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The
Website Owner’s Guide
To Working With
Web Designers
#wcsea hmny.co/GTWWWD
What To
Expect
When You’re
Expecting
A Website:
A Website Owner’s
Guide to Working
With Web Designers
#wcsea hmny.co/GTWWWD
#wcsea
1 – Choosing The Right Designer.
hmny.co/GTWWWD
Let’s look at the pain points of web design
from the client’s perspective:
#wcsea
1 – Choosing The Right Designer.
2 – What You Should Expect.
hmny.co/GTWWWD
Let’s look at the pain points of web design
from the client’s perspective:
#wcsea
1 – Choosing The Right Designer.
2 – What You Should Expect.
3 – What You Need To Own.
hmny.co/GTWWWD
Let’s look at the pain points of web design
from the client’s perspective:
#wcsea
1 – Choosing The Right Designer.
2 – What You Should Expect.
3 – What You Need To Own.
4 – What You Need To Provide.
hmny.co/GTWWWD
Let’s look at the pain points of web design
from the client’s perspective:
#wcsea
1 – Choosing The Right Designer.
2 – What You Should Expect.
3 – What You Need To Own.
4 – What You Need To Provide.
5 – Tools For Communication.
hmny.co/GTWWWD
Let’s look at the pain points of web design
from the client’s perspective:
#wcsea
3 Major Factors:
#1
Purpose of
the Site?
#2
Price, Speed, or
Quality?
#3
Design
Style
hmny.co/GTWWWD
#wcsea
3 Major Factors:
#1
Purpose of
the Site?
#2
Price, Speed, or
Quality?
#3
Design
Style
Figure out what you need.
hmny.co/GTWWWD
#wcsea
3 Major Factors:
#2
Price, Speed, or
Quality?
You’ll never get all 3,
so pick 2 and try not to settle for 1.
#1
Purpose of
the Site?
#3
Design
Style
hmny.co/GTWWWD
#wcsea
3 Major Factors:
#3
Design
Style
#1
Purpose of
the Site?
#2
Price, Speed, or
Quality?
Their portfolio is the #1 way to judge
what you’re going to get.
hmny.co/GTWWWD
#wcsea
Questions You Should Ask:
#1 – What is their process?
hmny.co/GTWWWD
#wcsea
Questions You Should Ask:
#1 – What is their process?
#2 – What is their turnaround time?
hmny.co/GTWWWD
#wcsea
Questions You Should Ask:
#3 – What will they require from you?
hmny.co/GTWWWD
#1 – What is their process?
#2 – What is their turnaround time?
#wcsea
Questions You Should Ask:
#3 – What will they require from you?
#4 – What type of software do they use?
hmny.co/GTWWWD
Pssst! The correct answer probably
includes the word “Wordpress”
#1 – What is their process?
#2 – What is their turnaround time?
#wcsea
1 – Some sort of free consultation.
hmny.co/GTWWWD
Pre-Hire & Onboarding Phase:
#wcsea
1 – Some sort of free consultation.
2 – Contract or Service Agreement.
hmny.co/GTWWWD
Pre-Hire & Onboarding Phase:
#wcsea
1 – Some sort of free consultation.
3 – Questionnaire.
2 – Contract or Service Agreement.
hmny.co/GTWWWD
Pre-Hire & Onboarding Phase:
#wcsea
1 – Some sort of free consultation.
3 – Questionnaire.
2 – Contract or Service Agreement.
hmny.co/GTWWWD
Pre-Hire & Onboarding Phase:
Build Out Phase…
#wcsea
1 – Some sort of free consultation.
3 – Questionnaire.
2 – Contract or Service Agreement.
hmny.co/GTWWWD
Pre-Hire & Onboarding Phase:
Build Out Phase…
5 – Testing.
Launch Phase:
#wcsea
1 – Some sort of free consultation.
3 – Questionnaire.
2 – Contract or Service Agreement.
hmny.co/GTWWWD
Pre-Hire & Onboarding Phase:
Build Out Phase…
5 – Testing.
Launch Phase:
6 – Proper Hand Off & Closure.
#wcsea hmny.co/GTWWWD
Please Please Please Own These:
#1
The Domain
#2
Google Analytics
#3
Hosting*
#wcsea hmny.co/GTWWWD
Please Please Please Own These:
#1
The Domain
#2
Google Analytics
#3
Hosting*
Register your own domain.
This is your account, complete with
login and password.
#wcsea hmny.co/GTWWWD
Please Please Please Own These:
#1
The Domain
#2
Google Analytics
#3
Hosting*
Create your own account at
Google.com/analytics using a company
email account, such as
companyname@gmail.com
#wcsea hmny.co/GTWWWD
Please Please Please Own These:
#1
The Domain
#2
Google Analytics
#3
Hosting*
*OK – hosting is less important –
what you really have to own is
up-to-date site backups.
