SlideShare ist ein Scribd-Unternehmen logo
1 von 9
WHAT IS SEO?
Search engine optimization (SEO) is the process of affecting
the visibility of a website or a portal in a search engine’s
“natural” or un-paid (“organic”) search results. In general,
the earlier (or higher ranked on the search results page),
and more frequently a site appears in the search results list,
the more visitors it will receive from the search engine’s
users. SEO may target different kinds of search, including
image search, local search, video search, academic search,
news search and industry-specific vertical search engines.
THE IMPORTANCE OF SEO
1. Search Engine Optimization
(SEO) is the key tool for the
website owners to get more
traffic to the website.
Optimization of a website is
crucial to get traffic and
maintain the level over the
search engine. The main aim of
the search engine optimization
is to get more traffic from
diverse sources and to get
repetitive visitors.
2. SEO plays a crucial role in
online business websites as
well as other interactive
sites. With regular update of
content on website, SEO
helps to get more traffic.
There are other ways like
link exchange and subscribe
to RSS Feed that are more
crucial parts under SEO
work.
3. Based on the specific
keywords SEO can generate
good traffic and ultimately
affect the revenue for e-
commerce site. You can see
many e-commerce sites which
are getting success with SEO to
get more traffic. The
exchanging of link and made
directory can enhance the
traffic towards the site
4. It is crucial to maintain the
position on the search engines
like Google, yahoo and others.
The SEO ranking can be
monitored by Alexa and other
ranking site to monitor the
position over the search
engine. You can monitor your
website by getting the rank to
know the status of your
website.
5. A Search Engine Optimizer
needs to look for the new
keywords and work on specific key
words to get new traffic. Many
SEO tools are useful to get article
or text submission automatically.
A Search Engine Optimizer must
be aware about the latest tools to
get submitting text over free
article directories.
6. Practicing website
optimization with ethics is
more important. There are
many Search Engine
Optimizers which are using
shortcuts to get the better
result but ultimately they
are trapping under crawler.
8. The ultimate goal for the
website owner and SEO is to
get the traffic and appears in
first five pages of the search
engine and maintain the
positing online and also to get
the repetitive users on their
website.

Weitere ähnliche Inhalte

Andere mochten auch

Camless engines
Camless enginesCamless engines
Camless enginesMani Kanta
 
Google seo-search-engine-optimization-introduction-powerpoint-presentation
Google seo-search-engine-optimization-introduction-powerpoint-presentationGoogle seo-search-engine-optimization-introduction-powerpoint-presentation
Google seo-search-engine-optimization-introduction-powerpoint-presentationSandeep Sharma
 
Introduction to SEO Presentation
Introduction to SEO PresentationIntroduction to SEO Presentation
Introduction to SEO Presentation7thingsmedia
 
Search Engine Optimization PPT
Search Engine Optimization PPT Search Engine Optimization PPT
Search Engine Optimization PPT Kranthi Shaik
 
Basic SEO Presentation
Basic SEO PresentationBasic SEO Presentation
Basic SEO PresentationPaul Kortman
 

Andere mochten auch (9)

Mindfulness
MindfulnessMindfulness
Mindfulness
 
Subbu.ppt
Subbu.ppt Subbu.ppt
Subbu.ppt
 
Camless engines
Camless enginesCamless engines
Camless engines
 
Google seo-search-engine-optimization-introduction-powerpoint-presentation
Google seo-search-engine-optimization-introduction-powerpoint-presentationGoogle seo-search-engine-optimization-introduction-powerpoint-presentation
Google seo-search-engine-optimization-introduction-powerpoint-presentation
 
SEO PPT
SEO PPTSEO PPT
SEO PPT
 
MAGLEV PPT
MAGLEV PPTMAGLEV PPT
MAGLEV PPT
 
Introduction to SEO Presentation
Introduction to SEO PresentationIntroduction to SEO Presentation
Introduction to SEO Presentation
 
