Whatisgooglewebmaster, howwebmasterworksforseopurpose

How To Use
Powered by: http://bestdigitalmarketseosmoindelhi.blogspot.in/
To Grow Your Website

What is it?

This will help webmasters
discover:
What it is
What reports it shows you
How to track your website through
Webmaster Tools

The Webmaster Tools:
A set of tools and
resources designed the
help website owners
monitor and analyze
their website to make it
as search engine and
user friendly as possible.

Find out how
Google crawls,
indexes and
ranks your site
Receive alerts in
your inbox when
your site has
malware or generates
errors
link to your site
Check who links to
you.
Track links from all over
the web, and see who
added a link to your site
Analyze search data
including how much
traffic you got from
Google search data
Submit Sitemaps
and see how many
pages Google have
indexed

And the best part?

It’s
free!

What reports does it
show you?

Search Queries
Report
Shows
Top keywords your
site is ranking for
and which ones lead
to the most click
throughs to your site.
Tip
Got a high ranking
for a keyword but low
click through rate?
Try altering your
Title Tag and
Description.

External Links Report
Summarizes
statistics on the sites
are linking to your
web pages i.e. which
pages have the
highest external
links, the phrases on
your page that others
are linking.
Tip
Try to include
promotional offers
throughout your site
(Promotions are often
what people are most
interested in = more
links).

Keywords Report
Shows
you what keywords
your site is showing
up for in search
results.
Tip
You can use this to
see if Google isn’t
ranking you for
important keywords
and improve your
site so it does.

Internal Links Report
Shows
you the amount of
links within your site
from one page to
another. Why is it
important? It helps
visitors explore more
sections of your site
Tip
Have more links
pointing to important
pages such as your
order page. Include
“Buy Now” or “Click
here for prices” that
link to your order
page on product
pages.

Subscriber Stats Report
Shows
you how many people
use Google’s RSS
reader to receive
alerts when
something new is
added to your site.
Tip
You need to have an
RSS feed to see this.
Remember to
continuously update
your web pages so
people have a reason
to subscribe!

Unreachable URLs
URLs timed out
URLs restricted by robots.txt
URLs not followed
Not found
HTTP errors
Malware
HTML suggestions
Crawl stats for the past 90 days
Crawl errors
Diagnostics
Report
Discover errors that Google encountered
when indexing and crawling your site

Action This Information Report
Google will highlight issues that it believes
you should work on to help increase your
visibility in its search results, as well as
increase user experience.
There are 3 sections:
Meta
description Title tag
non-indexible
content

* The Search Impact
report helps you see how +1‘s
affect your organic search
traffic.
*The Activity report shows
how many times your pages
have been +1’d
*The Audience
report provides geographic
and demographic info
about the people who’ve
+1’d your pages.
Google+1 Button Search Impact
Report

How do you track your
website through
Webmaster Tools?

Sign up for a
By going to https://www.google.com/accounts/Login

Sign into
By going to www.google.com/webmasters/tools/

On the homepage, click “ ”
..and enter your URL

You need to verify that the site is
yours via the recommended
method..

..or an alternative method

Now you will be able to access

This presentation was brought to
you by:
King of Digital Marketing

Whatisgooglewebmaster, howwebmasterworksforseopurpose

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