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Agend forum 01 22-2014
1.
2. What We Do...
Represen(ng
Buyers
Home
Ownership
Distressed
Residen(al
Investments
Short
Sales
/
REOs
/
Bulk
Sales
Represen(ng
Sellers
Short
Sales
/
REO
Standard
Sales
Mul(-‐Family
Apartments
Investments
Office
/
Medical
Office
Retail
Leasing
(Tenant
/
Landlord)
Investments
(Buyer
/
Seller)
Residen(al
Hospitality
Retail
(TI)
Mul(-‐Family
Apartments
Medical
Office
Buildings
Represen(ng
Borrowers
Purchase
Money
Loans
Refinancing
Loans
Home
Equity
Loans
Investment
Loans
!
Loan
Programs:
FHA,
Sub-‐Prime
and
Conven(onal
loans.
Distressed
Residen(al
Hospitality
Mul(-‐Family
/
Apartments
Medical
Office
Buildings
Hospitality
Mul(-‐Family
Apartments
Residen(al
3. CRU Real Estate Group Structure
Single
Broker
is
Replaced
by
Mul(ple
Brokers
and
Construc(on
Licensee
with
Legal
Broker
to
Broker
Agreements
in
Place
Other
Disciplines
Fall
Under
One
of
CRU
Special(es
4. Are you ready to get more from
your real estate broker?
No
Nego(a(on
Model
Real
estate
companies
offer
a
wide
variety
of
compensa(on
based
upon
experience,
desk
fees,
Error
and
Omission
insurance,
franchise
fees
and
adver(sing
fees.
We
understand
that
every
agent’s
needs
are
different
and
one
size
does
not
fit
all.
Our
100%
commission
plans
were
created
to
offer
the
highest
level
of
support,
technology
and
training
that
is
available
to
our
agents
while
sBll
providing
the
industry’s
best
commission
plans.
Get
more,
keep
more!
!
We
provide
our
real
estate
agents
with
the
top
real
estate
technology
in
the
industry
at
no
addiBonal
cost!
5. CRU Real Estate Provides
• Agent Website
• Lead Management System
• Transaction Management System
• Single Property Website
• Social Media Management
• Professionally Designed Marketing Flyers
• Digital Marketing Campaign
• Time Management Tools
!
Stay on Top of your client's
needs & help them get into
homes faster
!
Websites that work almost
anywhere, Including
Smartphones & Tablets
• Direct Access to our “Preferred Vendors”
• “Client for Life Program” - Residual Income
• Training On Demand
• Personal one-on-one development plans
6. contemporary model
100% Model
Starter
Silver
Gold
Platinum
Monthly
$49
$99
$199
$299
Transaction (Sale)
$995
$495
$199
$49
Transaction (Lease)
$125
$75
$35
0
Errors & Omissions
Ins.
$125
$125
$125
$125
Agents closing 1
Transaction
Agents closing 2-4
Transactions
Agents closing 5-7
Transactions
Agents closing 8+
Transactions
What is the best
plan for you?
!
!
LEADS!
As a company we get a tremendous amount of leads. We out market the competition by far and utilize the web extensively. Approximately 86% of buyers
start on the Internet first, we capitalize on this and make sure our sites are easily found and lead generation friendly. We have a massive amount of organic
traffic to our web sites and with other marketing; we receive thousands of visitors a month!
!
Pay schedule on leads:!
In the event we give you a lead, we pay you 60% instead of the 100%. (Note: E&O and Transaction Coordination still apply)!
7. traditional broker model
Traditional Broker Model
Ruby
Diamond
$0
$0
Transaction (Sale)
85%
90%
Transaction (Lease)
85%
90%
Errors & Omissions Ins.
$125
$125
Must
have
closed
3+
verifiable
transac5ons
in
last
12
months.
Must
have
closed
6+
verifiable
transac5ons
in
last
12
months.
Monthly
Qualifications
!
!
LEADS!
As a company we get a tremendous amount of leads. We out market the competition by far and utilize the web extensively. Approximately 86% of buyers
start on the Internet first, we capitalize on this and make sure our sites are easily found and lead generation friendly. We have a massive amount of organic
traffic to our web sites and with other marketing; we receive thousands of visitors a month!
!
Pay schedule on leads:!
In the event we give you a lead, we pay you 56% instead of the 80% or 90%. (Note: E&O and Transaction Coordination still apply)!
8. The
CRU Benefits
Benefits
Highest Commission Splits
Other Brokers
Starter
Silver
Gold
Platinum
50% to 90%
Monthly Service Fee
$49
$99
$199
$299
$60 to $350
E & O - Per Transaction*
$125
$125
$125
$125
$50 to $150
Workers Comp. Insurance
Yes
Yes
Yes
Yes
No
HUD Approved Selling Broker
Yes
Yes
Yes
Yes
No
Preferred Vendors
Yes
Yes
Yes
Yes
No
In-House Legal Council
Yes
Yes
Yes
Yes
No
Mortgage Loan Origination
Yes
Yes
Yes
Yes
No
Client For Life Program
Yes
Yes
Yes
Yes
No
Property Management Divison
Yes
Yes
Yes
Yes
No
Construction Division
Yes
Yes
Yes
Yes
No
Commercial Division
Yes
Yes
Yes
Yes
No
Investment Division
Yes
Yes
Yes
Yes
No
CRU Central
CRU Central
CRU Central
CRU Central
No
REW Backend
REW Backend
No
Central Database
CRM System
REW Backend REW Backend
In-House Social Media / SEO
Yes
Yes
Yes
Yes
No
eMail Marketing Campaigns
Yes
Yes
Yes
Yes
No
Forms, Manuals & Training
Yes
Yes
Yes
Yes
No
Commercial RE Training
Yes
Yes
Yes
Yes
No
Hi-Tech Conference & Media Room
Yes
Yes
Yes
Yes
No
Leads Available*
Yes
Yes
Yes
Yes
No
Professional Website w/SEO
Yes
Yes
Yes
Yes
No
9. CRU’s “Client for Life” Policy
Client
Uses
CRU
Service
Agent
Introduces
Client
to
CRU
Par$cipa$ng*
Team*
of*
Client
Becomes
Agent’s
CLIENT
FOR
LIFE
Agents*
and*
Professionals*
*
Origina=ng
Agent
Earn
Revenue
ON
Every
Transac=on
that
client
has
with
CRU
Referral
Fee
10. Real Estate Risk Management
Offer
unique
“Real
Estate
Buyer’s
&
Seller’s
Protec=on
Plan”
through,
CRU
Real
Estate
Group
provided
exclusively
by
Real
Estate
Risk
Management,
Inc
Broker
&
Agent
can
provide
you
with
the
following
protec=ons
and
services
•
A telephone consultation with a Real Estate Attorney on any matter involving non-dispute transactional
question. Example: short sale, Bankruptcy, title issues and 1031 exchange
•
A Personal Risk Manager for any issue involving the property and your “Peace of Mind”
•
A Mediator to resolve any dispute between you and any third part involved in the transaction.
