1. What is
Kynetx?

3. Kynetx offers technology that
helps you create Apps that

4. Kynetx offers technology that
helps you create Apps that
s t r e t c h

5. Kynetx offers technology that
helps you create Apps that
s t r e t c h
across the web & beyond,

6. Kynetx offers technology that
helps you create Apps that
s t r e t c h
across the web & beyond,
and that are...

8. ...context-aware,

9. ...context-aware,
cross-platform,

10. ...context-aware,
cross-platform,
purpose-based,

11. ...context-aware,
cross-platform,
purpose-based,
in the cloud,

12. ...context-aware,
cross-platform,
purpose-based,
in the cloud,
& use delivery end points

13. ...context-aware,
cross-platform,
purpose-based,
in the cloud,
& use delivery end points
(like add-ons & Information Cards)

14. ...context-aware,
cross-platform,
purpose-based,
in the cloud,
& use delivery end points
(like add-ons & Information Cards)
that users choose (opt-in).

16. What does this mean?

17. What does this mean?
That users can now
experience the web the way
they want.

19. And for the App
Owner?

20. And for the App
Owner?
They tighten relationships with users,
increase loyalty, sales, traffic & create
revolutionary ways to make money
through new business models.

21. For example...

22. App Example
Finding a Family-friendly Movie

23. App Example
Finding a Family-friendly Movie
This App helps users of the
ClearPlay Family Friendly
Movie Filtering service find a
movie on Netflix.

24. App Example
Finding a Family-friendly Movie
This App helps users of the
ClearPlay Family Friendly
Movie Filtering service find a
movie on Netflix.
When the user goes to Netflix
and selects a movie, the app
checks the ClearPlay site filter
list to see if a filter is offered
for that title.

25. App Example
Finding a Family-friendly Movie
This App helps users of the
ClearPlay Family Friendly
Movie Filtering service find a
movie on Netflix.
When the user goes to Netflix
and selects a movie, the app
checks the ClearPlay site filter
list to see if a filter is offered
for that title.
If one exists, the movie is
flagged with the ClearPlay
logo and a link back to the
site to download the specific
filter is provided.

26. App Example
Finding a Family-friendly Movie
This App helps users of the
ClearPlay Family Friendly
Movie Filtering service find a
movie on Netflix.
When the user goes to Netflix
and selects a movie, the app
checks the ClearPlay site filter
list to see if a filter is offered
for that title.
If one exists, the movie is
flagged with the ClearPlay
logo and a link back to the
site to download the specific
filter is provided.

27. App Example
Finding a Family-friendly Movie
This App helps users of the
ClearPlay Family Friendly
Movie Filtering service find a
movie on Netflix.
When the user goes to Netflix
and selects a movie, the app
checks the ClearPlay site filter
list to see if a filter is offered
for that title.
If one exists, the movie is
flagged with the ClearPlay
logo and a link back to the
site to download the specific
filter is provided.

28. App Example
Finding a Family-friendly Movie
This App helps users of the
ClearPlay Family Friendly
Movie Filtering service find a
movie on Netflix.
When the user goes to Netflix
and selects a movie, the app
checks the ClearPlay site filter
list to see if a filter is offered
for that title.
If one exists, the movie is
flagged with the ClearPlay
logo and a link back to the
site to download the specific
filter is provided.
Purpose accomplished!

29. App Example - Local Shopping App

30. App Example - Local Shopping App
This example is an app
that helps shoppers in
Oregon who want to find
local deals (their purpose!)

31. App Example - Local Shopping App
This example is an app
that helps shoppers in
Oregon who want to find
local deals (their purpose!)
Oregonians who “opt-in”
and download the add-on,
then search for “Used
Cars,” see a different
experience than other
users.

32. App Example - Local Shopping App
This example is an app
that helps shoppers in
Oregon who want to find
local deals (their purpose!)
Oregonians who “opt-in”
and download the add-on,
then search for “Used
Cars,” see a different
experience than other
users.
As the search results
paint, the Kynetx App
reaches down into the
results and pulls local
result up to the top,
highlights them, and adds
a “Deals of the Week”
video.

33. App Example - Local Shopping App
This example is an app
that helps shoppers in
Oregon who want to find
local deals (their purpose!)
Oregonians who “opt-in”
and download the add-on,
then search for “Used
Cars,” see a different
experience than other
users.
As the search results
paint, the Kynetx App
reaches down into the
results and pulls local
result up to the top,
highlights them, and adds
a “Deals of the Week”
video.
And, this app can work on
ANY search engine or site.

34. Apps Across the Web & Beyond
And it doesn’t stop there. Kynetx Apps can offer functionality anywhere
that’s web-enabled like...
Free Wifi Access Brought to you by:
Buy Two Boxes,
Get One Free! Buy Two Boxes,
Today Only! Get One Free!
Golf Balls Today Only!
Golf Balls
Buy Now!

