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Social Software Boosts Business Conference Networking and Renewals Under 40 Characters
- 1. Social Software for Business Conferences
- 2. Attendees want to network
- 3. More connections mean more renewals # of new people met Very likely to renew Not at all likely to renew Somewhat likely to renew
- 4. Meeting people is hard Photo by Sasha Wolff
- 5. Community for your Conference A place where attendees can meet and mingle before the event and stay connected long after it’s over
- 6. Integrates with most major registration providers and “home grown” solutions
- 7. Embedded as a “tab” in your event web site
- 8. The event’s brand is the community’s brand
- 9. Which LinkedIn and Twitter friends are attending. Recommendations for who to meet Everyone gets a rich, customizable profile
- 10. Attendees can find people who share their interests
- 11. Each tag acts like a dynamic mailing list: attendees can send messages to just people who have that specific tag in their profile. Here, Beth is asking the CMP’s at the event for advice on the exam.
- 12. Build a personal schedule, download hand-outs and start conversations with other attendees. View in Outlook, iPhone, Blackberry
- 13. Session pages include speaker profiles, handouts, and attendee lists Each talk becomes a mini-community around the content
- 14. Attendees schedule one-on-one meetings, including reserving rooms or tables. Syncs with Outlook.
- 15. Exhibiting and sponsoring companies get “ virtual tradeshow booths”
- 16. Interactive map of exhibitors lets attendees navigate show floor
- 17. Attendees can access their schedule and contacts at the event itself from their mobile devices.
- 18. Why not just use Facebook or LinkedIn event pages?
- 19. MPI’s World Education Congress 2010 used Facebook, LinkedIn and Pathable to create event communities
- 20. More people signed up for the Pathable community # opt-in attendees * Data displayed from MPI WEC 2010 event communities
- 21. And there was more engagement on the Pathable community Messages Sent * Data displayed from MPI WEC 2010 event communities
- 23. Call or e-mail today for more information 866 809-0252 x4 [email_address] Social Software for Business Conferences
Hinweis der Redaktion
- Data collected by Pathable from attendees at the BarCamp Seattle 2008 event
- Data collected from attendees at the NMC 2009 Conference
- The design can be customized with your brand, URL, layout and color scheme. This is different from LinkedIn or Facebook in that its YOUR conference, so it’s YOUR community. You own it, not another LinkedIn or Facebook.
- The design can be customized with your brand, URL, layout and color scheme. This is different from LinkedIn or Facebook in that its YOUR conference, so it’s YOUR community. You own it, not another LinkedIn or Facebook.
- Profiles include photos, bios, links to web sites including LinkedIn, Facebook, Twitter, etc. Automatically identifies which of your friends from Twitter are also attending, aggregates your tweets and blog posts onto the page and recommends people you should meet based on common interests.
- Each sponsor gets their own page that rolls up their logo, description, links to their web site, downloadable materials and a list of the attending delegates from the sponsoring organization.