some of my product design research for you understanding

1. Rucksack design process and research

2. ANALYZED PRODUCT BRANCH OUT
Urban Utility Identified Bags Selected For Proto Features in the bag
Office
Back pack
Portfolio bag
Sling bag
Tote
Back pack
Quick access front/sidepocket
Side bottle mesh pocket
Laptop holder
Organiser
Gym
Tote
Back pack
Duffle
Duffle
Side pocket with mesh
Inside zip pocket for small stuffs
Shopping
Tote
Hand Bag
Hobo
Tote
Bottle holder
Umbrella holder
Inside zip pocket for small stuff
FEMALE COLLECTION
Occasional Identified Bags Selected For Proto Features in the bag
Holiday
Rucksack
Travel duffle
Trolly bag
Rucksack
Sleeping bag holder, Carry mat
holder, Stick loop, 2 divisional
compartment, Bottle holder, Small
access Pocket, Multifunctional loops,
Hydration Pouch, Air vent, Rain
Cover, Well Padded back, specially
designed shoulder, comfortable
carrying system
Business trip _ _ _
Socialising _ _ _

3. MALE COLLECTION
Urban Utility Identified Bags
Selected For Proto Features in the bag
Office _ _ _
Office trip
Backpack overnighter
Portfolio bag Duffle
Backpack overnighter
Quick access front/sidepocket Side
Bottle mesh pocket Laptop holder
Organiser Check
point friendly 3
compartments
Gym _ _ _
Occasional Identified Bags
Selected For Proto Features in the bag
Holiday
Rucksack Travel
duffle Trolly Bag
Rucksack
Sleeping bag holder, Carry mat holder,
Stick loop, 2 divisional compartment,
Bottle holder, Small access Pocket,
Multifunctional loops, Hydration Pouch,
Air vent, Rain Cover, Well Padded back,
specially designed shoulder, comfortable
carrying system
Business Trip
Duffle Backpack
Portfolio bag Trolly
bag
Duffle
front quick acces pocket Side
pocket for shoes/ kit Single
compartment Front zip pocket
for small stuff

4. DUFFLE COLLECTION
Duffle price point features size (in inches) category
model 1 1095 single compartment, 2side pocket 22x9x10 business
model 2 1295 single compartment, 2side pocket 22x10x10 travel
model 3 1495 single compartment, 2side pocket, 1front pocket 22x10x11 business
model 4 1695
single compartment, 2side pocket, 1front pocket,
bottle holder
24x10x12 travel
model 5 1895
single compartment, 2side pocket, 1front pocket,
bottle holder, compression strap, wet pocket
26x10x13 business
model 6 2195
single compartment, 2side pocket, 1front pocket,
bottle holder, compression strap, wet pocket,
shoes compartment.
28x13x14 travel

5. STORE SURVEY
• Fully padded body
• Front opening duffle (Tommy Hilfiger)
• Extra wide top opening. (Delsey)
• Wheels in all the business duffles
• Trolly in all the duffle above 26 inches
• Inside mess pocket in top opening flap
• Special metal rod used for giving more stiffness and steadiness
• Double zipper for extra protaction.

6. CLIENT

7. THEME 1

8. THEME 2

9. MALE AND FEMALE ANATOMY
Body parts Male Female
Body bigger smaller
Legs long short
Rib cage wider narrower
Hip narrow wider
Shoulder big small
Pelvic narrow wider

10. Body muscular structure

11. Female back muscular structure Male back muscular structure

12. Choosing the right rucksack also depends on the type of trek…..
RUCKSACK
Most important feature of rucksack:
 Key holder
 Signal coloured rain cover
 Height adjustable lid
 Chest strap
 Compression strap
 Side pocket for quick access
 Multifunctional attachment loops
 Handles
 Multifunctional ice pick holder
 Attachment cords
 Hydration system
 Access to main compartment
 Hip strap
 Labelled first aid compartment

13. RUCKSACK FOR WOMEN’S
 Low weight and high durability
 Adjustable back length
 More curved shoulder strap
 Conically shaped hip strap
 Carrying system fits well on the hips
 Padded back
RUCKSACK FOR MEN’S
 Light weight
 3 sections (lid, main and base
compartment)
 Ergonomically shaped shoulder strap
 Comfortable back padding
 Adjustable carrying system
 Load control strap
 Height adjustable lid