Kentico 12 focuses on improving the editing experience for practitioners through enhancements to the visual page builder, smart forms, and personalization capabilities. It also improves the development experience through support for ASP.NET MVC 5 and .NET Standard 2.0. The visual page builder for MVC allows non-technical users to easily create and edit pages through a drag-and-drop interface while producing clean HTML output.

2. Speakers
David Komarek
Product Owner,
Content Management
& Online Marketing
Karol Jarkovsky
Vice President, Product
Michal Kadak
Product Owner,
Platform & E-commerce

3. Kentico named a
Strong Performer
The Forrester Wave™: Web Content Management Systems, Q4 2018
Disclaimer: The Forrester Wave™ is copyrighted by Forrester Research, Inc. Forrester and
Forrester Wave™ are trademarks of Forrester Research, Inc. The Forrester Wave™ is a graphical
representation of Forrester's call on a market and is plotted using a detailed spreadsheet with
exposed scores, weightings, and comments. Forrester does not endorse any vendor, product, or
service depicted in the Forrester Wave™. Information is based on best available resources.
Opinions reflect judgment at the time and are subject to change.
in The Forrester Wave: Web Content
Management Systems 2018

4. Announcing
Kentico 12

5. 2006
2010
2017
2018

6. Kentico 12 – Focus Areas
Editing Experience
for Practitioners
Development
& Underlying Technology
Empowering
Marketers and
Developers

7. Kentico 12 – Focus Areas
Editing Experience
for Business Practitioners
Visual Page Builder
Smart Forms
Personalization

8. Kentico 12 – Focus Areas
Development
& Underlying Technology
ASP.NET MVC 5 Support
.NET Standard 2.0

9. ASP.NET MVC 5
Support

10. Web Forms

11. Oct 29 2018

12. Benefits
• Fresh talent
• Retention
• Separation of concerns
• Easier upgrades
• KISS

13. MVC-First Initiative
• Page Builder
• Personalized content
• Form Builder
• Form components
• Continuous Integration
• Staging
• MVC Installer
• …

14. Visual Page Builder
for Kentico 12 MVC

18. Benefits
• Empowers marketing teams
• Fast and flexible page building using Drag & Drop
• MVC widgets as reusable components across the website
• Multiple editable areas per page with widgets restrictions
• Developed with front-end frameworks in mind
• Produces clean HTML output as coded by developers
Visual Page Builder

19. Sections
for Page builder in Kentico 12 MVC

21. Benefits
• Marketers can create pages with multi-column layouts
• Drag & Drop support
• Preserving widgets when switching section types
Sections

22. Inline Editors
for Page builder in Kentico 12 MVC

24. Benefits
• Adjusting widgets within the visual context of the page
• Extremely fast design experiments
• Not limited to text and images only
Inline editors

25. Personalization
for Page builder in Kentico 12 MVC

27. Benefits
• Optimized interface for streamlined personalization process
• Unlimited number of variants
• Integrated with Page builder
Personalization

28. MVC Form Builder

30. Smart Forms

32. E-commerce API

33. MaxMind GeoIP 2

34. Installer

36. bit.ly/k12mvc
MVC Transition guide

37. Questions?
productmanagement@kentico.com