1. TEAM UP ProjectTraining all staff to become school ambassadors Presented by Nicole Kaufman 1

2. 2 District Strategic Plan-Strategy #1 We will reignite the community’s passion and commitment for our schools in order to build a world-class school system.

3. Research - TEAM UP for Oregon Public Schools A partnership of seven statewide education associations A key to improving public perception of Oregon schools is to improve what internal groups – employees- say publicly about schools. 3

4. 4 RESEARCH What does the public want to know about our schools?

5. 5 ACTION

7. How well-informed are they on “important” topics?

8. What information are they currently communicating?

10. Each school/department culture is unique.

11. Employees have various education levels and length of employment.

13. Administered online survey to each site 1-2 weeks prior to training. Analyzed and compiled summary data prior to training.

14. Met with staff at their school/department sites for training.

15. Collected additional data from meetings. 8

20. Principals requested assistance in developing public relations plans and key messages for their individual schools. 10