All of these protections, services and safeguards are yours for a very nominal one time fee*
11. benefits of in house TC
"The
average
agent
spends
approximately
19
hours
managing
a
transac=on
from
contract
to
close."
-‐Clareity
Consul=ng
&
Communica=ons,
Inc.
!
!
The
Transac=on
Coordinator
(TC)
will
manage
the
coordina=on
and
processing
of
all
informa=on
and
documents/paperwork/agreements
pertaining
to
the
transac=on
for
the
Agent.
The
TC
will
maintain
a
fully
executed
transac=on
file
with
all
necessary
documents/paperwork/agreements
as
required
by
the
California
Bureau
of
Real
Estate
(CA-‐BRE)
and
the
Broker.
!
Who
should
use
a
Transac=on
Coordinator:
!
•
Agents
who
don't
have
the
9me
•
Agents
who
dislike
doing
paperwork
•
Agents
who
are
new
to
real
estate
(and
need
guidance)
•
Agents
who
are
part-‐9me
(and
need
guidance)
•
Agents
who
would
rather
spend
their
9me
chasing
deals
!
Are you one of the above?
!
If
so,
then
we
strongly
recommend
you
use
a
transac=on
coordinator.
It’s
key
to
your
success
in
geZng
paid
on
=me,
and
also
avoiding
fines
!
!
12. Frequently Asked Questions
How soon will you get paid? You can expect to get paid approximately 24 hours after submitting completed transaction file.
Can we have escrow pay you direct? We chose not to do this because we do not pay out until you turn in a completed file
and it has been reviewed. In the event you have a completed file turned in, we will give escrow instruction to pay you directly if
you desire.
Are there any other fees besides the ones you are disclosing? No, we have zero franchise fees, zero advertising fees and
zero annual dues.
Who qualifies to work for your company? Real Estate has always had a bizarre twist about it. Unlike typical employment,
where the company interviews the employee, agents (being contractors) interview the company. We want to make sure we
answer all your questions and that you are a great fit for our company.
Do we offer training? As we grow, we will be offering webinar training sessions and mentoring for our team. We are not a
training facility. We are a company that hires agents who know how to write up contracts, function in the MLS of their area. We
are always available to answer questions in regards to contracts, what is legal and ethical.
Can I start my own branch? Yes, but it will still be at the same commission arrangement. If you bring on agents underneath
you, we will give them separate contracts at what you negotiated for splits and fees with your agents and pay them accordingly.
You will not be the broker of record.
Do we do loans? Yes, we are full service real estate company. We do not require you to use CRU Lending, Inc. . We only ask
that you put your clients best interest in mind when referring them to a loan company.
How do you offer such great commission splits? We are a hybrid company, meaning we provide an office and a virtual
workplace for you to work out of, allowing us to offer generous splits. All that is required is you have a computer, internet and a
phone, allowing CRU to pass on the savings by offering much higher commission splits.
15. Contact Information
Corporate Office:
3191 Red Hill Avenue!
Suite 250!
Costa Mesa, CA 92626!
Office: 714.760.9880 !
Fax: 714.760.9881!
www.crureg.com!
Principals:
Anil R. Patel!
arpatel@crureg.com!
310.968.2654!
Chirag R. Patel!
crpatel@crureg.com!
949.395.7759!
Ketan D. Mali!
ketan.mali@crureg.com!
714.323.7905!
Steven L. Senft!
steve@crureg.com!
310-795-4533!
16. Disclaimer
The
informa9on
regarding
projected
income,
expenses
and
poten9al
investor
return
is
not
a
guaranty
or
warranty
of
actual
income,
expense
or
investor
return.
This
informa9on
is
only
an
es9mated
projec9on
of
future
income,
expenses
and
poten9al
investor
return
for
a
real
estate
project
and/or
mixed-‐use
project
which
is
yet
to
be
built
and/or
acquired.
These
es9mated
projec9ons
are
based
on
currently
available
informa9on
and
the
past
experience
of
the
offeror,
the
property
management
company
and/or
affiliated
par9es.
The
investor
is
expressly
informed
that
investment
in
this
project
could
result
in
less
investor
return
than
projected,
could
result
in
loss
of
some
or
all
of
the
investor's
investment,
and
is
dependent
on
future
economic
and
market
condi9ons
which
can
not
be
controlled
by
the
offeror.
The
investor
is
advised
to
consult
with
his
own
economic
advisors
and
to
perform
his
own
analysis
and
due
diligence
in
advance
of
any
investment
in
this
Project.