1. MID-TERM PROJECT
Name: Ashley Murayama
Sex used in Advertisement
during the 21st Century
Around the World

2. SEX IN ADVERTISING
• Time period of the article: Early Twentieth Century CE
• The time period that you choose: (0-2 points)
• Country discussed in article: United States
• The country that you choose: (0-2 points)
• Summary of the article: This article is about sex used for advertising
products to attract attention to the customers. During the early
twentieth century, such a image would have offended many people,
but at the same it was as appealing to other customers.

3. This is an ad for the camera
brand, Nikon S60 which
detects up to 12 faces. This
picture is of two college
females, one on top of
another, posing for the
camera in lingerie. The
setting is on the bed in a
dorm room and what seems
like during the day. Behind
the two girls, there are five
male colleges boys hidden
behind windows and a
curtain. And it appears to be
a man’s hand holding the
camera. This picture
occured in 2011, Singapore
by Euro RSCG.
N.d. n.p. Web. 18 Oct 2012. <http://pictures.inspirationfeed.netdna-cdn.com/wp-content/
uploads/2011/04/4c3ccf28804d51.jpg>.

4. This is ad is for the wide-
angle lens called Omax. This
picture is of a man using his
camera at the beach. There
are two females in bikinis
near him, with one female’s
bikini hanging off her back.
The man is facing toward
the ocean with his lens away
from the females, but they
do not know that it is a
wide-angle lens. This
picture is at the beach, and
took place in 2011. This ad
shows that we now live in a
era where it is easy to take
pictures secretly. This was
created by Publicis, in India.
N.d. n.p. Web. 18 Oct 2012. <http://bp.uuuploads.com/sexy-ads/Sexy-Ads-Lens-3.jpg>.

5. This ad is for the male body
wash brand called Axe. This
picture is of a man relaxing
in a bubbling bath tub, with
a pair of feet tangling on the
other side of the tub. It
appears that the owner of
the feet is facing toward
him, and facing down, most
likey giving him oral sex.
This picture occured in
2010, and it shows that
scents attract humans. This
ad was created by Lowe
MENA, United Arab
Emirates.
N.d. n.p. Web. 18 Oct 2012. <http://bp2.uuuploads.com/sexy-ads/Sexy-Ads-Axe-Effect.jpg>.

6. This ad is for a heel
smoothing product
brand named
Samantha. The
picture is of a pair of
heels, shaped very
similar to the
sillouette of a female
butt. This ad was
created by
dentsuiNDIO, in 2010
in the Phillipines.
N.d. n.p. Web. 18 Oct 2012. <http://bp2.uuuploads.com/sexy-ads/Sexy-Ads-Heels.jpg>.

7. This ad is for a knee
smoothing brand. The
picture is of a pair of
knees, with both big
toes sticking out. It is
angled to look like
breast and nipples.
This ad was created
by McCann
Worldgroup, Bangkok,
Thailand in 2009.
N.d. n.p. Web. 18 Oct 2012. <http://bp.uuuploads.com/sexy-ads/Sexy-Ads-Knees.jpg>.