Search Engine Optimization PPT
Search Engine Optimization PPT Search Engine Optimization PPT
Search Engine Optimization PPT
 
Basic SEO Presentation
Basic SEO PresentationBasic SEO Presentation
Basic SEO Presentation
 

Kürzlich hochgeladen

Dev Dives: Streamline document processing with UiPath Studio Web
Dev Dives: Streamline document processing with UiPath Studio WebDev Dives: Streamline document processing with UiPath Studio Web
Dev Dives: Streamline document processing with UiPath Studio WebUiPathCommunity
 
Anypoint Exchange: It’s Not Just a Repo!
Anypoint Exchange: It’s Not Just a Repo!Anypoint Exchange: It’s Not Just a Repo!
Anypoint Exchange: It’s Not Just a Repo!Manik S Magar
 
WordPress Websites for Engineers: Elevate Your Brand
WordPress Websites for Engineers: Elevate Your BrandWordPress Websites for Engineers: Elevate Your Brand
WordPress Websites for Engineers: Elevate Your Brandgvaughan
 
Commit 2024 - Secret Management made easy
Commit 2024 - Secret Management made easyCommit 2024 - Secret Management made easy
Commit 2024 - Secret Management made easyAlfredo García Lavilla
 
Search Engine Optimization SEO PDF for 2024.pdf
Search Engine Optimization SEO PDF for 2024.pdfSearch Engine Optimization SEO PDF for 2024.pdf
Search Engine Optimization SEO PDF for 2024.pdfRankYa
 
My Hashitalk Indonesia April 2024 Presentation
My Hashitalk Indonesia April 2024 PresentationMy Hashitalk Indonesia April 2024 Presentation
My Hashitalk Indonesia April 2024 PresentationRidwan Fadjar
 
Vector Databases 101 - An introduction to the world of Vector Databases
Vector Databases 101 - An introduction to the world of Vector DatabasesVector Databases 101 - An introduction to the world of Vector Databases
Vector Databases 101 - An introduction to the world of Vector DatabasesZilliz
 
Transcript: New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024
Transcript: New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024Transcript: New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024
Transcript: New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024BookNet Canada
 
Connect Wave/ connectwave Pitch Deck Presentation
Connect Wave/ connectwave Pitch Deck PresentationConnect Wave/ connectwave Pitch Deck Presentation
Connect Wave/ connectwave Pitch Deck PresentationSlibray Presentation
 
CloudStudio User manual (basic edition):
CloudStudio User manual (basic edition):CloudStudio User manual (basic edition):
CloudStudio User manual (basic edition):comworks
 
Human Factors of XR: Using Human Factors to Design XR Systems
Human Factors of XR: Using Human Factors to Design XR SystemsHuman Factors of XR: Using Human Factors to Design XR Systems
Human Factors of XR: Using Human Factors to Design XR SystemsMark Billinghurst
 
Developer Data Modeling Mistakes: From Postgres to NoSQL
Developer Data Modeling Mistakes: From Postgres to NoSQLDeveloper Data Modeling Mistakes: From Postgres to NoSQL
Developer Data Modeling Mistakes: From Postgres to NoSQLScyllaDB
 
Training state-of-the-art general text embedding
Training state-of-the-art general text embeddingTraining state-of-the-art general text embedding
Training state-of-the-art general text embeddingZilliz
 
New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024
New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024
New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024BookNet Canada
 
"Debugging python applications inside k8s environment", Andrii Soldatenko
"Debugging python applications inside k8s environment", Andrii Soldatenko"Debugging python applications inside k8s environment", Andrii Soldatenko
"Debugging python applications inside k8s environment", Andrii SoldatenkoFwdays
 
Designing IA for AI - Information Architecture Conference 2024
Designing IA for AI - Information Architecture Conference 2024Designing IA for AI - Information Architecture Conference 2024
Designing IA for AI - Information Architecture Conference 2024Enterprise Knowledge
 
