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Social Media Marketing
                                                        Nerd


                                  Self-Indulgent Blogger

                                  Interweb Scene Queen
           lloween   Costume
My 2010 Ha




                      Hello, my name is…


   Josie Khng
.
I live in the fine city of Singapore
I st arted my career as
  a  freelance writer /
    traveling scribe.



  Kinda like this guy
  (okay, not really).
But when I realize d my feelings for
          the Internet…
I jo ined Asia’s lead ing full service
        social media agency.


               And have been a
               digital marketing
                  machine for
                    2+ years.
Since then, I’ve work
                      ed on awesome local
            regional brands like…         and
I’ve strategized and executed Word of
                                      Mouth
    & digital campaigns, managed online
   communities as well as pitched for new
                  business.
O  M digital campaign
 In  2009, we created a W
                         iG i for their new social
 fo r Malaysian Telco, D
               media aggregator.




 Using a ‘super-secre
                      t’ campaign targeted
  Malaysian social me                        at top
                       dia users, we invited
influencers to co-cre                          500
                     ate, beta test and lau
            product with the bra            nch the
                                   nd.
                                              e.
   The campaign was     nominated for an Effi
paign,
             r eat cam dia is a
  Bey ond a g ocial me
        e that s
I believ ommitment.
          c


 Here are some brands I think are doing a great
  job at being open and transparent, listening,
       responding and engaging their fans.




 Pottery Barn

                                                  9
te rtain strangers with
 I n my spare time, I en
                          t  life and advertising.
 m  y daily musings abou




You can read al
               l about it at ww
                                w.josiekhng.com
                                                     .
much.
                eet too
And   I also tw




                                 Follow me at @omgitsjosie



             I'm ranked in the top 400 users in
            Singapore. (This message is also less
          than 140 characters long. Win! #Addict)
,
I also like cook ing and my hamster
             Julius Caesar.




         But not together!
                                        12
Fancy a chat?

     Give me a shout at
   josiekhng@gmail.com

 or add me on Linked
http://sg.linkedin.co         In
                     m/in/josiekhng

         Facebo ok.com/JosieKhng
         Twitte r.com/OMGitsJosie
Image
                                                                 Credits


                                           Merlion (slide 2)
                              http://www.asiatours.com.sg/tour1.htm
                                    William Shakespeare (slide 3)
                     http://blastr.com/2009/03/first-accurate-image-of-f.php
                                   Internet V.s Research (slide 4)
                                        http://ashersalin.com
                                         Killer Robot (slide 5)
     http://www.flickr.com/photos/trophiogrande/561885341/in/set-72157594489190110/
                                  Social Media Specialist (slide 7)
               http://gapingvoid.com/2008/11/24/youre-a-social-media-specialist/
                                  Smiling Paper Cut-outs (slide 9)
  http://www.noupe.com/ror/a-simple-twitter-app-with-ruby-on-rails-building-friendships.html
                                    Twitter Birds (slide 11 & 13)
http://www.blog.spoongraphics.co.uk/freebies/8-free-cute-and-simple-twitter-bird-vector-graphics
                                  Cup of Tea & Biscuits (slide 13)
              http://en.wikipedia.org/wiki/File:Cup_of_tea_and_bourbon_biscuit.jpg
                                          T.hanks (slide 14)
                         http://www.bluebarnhousestore.org/bbh-4046-r

                                                                                           14

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Josie Khng - A Social Media Marketer's Visual Resume / CV

  • 1. Social Media Marketing Nerd Self-Indulgent Blogger Interweb Scene Queen lloween Costume My 2010 Ha Hello, my name is… Josie Khng
  • 2. . I live in the fine city of Singapore
  • 3. I st arted my career as a freelance writer / traveling scribe. Kinda like this guy (okay, not really).
  • 4. But when I realize d my feelings for the Internet…
  • 5. I jo ined Asia’s lead ing full service social media agency. And have been a digital marketing machine for 2+ years.
  • 6. Since then, I’ve work ed on awesome local regional brands like… and
  • 7. I’ve strategized and executed Word of Mouth & digital campaigns, managed online communities as well as pitched for new business.
  • 8. O M digital campaign In 2009, we created a W iG i for their new social fo r Malaysian Telco, D media aggregator. Using a ‘super-secre t’ campaign targeted Malaysian social me at top dia users, we invited influencers to co-cre 500 ate, beta test and lau product with the bra nch the nd. e. The campaign was nominated for an Effi
  • 9. paign, r eat cam dia is a Bey ond a g ocial me e that s I believ ommitment. c Here are some brands I think are doing a great job at being open and transparent, listening, responding and engaging their fans. Pottery Barn 9
  • 10. te rtain strangers with I n my spare time, I en t life and advertising. m y daily musings abou You can read al l about it at ww w.josiekhng.com .
  • 11. much. eet too And I also tw Follow me at @omgitsjosie I'm ranked in the top 400 users in Singapore. (This message is also less than 140 characters long. Win! #Addict)
  • 12. , I also like cook ing and my hamster Julius Caesar. But not together! 12
  • 13. Fancy a chat? Give me a shout at josiekhng@gmail.com or add me on Linked http://sg.linkedin.co In m/in/josiekhng Facebo ok.com/JosieKhng Twitte r.com/OMGitsJosie
  • 14. Image Credits Merlion (slide 2) http://www.asiatours.com.sg/tour1.htm William Shakespeare (slide 3) http://blastr.com/2009/03/first-accurate-image-of-f.php Internet V.s Research (slide 4) http://ashersalin.com Killer Robot (slide 5) http://www.flickr.com/photos/trophiogrande/561885341/in/set-72157594489190110/ Social Media Specialist (slide 7) http://gapingvoid.com/2008/11/24/youre-a-social-media-specialist/ Smiling Paper Cut-outs (slide 9) http://www.noupe.com/ror/a-simple-twitter-app-with-ruby-on-rails-building-friendships.html Twitter Birds (slide 11 & 13) http://www.blog.spoongraphics.co.uk/freebies/8-free-cute-and-simple-twitter-bird-vector-graphics Cup of Tea & Biscuits (slide 13) http://en.wikipedia.org/wiki/File:Cup_of_tea_and_bourbon_biscuit.jpg T.hanks (slide 14) http://www.bluebarnhousestore.org/bbh-4046-r 14

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