Judah Blumenthal - 7 Best Content Marketing Tools to Use in 2015. For more information, check out http://judahblumenthal.com

1. 7 B E S T C O N T E N T M A R K E T I N G T O O L S T O U S E I N 2 0 1 5
J U D A H B L U M E N T H A L

2. C O N T E N T M A R K E T I N G M A D E A B I G S P L A S H I N 2 0 1 4
A N D I S P R E D I C T E D T O B E H U G E I N 2 0 1 5 . L A S T Y E A R ,
M O R E C O M P A N I E S B E G A N R E G U L A R L Y I N V E S T I N G I N
C O N T E N T M A R K E T I N G T H A N E V E R B E F O R E .
C O N T E N T M A R K E T I N G C A N C O S T 6 2 % L E S S T H A N
T R A D I T I O N A L M A R K E T I N G A N D G E N E R A T E S A B O U T
T H R E E T I M E S A S M A N Y L E A D S .
7 8 % O F C M O S B E L I E V E C U S T O M C O N T E N T I S
P R O B A B L Y T H E F U T U R E O F M A R K E T I N G . W E B S I T E
C O N V E R S I O N R A T E I S U S U A L L Y 6 T I M E S H I G H E R F O R
C O N T E N T M A R K E T I N G A D O P T E R S T H A N N O N -
A D O P T E R S ( 2 . 9 % V S 0 . 5 % ) .
N O T S U R E H O W T O B E G I N ? H E R E A R E S E V E N G R E A T
T O O L S Y O U C A N U S E T O M A S T E R C O N T E N T
M A R K E T I N G I N 2 0 1 5 :

3. 1 . F O R C O N T E N T I D E A T I O N A N D
R E S E A R C H : B U Z Z S U M O
• Buzzsumo is a tool where you can come up with better
content ideas, as well as finding great content to
share, keep track of what your competitors are doing,
and find influencers.

4. 2 . F O R C O N T E N T C R E A T I O N :
P E N F L I P
• Penflip is a tool for working on bigger pieces of content
like white papers, ebooks, or long blog posts. The
minimalistic design allows for a focused writing
experience and the platform makes collaborating with
others really easy.

5. 3 . F O R H I R I N G G H O S T W R I T E R S :
S C R I P T E D
• Not everyone has the time create blog posts on a
regular basis, and that’s where freelance writers come
in. You can hire content writers to help you with a
whole range of content.

6. 4 . F O R P R O J E C T O R G A N I Z A T I O N :
T R E L L O
• Trello is a terrific tool for managing any of your
projects—especially when multiple people are involved.
Trello is different then other project management
software platforms because of its focus on visual
organization and flow.

7. 5 . F O R S O C I A L M E D I A P U B L I S H I N G
A N D S C H E D U L I N G : E D G A R
• Edgar is a social media publishing and scheduling app
that offers the ability to categorize, store, and re-use
the updates you create and share with your followers.
The process is very simple and you write your update
and upload it to Edgar. The app publishes your update
based on your category schedule. Then the update
goes to your library to be published again after all your
other updates in the category have been shared.

8. 6 . F O R P A I D C O N T E N T D I S T R I B U T I O N :
Z E M A N T A
• Zemanta is a content promotion that companies use to
share their content on popular partner sites around the
web.

9. 7 . F O R M A N U A L O U T R E A C H A N D
P R O M O T I O N : S T R E A K
• Streak is a CRM platform that uses within Gmail. It’s a
tremendous tool to use when you move into the
promotion phase of your content marketing efforts.
With Streak, you can create & save an outreach
template so when it comes time to promote content,
you can customize your greetings, and you can send
out emails with just one click.