Santanu Mukherjee

Kolkata Area, India India

AWARDED AMONG 100 MOST INFLUENTIAL MARKETING TECHNOLOGY LEADERS- By WORLD MARKETING CONGRESS

Technology / Software / Internet

Online advertising strategy - Optimize online advertising against ROI (including paid listing placements) Manage online promotions Manage online marketing budget, including continuous improvement of ROI. Working to ensure that all online marketing activities are in keeping with brand values and guidelines Traffic and sales reporting for all online marketing, including ROI, using a variety of reporting tools. Input into web design/navigation to improve conversion and retention of site visitors. A proven track record of delivering a significant increase in traffic and sales. Manage pay per click and organic traffic and sales from search engines, in particular Google . Received Aw...