1. May 12, 2015
Julie Kittredge
Business Services Advisor

2. Why we don’t delegate
 Money
 Control
 Time
 We don’t have structure or systems in place
 Not sure what to delegate
 What are your reasons?

3. Why we need to delegate
 Make more money
 Frees you up to spend time on the money making parts
of your business
 Take ownership of what you can control
 Gain more time
 Free up mental space
 For your personal needs
 For your business
 For your family

4. Graphic Artist
Delegate
 Designing the logo
 Brainstorming
branding
 Business card design
If money is an issue?
Consider a barter
DIY
• Photoshop
• PicMonkey.com
• Gimp.org
• Canva.com
Online Learning
• Gale Courses
• Lynda.com

5. Web Design
Delegate
 HTML Coding
 Maintenance
 Complete design
 Must pay them
every time you
need to update
DIY
• Wordpress
• Blogger
• Wix
• Weebly
• Shopify
• Etsy
Online learning databases
• Lynda.com
• Gale Courses

6. Accounting
Delegate
 Data entry
 Invoicing
 Monthly
Bookkeeping
 Bill paying
 Payroll
 Taxes
DIY
• Quickbooks
• XpenseTracker (app)
Resources for education
• Illinois Department of
Revenue
(www.revenue.state.il.us)
• Small Business
Administration (sba.gov)
• IRS.gov

7. Social Media
Delegate
 Maintaining your
presence
 Facebook, twitter,
pinterest, instagram
 Designing Instagram
text overlays
 Moderating customer
service issues
DIY
• Participate in webinars
• Schedule an
appointment
• Schedule a specific
marketing day
• Use Hootsuite to
schedule posts and stay
organized
• Develop your “voice” &
branding

8. Newsletter
 Brainstorming content
 Writing content
 Formatting
 Creating and maintaining an email list using an online
platform
 Constant Contact
 Mailchimp
 AWeber

9. Print Marketing
 Brainstorming content
 Writing content
 Formatting letters
 Creating mailing labels
 Assembly
 Postal errands

10. Other Responsibilities
Teaching/Public Speaking
 You teach the expert level stuff
 Delegate the basics
Day to day
 Client maintenance/support
 Answering phone calls, voice mail, email
 Basic customer service
 Research
 Event planning

11. Creating Systems/Procedures
If this is not your sweet spot – delegate!
 Financial
 Shipping and receiving
 Processing orders
 Screening potential clients
 Creating forms
 Creating systems for feedback & customer service
 Social media marketing

12. What can only YOU do?
 Branding – defining the personality of your business
 Expertise/public speaking
 Vision casting
 Hiring
 Parenting
 Maintaining your marriage
 REST

13. At Home:
Delegate
 House cleaning
 Yard work
 Child care
 Maintenance
 Handyman
 Grocery shopping
In home delegation:
(Kids can work too!)
• Make lunches
• Help clean
• Help care for
younger siblings
• Yard work
• Clean their own
stuff

14. Where to find good help:
Hire someone local:
 Stay at home mom
 High school or college student
 Use networking resources for recommendations &
referrals (social media often produces great results)
 Harper College/Oakton Community College
 Post job opportunity on social media
Virtual assistants are an option

15. Great list of things to delegate
You can keep someone very busy with this list!
http://www.bourncreative.com/132-things-small-
business-owners-can-delegate/
Any questions?