Unleash Your Potential - Namagunga Girls Coding Club
Unleash Your Potential - Namagunga Girls Coding ClubUnleash Your Potential - Namagunga Girls Coding Club
Unleash Your Potential - Namagunga Girls Coding ClubKalema Edgar
 
Streamlining Python Development: A Guide to a Modern Project Setup
Streamlining Python Development: A Guide to a Modern Project SetupStreamlining Python Development: A Guide to a Modern Project Setup
Streamlining Python Development: A Guide to a Modern Project SetupFlorian Wilhelm
 
My INSURER PTE LTD - Insurtech Innovation Award 2024
My INSURER PTE LTD - Insurtech Innovation Award 2024My INSURER PTE LTD - Insurtech Innovation Award 2024
My INSURER PTE LTD - Insurtech Innovation Award 2024The Digital Insurer
 
"Subclassing and Composition – A Pythonic Tour of Trade-Offs", Hynek Schlawack
"Subclassing and Composition – A Pythonic Tour of Trade-Offs", Hynek Schlawack"Subclassing and Composition – A Pythonic Tour of Trade-Offs", Hynek Schlawack
"Subclassing and Composition – A Pythonic Tour of Trade-Offs", Hynek SchlawackFwdays
 

Kürzlich hochgeladen (20)

Dev Dives: Streamline document processing with UiPath Studio Web
Dev Dives: Streamline document processing with UiPath Studio WebDev Dives: Streamline document processing with UiPath Studio Web
Dev Dives: Streamline document processing with UiPath Studio Web
 
Anypoint Exchange: It’s Not Just a Repo!
Anypoint Exchange: It’s Not Just a Repo!Anypoint Exchange: It’s Not Just a Repo!
Anypoint Exchange: It’s Not Just a Repo!
 
WordPress Websites for Engineers: Elevate Your Brand
WordPress Websites for Engineers: Elevate Your BrandWordPress Websites for Engineers: Elevate Your Brand
WordPress Websites for Engineers: Elevate Your Brand
 
Commit 2024 - Secret Management made easy
Commit 2024 - Secret Management made easyCommit 2024 - Secret Management made easy
Commit 2024 - Secret Management made easy
 
Search Engine Optimization SEO PDF for 2024.pdf
Search Engine Optimization SEO PDF for 2024.pdfSearch Engine Optimization SEO PDF for 2024.pdf
Search Engine Optimization SEO PDF for 2024.pdf
 
My Hashitalk Indonesia April 2024 Presentation
My Hashitalk Indonesia April 2024 PresentationMy Hashitalk Indonesia April 2024 Presentation
My Hashitalk Indonesia April 2024 Presentation
 
Vector Databases 101 - An introduction to the world of Vector Databases
Vector Databases 101 - An introduction to the world of Vector DatabasesVector Databases 101 - An introduction to the world of Vector Databases
Vector Databases 101 - An introduction to the world of Vector Databases
 
Transcript: New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024
Transcript: New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024Transcript: New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024
Transcript: New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024
 
Connect Wave/ connectwave Pitch Deck Presentation
Connect Wave/ connectwave Pitch Deck PresentationConnect Wave/ connectwave Pitch Deck Presentation
Connect Wave/ connectwave Pitch Deck Presentation
 
CloudStudio User manual (basic edition):
CloudStudio User manual (basic edition):CloudStudio User manual (basic edition):
CloudStudio User manual (basic edition):
 
Human Factors of XR: Using Human Factors to Design XR Systems
Human Factors of XR: Using Human Factors to Design XR SystemsHuman Factors of XR: Using Human Factors to Design XR Systems
Human Factors of XR: Using Human Factors to Design XR Systems
 
Developer Data Modeling Mistakes: From Postgres to NoSQL
Developer Data Modeling Mistakes: From Postgres to NoSQLDeveloper Data Modeling Mistakes: From Postgres to NoSQL
Developer Data Modeling Mistakes: From Postgres to NoSQL
 