35. Apps Across the Web & Beyond
And it doesn’t stop there. Kynetx Apps can offer functionality anywhere
that’s web-enabled like...
Using a Wi-Fi end point...
Free Wifi Access Brought to you by:
Buy Two Boxes,
Get One Free! Buy Two Boxes,
Today Only! Get One Free!
Golf Balls Today Only!
Golf Balls
Buy Now!

36. Apps Across the Web & Beyond
And it doesn’t stop there. Kynetx Apps can offer functionality anywhere
that’s web-enabled like...
Using a Wi-Fi end point...
On any web site...
Free Wifi Access Brought to you by:
Buy Two Boxes,
Get One Free! Buy Two Boxes,
Today Only! Get One Free!
Golf Balls Today Only!
Golf Balls
Buy Now!

37. Apps Across the Web & Beyond
And it doesn’t stop there. Kynetx Apps can offer functionality anywhere
that’s web-enabled like...
Using a Wi-Fi end point...
On any web site...
Or search engine...
Free Wifi Access Brought to you by:
Buy Two Boxes,
Get One Free! Buy Two Boxes,
Today Only! Get One Free!
Golf Balls Today Only!
Golf Balls
Buy Now!

38. Apps Across the Web & Beyond
And it doesn’t stop there. Kynetx Apps can offer functionality anywhere
that’s web-enabled like...
Using a Wi-Fi end point...
On any web site...
Or search engine...
Free Wifi Access Brought to you by: Or device.
Buy Two Boxes,
Get One Free! Buy Two Boxes,
Today Only! Get One Free!
Golf Balls Today Only!
Golf Balls
Buy Now!

39. Context-Aware
Patent-pending Kynetx Tools also help you create apps that are
“Context-Aware.”
Context
You are
$
here

40. Context-Aware
Patent-pending Kynetx Tools also help you create apps that are
“Context-Aware.”
Which means the programming language actually looks for user
context (information) like...
•geographic location,
•the weather where they are,
•the last web site they visited,
•estimated gender,
•session behavior, etc. Context
It also uses a variety of context that users offer when they You are
$
here
“opt-in”, like...
• memberships & affiliations,
• interests & hobbies,
• purchase intent,
• experience preferences,
• their favorite sports team,
• education, etc.

41. Context-Aware
Patent-pending Kynetx Tools also help you create apps that are
“Context-Aware.”
Which means the programming language actually looks for user
context (information) like...
•geographic location,
•the weather where they are,
•the last web site they visited,
•estimated gender,
•session behavior, etc. Context
It also uses a variety of context that users offer when they You are
$
here
“opt-in”, like...
• memberships & affiliations,
• interests & hobbies,
• purchase intent,
• experience preferences,
• their favorite sports team,
• education, etc.
And these are just a few examples... there are thousands of ways
to use context with Kynetx Apps.

42. Cross-site, Cross-platform & Context-aware
Context
You are
$
here
app
Search Engine
Device
Site 2
Site 1
Site 3

43. Cross-site, Cross-platform & Context-aware
Context
You are
$
here
app
Search Engine
Device
Site 2
Site 1
Site 3

44. Cross-site, Cross-platform & Context-aware
And, because Kynetx apps are in the cloud, they can
help keep track of context across search engines, Context
sites, platforms and devices... You are
$
here
giving the user all the advantages of a context-aware
experience that goes with them wherever they go.
app
Search Engine
Device
Site 2
Site 1
Site 3

45. Cross-site, Cross-platform & Context-aware
This allows the App owner (usually a developer or a business)
to communicate with the user in smarter and smarter ways...
and places.
Using User Context
You are
$
here
app

46. What Happens Then?

47. What Happens Then?
1. The user accomplishes the purpose they want, when and where
is best for them.

48. What Happens Then?
1. The user accomplishes the purpose they want, when and where
is best for them.
2. Organizations create tighter, longer-lasting, more fruitful
relationships with their users (customers).

49. What Happens Then?
1. The user accomplishes the purpose they want, when and where
is best for them.
2. Organizations create tighter, longer-lasting, more fruitful
relationships with their users (customers).
3. Communities are formed that work across sites and devices.

50. What Happens Then?
1. The user accomplishes the purpose they want, when and where
is best for them.
2. Organizations create tighter, longer-lasting, more fruitful
relationships with their users (customers).
3. Communities are formed that work across sites and devices.
And, the Internet becomes a
happier & more prosperous place.

51. Want to create Kynetx Apps
of your own?
Anyone can create their own context automation apps using Kynetx Network
Services. Click below to begin.
Are you a Developer?
We have a developer program for individuals that want to create & use Kynetx Apps.
Get Started!
Are you a Business?
And we have a VAR program for businesses that want to create Kynetx Apps and
resell them as product/services.
Get Started!