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Introduction Social Networking
  for Businesses – Facebook




         A Presentation by Keith McMean
Who uses Facebook?
Facebook Engagement
Facebook Facts!
 Facebook is a social media platform
 There are over 950 million people on
    Facebook worldwide
   500 million users log into Facebook each day.
   Over 223 million people in Europe are on
    Facebook.
   Five new profiles are created every second.
   Users are 47% male and 53% Female
   Traffic is highest mid-week between 1-3pm
Facebook Facts!
 The average time on Facebook is 20 minutes
    per visit
   Every 60 seconds 136,000 photos are
    uploaded, 510,000 comments are posted and
    293,000 statuses are updated.
   42% of marketers say Facebook is critical to
    their business
   In 2011 brand engagement increased by
    176%
   Companies that acquired customers from
    Facebook:
Facebook Engagement
Facebook Profile
Facebook Profile
Facebook Profile
Facebook Profile
Facebook Profile
Facebook Profile
Facebook Profile


 Privacy Settings
    Privacy setting are where you
    choose who does what, sees
    what and when!
Facebook Profile


 Lists & Groups
   Organise people and
   businesses into lists and
   groups!
Keith McMean
www.keithmcmean.co.uk – www.the-social-media-academy.com

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Getting started with Facebook