Tyler Gayheart

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Project lead for the enterprise-wide lifecycle rollout and integration of Salesforce CRM, Marketing Cloud, Knowledgebase across the enterprise lifecycle at the University of Kentucky. Currently developing and building strategic communication staff and support structure. Oversees strategic communication, marketing and Salesforce CRM operations within the Academic Excellence (AE) operations. Units include: Enrollment Management, International Center, Center for Enhanced Learning and Teaching (CELT), Student and Academic Life (SAL) and Faculty Advancement. Specialties: digital marketing, data collection, research, research design, on-boarding and analysis, action-oriented strategy...

technology education communication design academics research marketing affordances search engine optimization web journalism media management salesforce recruitment integration higher education email marketing crm student persuasion majors cognition cues mobile model main website cms exploration university drupal #marketing #moocs #socialmedia #facebook #highered new media leaks information effects news educations highered communications enrollment management. em cloud planning organization evernote community google edtech

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Tyler Gayheart

Präsentationen

edtech Unconference

UCEA 2013: Developing a Community of Educational Technology Leadership

A Digital Learning Community

Productivity and task management using Evernote, a cloud solution | KY Convergence Conference 2014

Coordinated Communications in Enrollment Management | 2015.03.17

20th Century Media Effects Research

Information Leaks and New Media

Marketing a MOOC

Academic Exploration Tool | University of Kentucky

The MAIN Model for Technological Affordances in Social Media

Cognition, cues, nudges and affordances in mobile communication

EduWeb 2016: So You Want to be an Astronaut?

Pilot: Persuasive Technology for Student Academic Success

Lifecycle Integration with the University of Kentucky