1. EVALUATION: QUESTION 2: PART 1
How effective is the combination of your main
product and ancillary texts?

2. In order for our ancillary products to be a
successful representation of how my skills
have progressed in media production there
were many codes and conventions I explored
and researched to gain ideas. I wanted to
create products with consistency, along with an
edge which my target audience could both
appreciate and relate to. I have carried the
themes from my short film through to my
magazine article and poster, and overall, I am

3. Thisphotowastakenduringourfirstfilming
sessionfrommypartner’sSamsungGalaxy.
Wehadtousethisdeviceasanalternative as
ourcamerahaddied,anditwasessentialthat
wecameawaywithsomethingforourposter.
Personally,Ipreferthisimagetoouractual
posterphoto,howeverIfeltthatthemoodwas
abittoodark,andfailedtocomplimentthefilm
wehadactuallycreated. Duringthe
productionofourfilm,webegantonoticethat
therewereobviouscomicalelementsto
it,whichlightenedthemood. Itwasn’tuntilthe
lastscenethatwereallynoticedthis
dark,grittiness,thuscausingmetodecideto
arrangeanothershootforourposterphoto.

4. Hereisanotheroneofthepotentialphotosfor
ourposterwhichwedecidedagainstusingin
ourfinalproduct. Ifoundthatthepositioningof
thecamerawasnotuptothestandard
requiredtocapturethemoodwhichwas
intended.
Also,thefactthatallthecharactersareseen
standingatthesamelevelisnotwhatIwanted
toachieve. Iwantedtocreateanelementof
seriousnessthroughtheintimidationofour
maincharacterTyler,towardsLucy. Ifindthis
photohasaveryamateurlookaboutit,which
wasnotacceptableformyfinalproduct.

6. We used the actors
names, placing them
underneath their character.
I came up with some reviews which I
thought were appropriate for the genre
we had created. I also used magazines
such as ‘RWD’, which are targeted at
teenagers. I did this to attract our main
target audience, if they can recognise
the reviewing magazine, I could think
that it will encourage them to pursue
watching the product.
Mis-en-scene: the costumes we used I
find work very well here as they add to
the recognition of genre along with the
location. The use of the hoodies worn by
the boys are useful in informing our
audience of the potential nature of the
film, hopefully swaying them to watch it.
The body language of all three
characters is also interesting, as the
victim (Lucy) looks to the ground, while
Marcus holds his head. However, Tyler
stands looking straight into the camera
with no expression on his face.
Hopefully, this will create an enigma for
the audience, it tells them a snippet of
the story, but it does not give away too
Fonts: the fonts used here (Franklin
Gothic Book) are replicate of those
which we used in the magazine
article, apart from the reviews, in which
we used ‘Impact’. I prefer more
simplistic fonts, therefore, I did not
decide to look outside of Photoshop for
our fonts. I feel that the fonts used
created a sense of seriousness, and
really complimented the genre in giving
it an edge.
Colour scheme: we used red and
white as our main colours simply to
create impact. As I said, I wanted to
go for a simplistic look, which is why
we chose mainly white, however I
think that the red conotates an
element of fear, which may draw the
audience in further.
We added an age restriction in the
corner to alert the audience that there
will be disturbing scenes which are not
suitable for children under the age of
17. We felt that the issues raised can
easily upset people, especially if they
have been in contact with such issues.
We used a slogan which was open
to interpretation from the audience.
In order to mislead them, we based
our poster around brotherhood, but
in fact the film is predominantly
about how a brother reacts to the
rape of his sister. I found that the
use of rhetorical questions in
posters are commonly used in
posters.

7. The main header is the name of
the film in clear, bold text. The
use of white text against the
dark background image works
well as the contrast accentuates
the title of the film.
The use of the sub heading gives
the reader a little bit of an insight
into what the article contains. I
used the artist, Plan B as the
review article writer who I know is
a very respectable figure for young
Londoners due to his success in
both the music and film industries.
I chose this name for the article as I
thought it was short and effective. It
can be seen a slightly
intimidating, as a professional will
be giving their verdict on an
upcoming film. However, it benefits
the reader by directing them to
decide whether it has the potential
to take their interests (hence the
little slogan ‘we watch and review
for you!). By directly addressing the
reader, I hope that the audience will
remain engaged and be able to
relate to the contents of the
article, along with the general feel of
it.
Page number, date, name of
magazine and website all displayed
at the very bottom of the page, as
shown in most magazines these
days. The website enables further
promotion of products and the
The colour scheme was made frequent
throughout, along with the use of fonts.
I wanted to create a brand as well as
just a magazine article, poster and
short film. In order to do so, I used
similar fonts and colour schemes
throughout.
The main image is of the
cinematographer filming the final scene.
In doing so, I feel we are creating a
relationship with the audience, giving
them a real insight, due to the presence
of real photos.
I chose a simple layout, with the
text easy to read. I did not want to
have too much business on the
page as it may put off readers. In
highlighting certain quotes, I hope
that the audience will be drawn
straight into the actual article. I
chose bold quotes from the piece
in order for this technique to
become more effective.