Overview of Twitter: How it works, how it might be used effectively by Nonprofits, and how some nonprofit camps in particular are using it currently.

1. Twitter for Nonprofits: July 21, 2009 Kevin Martone and Joe Ruotolo Technology Program Team Grinspoon Institute for Jewish Philanthropy Reconnecting 140 Characters at a Time

6. Photo by cogdogblog on Flickr

11. Twitter Lingo Block a User from Following your Tweets Block Shortened URL of a webpage (bit.ly, tinyurl, etc.) – Be wary of these from unknown people Short URL An update on Twitter Tweet People subscribed to receive your tweets Followers “ Save” specific tweets as favorites Favorites Send (private) msg directly to user DM (Direct Messages) Send (public) msg directly to user on Twitter @ Replies Forward other people’s tweets Retweet (RT) Allows easy searching; global “conversation” Hashtags (#) Determines which tweets will show up on your personal homepage Follow/ Unfollow

12. Twitter Profile

16. Camp Example: URJ Henry S. Jacobs Camp

17. Camp Example: Camp JORI

18. Camp Example: Camp Judaea

19. Camp Twitter Accounts *Some view Tweets on Camp Website or Blog instead Updates, fun 5-7 per day 220 URJGFC URJ Greene Family Camp Updates, some dialog/RT, fun Every 1-2 days 65 CampJudaea Camp Judaea Updates, fun 2-3 per day 25 JORITweet Camp JORI Updates, fun, links to website Every 1-2 days 82 SurpriseLake Surprise Lake Updates, links to website, focus on Alumni Every 1-2 days 39 HerzlCamp Herzl Camp Updates, fun 5-10 per day 133 URJCampHarlam URJ Camp Harlam Content Post Freq Followers* @ Camp

23. Questions? Photo by Xurble