Technology is changing our businesses and the demands for the rapid management and accomplishment of tasks and daily goals is higher than ever. However this is driving higher workloads and strain to business owners which eventually leads to information overload, missing key communications and engaging in way too much multi-tasking. Eventually this may lead to a decrease in effectiveness and a constant increasing demand in completing mundane, routine tasks.

1. 5 Great Web Apps Business
Owners NEED to Know
About.
Technology is changing our businesses and the demands for
the rapid management and accomplishment of tasks and daily
goals is higher than ever. However this is driving higher
workloads and strain to business owners which eventually
leads to information overload, missing key communications
and engaging in way too much multi-tasking. Eventually this

2. may lead to a decrease in effectiveness and a constant
increasing demand in completing mundane, routine tasks.
Fortunately with the huge variety of productivity apps that can
be put to work we can also use technology to manage our
routines, schedules and responsibilities in an orderly fashion.
Let’s look at 5 of my personal favourite web apps for my
business – while not a criteria for selection, it’s worth
mentioning these are all free in their basic forms.
Inbox by Google
Emails are the biggest drain on any business owner’s precious
time. Amongst the hundreds of emails a business owner will
receive each day, only a handful will actually require
immediate attention. The disease which is the CC email is only
going to get worse as everyone seems to want to copy the boss
into every damn email!
Inbox by Google changes the way you handle emails, with the
ability to filter and group any particular set of emails, which is

3. really nice as you no longer have to delete promo emails or file
away your travel details and purchases. But by far the best
feature is being able to ‘snooze’ emails to be addressed at a
later time or date with the option of ‘someday’.
On a recent trip interstate I was delighted when Inbox by
Google texted me letting me know that the flight I had booked
was delayed by one hour, all from reading the flight number
and booking confirmation in my past emails.
Check it out here – https://www.google.com.au/inbox/

4. Asana
Asana is a project management tool that doesn’t hold your
hand, but allows you to use it however you want. Asana allows
you to manage your teams, projects, tasks and deadlines with
ease and streamlines communication.
Asana streamlines the communication and project
management of over 100 individual projects we have running
at any given time. Without it, we would be entirely reliant on
an individual’s record keeping and countless meetings.
I can be anywhere and get a notification about a project on my
phone, pull up the recent conversation and task history and
within a minute be fully briefed on the project history, I can
then provide an answer and direction on the spot, and attach
any relevant emails or files to the reply.
Asana also integrates with many different time tracking
applications that can report on how long each individual task
has taken within a project.

5. See more about Asana here – https://asana.com
Calendly
This wonderful scheduling app allows people to book
appointments directly into a free space within your calendar.
Not only is it super easy to use for both the account owner and
the appointment setter, it has great reminder features to ensure
both parties are aware of the appointment.

6. How many back and forth communications does it take to find
a good time to set a meeting? This app removes that process
entirely. You also have the ability to set parameters around
your appointments with both lead and lag timing, lengths,
maximum appointments per day and the collection of
information by custom form fields.
I use this now for all appointments, both external and internal,
but if I decide to manually put anything into my calendar or
accept another invite I know Calendly will adjust
automatically.
More at their website here – https://calendly.com/

7. Google Keep
Another great tool from Google; Google Keep in its simplest
form has similar functionality to stickynotes, with the added
benefit of being able to be accessed anywhere and on your
phone.
You can take notes, dictate memos, create checklist, and save
images all with the ability to set reminders along with possibly
the best functionality for business owners – the ability to share
the note to an email address.
Like many business owners I find myself working at some odd
hours and Google Keep allows me to get my ideas out of my
head and into the hands of relevant staff members.
More on Google Keep’s features here –
https://www.google.com/keep/

8. IFTTT (If This Then That)
IFTTT basically connects your apps together by creating
recipes that perform and action – basically if this (parameters)
then that (action to be taken). The uses for this app are really
only limited by your own imagination.
Here are some of the tasks I get IFTTT to perform
automatically for me
 Save my photos to Google Drive
 Text back any missed calls

9.  Search my unread emails for key phrases and texts me a
notification
 Keep a call log
 Remove silence from my phone when I get to work
 Keep a spreadsheet of contacts made
The possibilities are endless and the more ‘wired in’ you are
the more uses you will find for this app with real world
applications like being able to manage your home lighting and
thermostat settings.
Check out the available premade recipes for inspiration here –
https://ifttt.com/recipes/if

10. Working Smarter
More than ever these days, it’s vital to be continually striving
for efficiency and effectiveness when operating your business.
Technology is making it easier than ever to automate the
routine and mundane to allow us to focus on what is really
important, working on the business not in the business.
What web apps do you use to help you be more effective in
your business? I’d love to hear about them.