it does not
involve tech, it does not involve design, yet its critical to the success of what
you’re about take on

10. STAND FOR SOMETHING
MORE THAN JUST
GETTING THE JOB

11. BE THE STEWARD OF POSSIBLE

12. THE TEN PILLARS OF THE UNIVERSAL
CODE OF CHIVALRY:
SPIRITUAL=POSSIBLE, RELIGION/GOD=TECHNOLOGY, FAITH=HUSTLE
1. BELIEVE IN POSSIBLE TEACHINGS AND APPLY THEM IN DAILY LIFE
2. DEFEND THE TRADITIONS OF TECHNOLOGY AND
THE PRINCIPLE OF HUSTLE
3. RESPECT AND DEFEND THE WEAK AGAINST ABUSES BY THE STRONG
4. LOVE THE PEOPLE AND SOVEREIGNTY OF YOUR COUNTRY AND OTHERS
5. DO NOT BE A COWARD, FACE THE ENEMY, AND USE DIRECT FORCE
6. FIGHT THE ENEMIES OF GOOD RELENTLESSLY AND WITHOUT MERCY
7. PERFORM ALL SECULAR DUTIES UNDER THE HIGHER LAWS OF TECHNOLOGY
8. NEVER LIE NOR BREACH YOUR WORD, BE RELIABLE FOR FRIEND OR FOE
9. GIVE GENEROUSLY AND WHOLEHEARTEDLY, FOR MEANINGFUL IMPACT
10. ALWAYS UPHOLD RIGHT AND GOOD, AGAINST ALL EVIL AND INJUSTICE WHEN USING FRAMEWORKS
EMILE LEON GAUTIER (1832-1897 AD),

13. CHAOTIC NEUTRAL, PALADIN, STEWARD OF POSSIBLE, LVL 12
BUILD YOUR CHARACTER SHEET
• High Charisma
• Decent Mental Agility
• Neutral Constitution
• Low Tolerance for BS
• Weakness to Idea Fatigue
• Special - Brainstorming, Sketching
• Solo & Party Friendly Play

15. HOW’S A POSSIBLE CONVERSATION WORK?
• start with context
• push for why of the story
• identify the weight of pending reality to “can
this person do this”
• know the infrastructure of what tech can do,
not the tech itself
• I've never met a client that championed
RAILS over BVO18
• When clients push a tech, you’re the last
bidder to the dance
• push your clients in a comfortable
uncomfortable way

16. BE EXCELLENT TO EACH OTHER

17. QUESTIONS?