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My Organization's Fundraising Was Abducted by Aliens

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Beth Kanter
Beth Kanter

http://beth.typepad.com

Wirtschaft & FinanzenTechnologie
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My Organization’s Fundraiser Was Abducted by Aliens!
Fundraising and social networks
[object Object],[object Object],[object Object],[object Object],[object Object]
A lot of small gifts that add up
Personal Fundraising
 
It’s about you and why you care!
 
 
 
Extra Organizational Activists
 
 
Wired Fundraisers
 
Some goals … Share stories about the children (and new donors) Share what I’ve learned on the blog Incorporate previous learnings and refines Organizational goal: Win the $50,000
 
Some learnings from my campaigns It’s about you and why you care! Urgency, humor, matching incentives work Leverage your social network on and offline for the networked effect Say thank you in visible and creative ways
[object Object],[object Object],[object Object],[object Object],Lots of Questions ..
 
After a week of experimenting, decided to focus driving all donations to Global Giving, Bloggers Campaign , and use FB (and Causes) as a prospect tool.
Wired Fundraisers
Some Learnings
 
Last two days ….
 
 
 
 
 
Let’s look at the responses from Twitter and the Networked Effect

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