2. Most Popular APIs LBS Apps Market What is NBI? Why developers like NBI? Who use NBI and their testimonials? What’s new in NBI? Getting started with NBI NBI Sample Apps Making Money with NBI Go-to-market: VCAST, Android Marketplace, iTunes App Store Agenda
4. Opportunity Challenges Technical: Device/OS fragmentation Different Location Services and APIs Different terms and conditions for LBS services, content Access to carrier location (Cell ID BSA) Business: How do I make money? Increase downloads (visibility, discoverability, merchandising) Decrease development costs Reach more users Provide engaging & best-in class experience LBS Apps Market Source: ABI, comScore 2011
5. What is NBI? Set of APIs and toolkits that allow developers to quickly create or enable their apps with interactive maps, geo-content, and fast, accurate location. OS Support: LocationKit: GPS, Cell-ID, Wi-Fi MapKit: , local search, directions, geocode/reverse geocode, customizable annotations & POIs, traffic overlay, custom layers Navigation API: voice GPS turn-by-turn Geo-Content Feeds: Traffic, Gas Prices, Movies & Event listing, Weather Coupon API With revenue share for developers! VZ Navigator NBI is a one-stop-shop for LBS developers
6. Key Benefits Developer Survey (3/11) Monetization with local coupons Cross carrier Cross OS APIs It’s free One Agreement Reduces development cost and time-to-market Enables best-in-class user experience It’s reliable Access to abundant geo-content Enables branding opportunities Opportunity to be a Featured VCast App Sample apps and source code Distribution opportunities via VCast, Android Market, BlackBerry World Why NBI? Verizon tab NBI is the ultimate solution for LBS
7. Who is Using NBI? Developers using NBI Developer Testimonials “Using the NBI library made retrieving the device location quick and easy, which has been an issue with other BlackBerry clients. The NBI library was easy to integrate and has worked great” “ < 1 Day for Integration” “Simple robust framework to fetch precise location. Took 1 hour to integrate” “Was able to use the common API across OSs. Kudos for making it so simple” VCAST Messages
8. iPhone Support Maps and Local Search APIs Mobile Coupons/Deals Custom Layers Cross Carrier Deploy your application on any US network Performance Enhancements Location caching to enable fast positioning Map Caching for faster map tile downloads Location sharing – NBI service app that allow NBI applications to share positioning. New Gestures Pinch/Spread on BlackBerry OS6 Flick What’s New in NBI?
9. Go to verizon.developer.com Tools & APIs > Verizon APIs>NBI Sign SDK 2.0 Terms and Conditions Get your API Keys for NBI and coupons Build your app in 5 easy steps Getting Started
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11. NBI deals and coupon APIs are offered across Android, BlackBerry, and Brew (iPhone coupon API coming in 2012)
25. Go To Market 1. Register for a free account on VDC 2. Complete a brief questionnaire regarding the nature of your app 3. A Wizard will guide you through the Rest. For NBI, don’t miss the following: a. Select “Yes” for NAVBuilder Inside
26. Go To Market 1. Register for a free account on VDC 2. Complete a brief questionnaire regarding the nature of your app 3. A Wizard will guide you through the Rest. For NBI, don’t miss the following: a. Select “Yes” for NAVBuilder Inside b. Pick an API Token (API Key)
27. Go To Market 1. Register for a free account on VDC 2. Complete a brief questionnaire regarding the nature of your app 3.A Wizard will guide you through the Rest. For NBI, don’t miss the following: a. Select “Yes” for NAVBuilder Inside b. Pick an API Token (API Key) c. Identify the use of MapKit or LocationKit
28. Go To Market 1. Register for a free account on VDC 2. Complete a brief questionnaire regarding the nature of your app 3. A Wizard will guide you through the Rest. For NBI, don’t miss the following: a. Select “Yes” for NAVBuilder Inside b. Pick an API Token (API Key) c. Identify the use of MapKit or LocationKit 4. Wait to be notified via email about the status of your application
29. Go To Market – Non V CAST App Stores 1. Submit a V Cast App application 2. Once approved, sumbit to your application storefront of choice
30. NAVBuilder Inside now enables Support for iOS Opportunity to distribute apps Cross Carrier Monetization of your application through mobile coupons and deals Custom Layer support NAVBuilder is easy to integrate and enables fast time to market and Free It’s FREE SDK 2.0 and iOS releases coming soon – Beta version available upon request. Summary
31. NBI App Example: NBI MapKit displays the coupon location, custom maps, and custom annotation. NBI Mapkit guides the user to the store with directions presented inside the app. NBI Mapkit displays satellite maps inside the app. NBI Navigation API enables users to get voice GPS Navigation with VZ Navigator® NBI LocationKit uses Verizon’s location technology to query most relevant coupons per device location. VZ Navigator® is preloaded on most Verizon devices.
32. NBI Navigation API enables Glypmse users to navigate to their friend’s location using VZ Navigator® NBI LocationKit uses Verizon’s location technology to provide precise location of user. Note: you can use Google Maps with NBI LocationKit NBI App Example:
33. Live Demo DEMO 1: Map, Local Search, Launch VZ Navigator on Verizon iPhone DEMO 4: Mobile Deals/Coupons on Verizon Wireless and Sprint Android DEMO 4: Custom Layers & Source Code on Verizon Wireless