#wcsea hmny.co/GTWWWD
It Takes Two:
#1 – Answers & Feedback
#wcsea hmny.co/GTWWWD
It Takes Two:
#1 – Answers & Feedback
#2 – Examples & Ideas
#wcsea hmny.co/GTWWWD
It Takes Two:
#1 – Answers & Feedback
#2 – Examples & Ideas
#3 – Copywriting
#wcsea hmny.co/GTWWWD
It Takes Two:
#1 – Answers & Feedback
#2 – Examples & Ideas
#3 – Copywriting
#4 – Photography
#wcsea hmny.co/GTWWWD
#1 – Tools for Mockups
#2 – Tools for Color
#3 – Tools for Fonts
#4 – Tools for Inspiration
How to give your designer feedback
when have no design skills whatsoever…
Tools for Mockups - Balsamiq
#wcsea hmny.co/GTWWWD
Web App
$12/mo
Google
Drive
Plugin
$5/mo
Tools for Mockups – Powerpoint
#wcsea hmny.co/GTWWWD
1 - Screenshot
Win:
Ctrl + Alt + Prt Scr
Mac:
Ctrl + Shift + 4
2 – Paste
Crtl + V
Tools for Mockups – Powerpoint
#wcsea hmny.co/GTWWWD
3 – Go Nuts.
Comments, arrows, te
xt
boxes, crop, whatever
.
4 – Email to
your designer
Tools for Color – ColourLovers.com
#wcsea hmny.co/GTWWWD
Tools for Color – Kuler.Adobe.com
#wcsea hmny.co/GTWWWD
Tools for Color – ColorSchemeDesigner.com
#wcsea hmny.co/GTWWWD
Tools for Fonts – Google.com/Fonts/
#wcsea hmny.co/GTWWWD
Tools for Fonts – Google.com/Fonts/
#wcsea hmny.co/GTWWWD
“awesome google font combinations”
Tools for Inspiration – Dribbble.com
#wcsea hmny.co/GTWWWD
Tools for Inspiration – CSS Galleries
#wcsea hmny.co/GTWWWD
#1 – CSSMania.com
#2 – Awwwards.com
#3 – Siiimple.com
There’s hundreds of others…
Tools for Inspiration – Use Your Google
#wcsea hmny.co/GTWWWD
…shopping carts”
…rate tables”
…contact forms”
…landing pages”
…dental websites”
…blog footers”
…email signup forms”
“great examples of
#wcsea
Thank you!
Slides, links, and
transcript:
hmny.co/GTWWWD

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The Website Owner's Guide To Working With Web Designers

  • 1. The Website Owner’s Guide To Working With Web Designers #wcsea hmny.co/GTWWWD
  • 2. What To Expect When You’re Expecting A Website: A Website Owner’s Guide to Working With Web Designers #wcsea hmny.co/GTWWWD
  • 3. #wcsea 1 – Choosing The Right Designer. hmny.co/GTWWWD Let’s look at the pain points of web design from the client’s perspective:
  • 4. #wcsea 1 – Choosing The Right Designer. 2 – What You Should Expect. hmny.co/GTWWWD Let’s look at the pain points of web design from the client’s perspective:
  • 5. #wcsea 1 – Choosing The Right Designer. 2 – What You Should Expect. 3 – What You Need To Own. hmny.co/GTWWWD Let’s look at the pain points of web design from the client’s perspective:
  • 6. #wcsea 1 – Choosing The Right Designer. 2 – What You Should Expect. 3 – What You Need To Own. 4 – What You Need To Provide. hmny.co/GTWWWD Let’s look at the pain points of web design from the client’s perspective:
  • 7. #wcsea 1 – Choosing The Right Designer. 2 – What You Should Expect. 3 – What You Need To Own. 4 – What You Need To Provide. 5 – Tools For Communication. hmny.co/GTWWWD Let’s look at the pain points of web design from the client’s perspective:
  • 8. #wcsea 3 Major Factors: #1 Purpose of the Site? #2 Price, Speed, or Quality? #3 Design Style hmny.co/GTWWWD
  • 9. #wcsea 3 Major Factors: #1 Purpose of the Site? #2 Price, Speed, or Quality? #3 Design Style Figure out what you need. hmny.co/GTWWWD
  • 10. #wcsea 3 Major Factors: #2 Price, Speed, or Quality? You’ll never get all 3, so pick 2 and try not to settle for 1. #1 Purpose of the Site? #3 Design Style hmny.co/GTWWWD
  • 11. #wcsea 3 Major Factors: #3 Design Style #1 Purpose of the Site? #2 Price, Speed, or Quality? Their portfolio is the #1 way to judge what you’re going to get. hmny.co/GTWWWD
  • 12. #wcsea Questions You Should Ask: #1 – What is their process? hmny.co/GTWWWD
  • 13. #wcsea Questions You Should Ask: #1 – What is their process? #2 – What is their turnaround time? hmny.co/GTWWWD
  • 14. #wcsea Questions You Should Ask: #3 – What will they require from you? hmny.co/GTWWWD #1 – What is their process? #2 – What is their turnaround time?
