with limited cash flow in the early stages of a small business, it's hard to discern what to do yourself and what to hire out. The program helped new business owners begin to process some practical ways to can think through appropriate delegation specifically for their own business.

1. May 12, 2015
Julie Kittredge
Business Services Advisor

2. Why we don’t delegate
 Money
 Control
 Time
 We don’t have structure or systems in place
 Not sure what to delegate
 What are your reasons?

3. Why we need to delegate
 Make more money
 Frees you up to spend time on the money making parts
of your business
 Take ownership of what you can control
 Gain more time
 Free up mental space
 For your personal needs
 For your business
 For your family

4. Graphic Artist
Delegate
 Designing the logo
 Brainstorming
branding
 Business card design
If money is an issue?
Consider a barter
DIY
• Photoshop
• PicMonkey.com
• Gimp.org
• Canva.com
Online Learning
• Gale Courses
• Lynda.com

5. Web Design
Delegate
 HTML Coding
 Maintenance
 Complete design
 Must pay them
every time you
need to update
DIY
• Wordpress
• Blogger
• Wix
• Weebly
• Shopify
• Etsy
Online learning databases
• Lynda.com
• Gale Courses

6. Accounting
Delegate
 Data entry
 Invoicing
 Monthly
Bookkeeping
 Bill paying
 Payroll
 Taxes
DIY
• Quickbooks
• XpenseTracker (app)
Resources for education
• Illinois Department of
Revenue
(www.revenue.state.il.us)
• Small Business
Administration (sba.gov)
• IRS.gov

7. Social Media
Delegate
 Maintaining your
presence
 Facebook, twitter,
pinterest, instagram
 Designing Instagram
text overlays
 Moderating customer
service issues
DIY
• Participate in webinars
• Schedule an
appointment
• Schedule a specific
marketing day
• Use Hootsuite to
schedule posts and stay
organized
• Develop your “voice” &
branding

8. Newsletter
 Brainstorming content
 Writing content
 Formatting
 Creating and maintaining an email list using an online
platform
 Constant Contact
 Mailchimp
 AWeber

9. Print Marketing
 Brainstorming content
 Writing content
 Formatting letters
 Creating mailing labels
 Assembly
 Postal errands

10. Other Responsibilities
Teaching/Public Speaking
 You teach the expert level stuff
 Delegate the basics
Day to day
 Client maintenance/support
 Answering phone calls, voice mail, email
 Basic customer service
 Research
 Event planning

11. Creating Systems/Procedures
If this is not your sweet spot – delegate!
 Financial
 Shipping and receiving
 Processing orders
 Screening potential clients
 Creating forms
 Creating systems for feedback & customer service
 Social media marketing

12. What can only YOU do?
 Branding – defining the personality of your business
 Expertise/public speaking
 Vision casting
 Hiring
 Parenting
 Maintaining your marriage
 REST

13. At Home:
Delegate
 House cleaning
 Yard work
 Child care
 Maintenance
 Handyman
 Grocery shopping
In home delegation:
(Kids can work too!)
• Make lunches
• Help clean
• Help care for
younger siblings
• Yard work
• Clean their own
stuff

14. Where to find good help:
Hire someone local:
 Stay at home mom
 High school or college student
 Use networking resources for recommendations &
referrals (social media often produces great results)
 Harper College/Oakton Community College
 Post job opportunity on social media
Virtual assistants are an option

15. Great list of things to delegate
You can keep someone very busy with this list!
http://www.bourncreative.com/132-things-small-
business-owners-can-delegate/
Any questions?