1.
Please provide one example for each and explain in a short sentence. thank you.
Provide one example of top-down information processing and one of bottom-up information
processing.
Solution
Top Down information processing is done through deductive reasoning, processing in which
existing knowledge, concepts, ideas, or expectations are applied in order to make sense of
incoming stimulation.
EXAMPLE - "If I burnt my hand last time I touched the hot stove, and if I touch the hot stove
again, then I will burn my hand"
Bottom Up information processing is done through inductive reasoning, which focuses on
processing that begins with the analysis of individual elements of the stimulus and works up to
the brains integration of them into a unified perception.
EXAMPLE - "if enough apples fall on our heads we may conclude that a general force exists
that pulls objects towards earth"