Training state-of-the-art general text embedding
Training state-of-the-art general text embeddingTraining state-of-the-art general text embedding
Training state-of-the-art general text embedding
 
New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024
New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024
New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024
 
"Debugging python applications inside k8s environment", Andrii Soldatenko
"Debugging python applications inside k8s environment", Andrii Soldatenko"Debugging python applications inside k8s environment", Andrii Soldatenko
"Debugging python applications inside k8s environment", Andrii Soldatenko
 
Designing IA for AI - Information Architecture Conference 2024
Designing IA for AI - Information Architecture Conference 2024Designing IA for AI - Information Architecture Conference 2024
Designing IA for AI - Information Architecture Conference 2024
 
Unleash Your Potential - Namagunga Girls Coding Club
Unleash Your Potential - Namagunga Girls Coding ClubUnleash Your Potential - Namagunga Girls Coding Club
Unleash Your Potential - Namagunga Girls Coding Club
 
Streamlining Python Development: A Guide to a Modern Project Setup
Streamlining Python Development: A Guide to a Modern Project SetupStreamlining Python Development: A Guide to a Modern Project Setup
Streamlining Python Development: A Guide to a Modern Project Setup
 
My INSURER PTE LTD - Insurtech Innovation Award 2024
My INSURER PTE LTD - Insurtech Innovation Award 2024My INSURER PTE LTD - Insurtech Innovation Award 2024
My INSURER PTE LTD - Insurtech Innovation Award 2024
 
"Subclassing and Composition – A Pythonic Tour of Trade-Offs", Hynek Schlawack
"Subclassing and Composition – A Pythonic Tour of Trade-Offs", Hynek Schlawack"Subclassing and Composition – A Pythonic Tour of Trade-Offs", Hynek Schlawack
"Subclassing and Composition – A Pythonic Tour of Trade-Offs", Hynek Schlawack
 

SEO and Its importance

  • 1. WHAT IS SEO? Search engine optimization (SEO) is the process of affecting the visibility of a website or a portal in a search engine’s “natural” or un-paid (“organic”) search results. In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine’s users. SEO may target different kinds of search, including image search, local search, video search, academic search, news search and industry-specific vertical search engines.
  • 3. 1. Search Engine Optimization (SEO) is the key tool for the website owners to get more traffic to the website. Optimization of a website is crucial to get traffic and maintain the level over the search engine. The main aim of the search engine optimization is to get more traffic from diverse sources and to get repetitive visitors.
  • 4. 2. SEO plays a crucial role in online business websites as well as other interactive sites. With regular update of content on website, SEO helps to get more traffic. There are other ways like link exchange and subscribe to RSS Feed that are more crucial parts under SEO work.
  • 5. 3. Based on the specific keywords SEO can generate good traffic and ultimately affect the revenue for e- commerce site. You can see many e-commerce sites which are getting success with SEO to get more traffic. The exchanging of link and made directory can enhance the traffic towards the site
  • 6. 4. It is crucial to maintain the position on the search engines like Google, yahoo and others. The SEO ranking can be monitored by Alexa and other ranking site to monitor the position over the search engine. You can monitor your website by getting the rank to know the status of your website.
  • 7. 5. A Search Engine Optimizer needs to look for the new keywords and work on specific key words to get new traffic. Many SEO tools are useful to get article or text submission automatically. A Search Engine Optimizer must be aware about the latest tools to get submitting text over free article directories.
  • 8. 6. Practicing website optimization with ethics is more important. There are many Search Engine Optimizers which are using shortcuts to get the better result but ultimately they are trapping under crawler.
  • 9. 8. The ultimate goal for the website owner and SEO is to get the traffic and appears in first five pages of the search engine and maintain the positing online and also to get the repetitive users on their website.