Talk presented at Online Information Exhibition 2011. London, 01. Dec. 2011.

1. 1
Dr. Katrin Weller
TWITTER FOR INFORMATION
@kwelle
weller@uni-duesseldorf.de PROFESSIONALS
Online Information 2011
London 10 Tips for Efficient Use of Microblogging
01. December 2011

2. Twitter
2

3. Who needs it, who doesn‘t?
3
Networking & Observing &
Communicating Monitoring
Broadcasting Organising &
& Reporting Sharing

4. Networking & Communicating
4

5. Tip 1
5
Care for your profile

6. Tip 2
6
It‘s not all about the
numbers

7. It‘s not all about the numbers…
7
 Tweetstats.com
 Klout
 Twitalyzer
 Twittercounter
 …

8. Monitoring & Observing
8

9. Tip 3
9
Don‘t be afraid of
missing something

10. Tip 4
10
Use tools for keeping
track of what‘s
happening

11. Tweetdeck
11

12. Other Tools
12
Co-tweeting * follower recommendation * automatic tweets *
twitterwalls * data visualization * URL monitoring * follower
visualization * communities * hashtag meanings * trends

13. Tip 5: Searching
13

14. Tip 6: Archiving
14
 Via RSS feed (e.g. google reader, thunderbird)
 Your Twapperkeeper

15. Broadcasting & Reporting
15

16. Tip 7
16
Be yourself – but also
imagine your audience

17. Tip 8
17
Respect the etiquette

18. Organising & Sharing
18

19. Tip 9
19
Make your tweets
„sharable“

20. Finally: don‘t expect miracles
20
Thank you for your attention!
Katrin Weller
Dept. of Information Science
Heinrich-Heine-University
Düsseldorf
e-mail: weller@uni-duesseldorf.de
Twitter: @kwelle
http://geekandpoke.typepad.com/geekand
poke/2008/04/the-last-judgem.html