  • 15. #wcsea Questions You Should Ask: #3 – What will they require from you? #4 – What type of software do they use? hmny.co/GTWWWD Pssst! The correct answer probably includes the word “Wordpress” #1 – What is their process? #2 – What is their turnaround time?
  • 16. #wcsea 1 – Some sort of free consultation. hmny.co/GTWWWD Pre-Hire & Onboarding Phase:
  • 17. #wcsea 1 – Some sort of free consultation. 2 – Contract or Service Agreement. hmny.co/GTWWWD Pre-Hire & Onboarding Phase:
  • 18. #wcsea 1 – Some sort of free consultation. 3 – Questionnaire. 2 – Contract or Service Agreement. hmny.co/GTWWWD Pre-Hire & Onboarding Phase:
  • 19. #wcsea 1 – Some sort of free consultation. 3 – Questionnaire. 2 – Contract or Service Agreement. hmny.co/GTWWWD Pre-Hire & Onboarding Phase: Build Out Phase…
  • 20. #wcsea 1 – Some sort of free consultation. 3 – Questionnaire. 2 – Contract or Service Agreement. hmny.co/GTWWWD Pre-Hire & Onboarding Phase: Build Out Phase… 5 – Testing. Launch Phase:
  • 21. #wcsea 1 – Some sort of free consultation. 3 – Questionnaire. 2 – Contract or Service Agreement. hmny.co/GTWWWD Pre-Hire & Onboarding Phase: Build Out Phase… 5 – Testing. Launch Phase: 6 – Proper Hand Off & Closure.
  • 22. #wcsea hmny.co/GTWWWD Please Please Please Own These: #1 The Domain #2 Google Analytics #3 Hosting*
  • 23. #wcsea hmny.co/GTWWWD Please Please Please Own These: #1 The Domain #2 Google Analytics #3 Hosting* Register your own domain. This is your account, complete with login and password.
  • 24. #wcsea hmny.co/GTWWWD Please Please Please Own These: #1 The Domain #2 Google Analytics #3 Hosting* Create your own account at Google.com/analytics using a company email account, such as companyname@gmail.com
  • 25. #wcsea hmny.co/GTWWWD Please Please Please Own These: #1 The Domain #2 Google Analytics #3 Hosting* *OK – hosting is less important – what you really have to own is up-to-date site backups.
  • 26. #wcsea hmny.co/GTWWWD It Takes Two: #1 – Answers & Feedback
  • 27. #wcsea hmny.co/GTWWWD It Takes Two: #1 – Answers & Feedback #2 – Examples & Ideas
  • 28. #wcsea hmny.co/GTWWWD It Takes Two: #1 – Answers & Feedback #2 – Examples & Ideas #3 – Copywriting
  • 29. #wcsea hmny.co/GTWWWD It Takes Two: #1 – Answers & Feedback #2 – Examples & Ideas #3 – Copywriting #4 – Photography
  • 30. #wcsea hmny.co/GTWWWD #1 – Tools for Mockups #2 – Tools for Color #3 – Tools for Fonts #4 – Tools for Inspiration How to give your designer feedback when have no design skills whatsoever…
  • 31. Tools for Mockups - Balsamiq #wcsea hmny.co/GTWWWD Web App $12/mo Google Drive Plugin $5/mo
  • 32. Tools for Mockups – Powerpoint #wcsea hmny.co/GTWWWD 1 - Screenshot Win: Ctrl + Alt + Prt Scr Mac: Ctrl + Shift + 4 2 – Paste Crtl + V
  • 33. Tools for Mockups – Powerpoint #wcsea hmny.co/GTWWWD 3 – Go Nuts. Comments, arrows, te xt boxes, crop, whatever . 4 – Email to your designer
  • 34. Tools for Color – ColourLovers.com #wcsea hmny.co/GTWWWD
  • 35. Tools for Color – Kuler.Adobe.com #wcsea hmny.co/GTWWWD
  • 36. Tools for Color – ColorSchemeDesigner.com #wcsea hmny.co/GTWWWD
  • 37. Tools for Fonts – Google.com/Fonts/ #wcsea hmny.co/GTWWWD
  • 38. Tools for Fonts – Google.com/Fonts/ #wcsea hmny.co/GTWWWD “awesome google font combinations”
  • 39. Tools for Inspiration – Dribbble.com #wcsea hmny.co/GTWWWD
  • 40. Tools for Inspiration – CSS Galleries #wcsea hmny.co/GTWWWD #1 – CSSMania.com #2 – Awwwards.com #3 – Siiimple.com There’s hundreds of others…
  • 41. Tools for Inspiration – Use Your Google #wcsea hmny.co/GTWWWD …shopping carts” …rate tables” …contact forms” …landing pages” …dental websites” …blog footers” …email signup forms” “great examples of
  • 42. #wcsea Thank you! Slides, links, and transcript: hmny.co/GTWWWD