This document summarizes a presentation about preparing workers for future jobs. It discusses how economic developers can help make their communities more resilient by identifying future workforce needs. A case study is presented of a partnership between a city, community college, and aerospace company to create a composite manufacturing training program. The partnership developed a career path from high school programs to associate's and bachelor's degrees. Economic developers can help uncover future workforce needs through data analysis, workforce studies, and conversations with local businesses. Their role is important for preparing communities to adapt to changing economic conditions.

1. Tomorrow’s
Workforce:
Preparing
Workers for Jobs
Not Yet Created
Presented by Karen Pollard, EDP, CEcD
NEDA Annual Conference 2013
Building Resilient Communities

2. Building Resilient Communities
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Resilient Practitioners
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Resilient Companies
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If predicting the future workforce needs
is so necessary, why isn’t someone else
doing it?
Resilient Communities
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Introduction
You are the External Business Partner
What is the Economic Developer role
when it comes to workforce
development?
How can you uncover the future
workforce needs in your communities?

3. History of Economic Development
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Smokestack Chasing
Whales, Gazelles, Gardening
Resources Based Development
Real Estate Development
Knowledge Based Development – Rise
of Universities, incubators
Future: Talent Based Development
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Identify your talent strengths &
weaknesses
Takes the cluster concept and
enhances it with people and skills
Value Added
Resilient Practitioners

4. Recession Became the Ultimate Test
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Top Company Attractors
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Available Talent, Taxes, Cost of Doing
Business, Regulations
Top Talent Attractors
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Employment, Education, Health Care,
Culture/Recreation
Strong Correlation between companies
that fared well during recession had
R&D facilities and adapted to the
changing environment.
Phase 2 Medical
Major Differentiator Forward Looking vs. Backward
Looking
Resilient Companies

5. Case Study – Safran
Partner – Albany International (BR&E)
1.
Workforce: est. 500 skilled & semiskilled, Payroll $50 Million Annually
2. Incentives: training funds &
customized program, site
preparation, TIF district
3. Location: 55 acres with option on
another 50 acres, 345 ft2 facility
4. Responsiveness: 24-7, personal
relationships, 2 year selection
process, 2 year construction
Case Study: Safran
Safran LEAP Engine Facility Rendering 2010
http://www.safrangroup.com/videos/video.php?sig=9399b1168
65s&lang=en

6. Who’se Your Data?
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Does the Best Data Win?
Comparisons Between
Regions
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Your Unique Labor Market
Workforce Identifiers
Quantitative
Qualitative
Unemployment
X
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- Recent Layoffs NAICS by Codes
X
X
Education
X
X
- %/# of Degrees
X
X
- STEM Degrees
X
X
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Workforce Study
- Technical School Degrees
X
X
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Primary Data Study
ELMI – state, county , regions
X
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BR&E visits
- Employment by Industry
X
X
- Underutilization
X
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-- Industry Projections
X
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What questions matter?
Follow the Herd, or Lead
with your Strengths?
http://www.bls.gov/eag/eag.northeast.htm
Workforce Identifiers

7. •
Relationships 24-7
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High Level of Complexity
International/Global Culture
Uncharted Territory
Had to be Win-Win-Win
Private Sector
(Safran)
Long Term Investment 20+ years
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Leadership
Staff Time
Facilities
Funding
Sustainability
Case Study: Safran
Education
(Great Bay
CC)
Public
Sector
(Rochester
& NH)

8. •
Create a Customized Program in a
new Center of Excellence
No pre-existing composites program
in the US
– Other industry programs
disconnected from a career path
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Partnerships – Put Up or Shut Up
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City: Location, Local Approvals,
Promotion
College: Create Programs, Acquire
Capital Investment, Implement
Training Center Strategy, Develop the
Career Path
Company: Partial Funding,
Curriculum, Equipment, Professorial
Commitments
State: Funding, Legislative Action,
Public Support of Budget
Federal: Grant funding, Public
Support & involvement
Case Study: Safran
VP Biden praises the program as a “Model partnership to bridge
the gap between the skills people have and the skills employers
need to grow the American economy.” January 26, 2012

9. Pre-K-12
Technology HS
*New Programs
ATAC
Community
College
Work Ready
Program
AS Composite
Manufacturing
NOW AVAILABLE IN ROCHESTER, NH
Career Path Development
BS
Manufacturing
*Coming Soon

10. •
Community Colleges
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Advisory Boards
Customized Industry Training
Nimble for non-credit, eager to achieve
credit status
Able to connect steps in a career path
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Advanced Technology and Academic
Center, Rochester NH
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http://www.youtube.com/watch?v=1
3NoS6QwRUQ&feature=share&list=U
U0DgEaQHIG0Ky5t8lbEIvSg
Case Study: Safran

11. •
Wildcards
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How does this impact your role and the
role of Economic Development in the
future?
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Resilient Communities
Companies, Regions and People are Different
Much is out of your control
How do you prepare your community for
change?
How do you present and talk about the future?
Are you the fulcrum upon which development
balances?

12. •
Now it’s your turn
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Video of Vala Ashfar, Enterasys in
Salem NH
http://www.youtube.com/watch?
v=EvT_reLOd-Y
You have a meeting with the
Site Selector for Enterasys in 3
days.
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Their critical need is talent
Real estate, infrastructure,
incentives are assumed equal for
this exercise
Prove you have the necessary
talent to Enterasys
Resilient Practitioners

13. Adapt or perish,
now as ever, is nature's
inexorable imperative.
H. G. Wells
Karen Pollard, EDP, CEcD
Deputy City Manager/Director of
Community Development
City of Rochester, NH
Karen.pollard@rochesternh.net