This document discusses how email is the dominant form of social sharing, accounting for up to 70% of all social sharing compared to only 25% on Facebook. It introduces a plugin that can automatically include an attribution link when content from a blog is copied and pasted into email or elsewhere online, allowing the original author to benefit from social sharing traffic instead of having their content shared without credit. The plugin gives users control over the attribution text, links, and other options to customize how their content is attributed when shared by others through copy/paste.
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Covert copy traffic
1. Introducing A Traffic Strategy So Powerful It's Currently Used By
NBC, National Geographic, The New York Post &The Daily Mail
Social sharing is quickly becoming one of the most important factors when Google and
other search engines consider how high your blog should rank.
To put it simply... The more people sharing your content the more important you look to
Google.
At first we have to talk a little bit about Facebook.
Most people think that Facebook is the biggest social sharing site in the world but at the
same time Facebook only accounts for 25% of all Social sharing on the internet!
So what's the biggest method of social sharing? The answer surprised me at first - but
after thinking about it - it made perfect sense. The answer is... an email account because
2. Email Is The The Internet's Original Sharing Tool &
Email Is Still #1 - Totally Dominating Social Sharing!
Just look at this screenshot...
3. And in fact
Up To 70% Of All Social Sharing Is
Done Via Email Vs Only 25% On
Facebook
For Every 1 Visitor Who Uses Your Social Sharing Buttons
90 Will Have Shared Your Content By Copy & Pasting!
That's right...
Not only is email the preferred way of sharing - People do it by cutting and
pasting your content!
4. And of course when they do - you get no benefit whatsoever.
You get no backlinks - no referral traffic - no nothing!
You Get Zero Credit For!
At first I got angry learning that people were copy and pasting my content, sharing it
without giving me credit and links.
But then I calmed down and realized that...
People wanting to share my content is always a good thing!
The only thing you want is that they include your link.
5. We wanted to create a simple plugin that would automatically detect
when people copy something from your blog...
And when they then paste the copied content into email, Facebook or
whatever – the plugin should automatically include a link back to you
6. With this great plugin you can…
* Change the text appearing before your link. You have unlimited space here - and you can
even leave it blank if you only want to show a link.
* You get full control over what link you want included when people copy and paste from
your site.
* You can link to the individual sites the content was copied from (great for deep links and
targeted traffic).
* You can choose to link your blog's home page (great if you are trying to rank the front
page or get traffic there).
* You can link to any website - this could for example be an affiliate link (a great way to
profit from social sharing).
* You can even choose not to use any links, if you just want the text to appear.
* You decide if you want your attribution (text and link) to show above or below the copy-
pasted content.
* And finally you can set a minimum number of copied words required before the plugin
activates your magic (if you set it to zero it will kick in if they copy as much as a blank space
from your site!)
7. Now you can reap the benefits every time someone
copies and shares your content!
For more information,
http://covertcopytraffic.blogspot.com/