We discuss the growing culture of Social Media and how its finally starting to be utilised by Project Managers and Project Management firm. Take a look and see how we can see it improving your business practices.
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Jonnie Jensen
Digital Coach & Social Media Strategist
Presentation available at:
http://slideshare.net/jonniejensen
Connect with me at:
http://linkedIn.com/in/jonniejensen
http://twitter.com/jonniejensen
http://gplus.to/jonniejensen
jonniejensen@liveandsocial.com
+44 7900183311
Social Project For Excellence
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The World has gone
social…
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Has Project Management?
In the Past, PMs Could Assume:
• Most team members in a single office location
• Siloed skills
• Detached
• PM software on a desktop workstation
• Rigid
• Status reports delivered at weekly meetings
• Monthly executive review
• Formal
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Social business defined as:
The deep integration of social media
and social methodologies into the
organization to drive business impact.
- Brian Solis, Altimeter
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Social Technologies Raise Productivity
Improved communication and collaboration through social through social technologies
could raise the productivity of interaction workers by 20 to 25 per cent
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Departments Still To Realise Benefits
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FULLY NETWORKED ENTERPRISES
technically
behaviourally
RAISE PRODUCTIVITY BY 20 TO 25 PER CENT.
TRANSFORMATION OF
management practices
organisational behaviour
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Value Of Social Media To Project Managers
• 2/3 of Project Managers surveyed believe social
media is a key issue for their industry
• Primary Benefits Identified:
– Collaboration
– Communication
– Networking Opportunities
– Increased Efficiency
Source: Harrin Survey 2011
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Does It Really Matter?
DANGER–DANGER–DANGER–DANGER
Business As Usual
Use of social media and
social technology in
everyday life. Based on
Moores Law you can’t
catch up
BUSINESSKILLER
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Business as usual – will kill you
photo credit: jronaldlee
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Social technologies can
empower individuals to form
communities of interest around
specific issues or causes,
providing societal benefits
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Open Accountable & Supportive
• Closed Controlled and Selective – the old way
• Connected communities of people bounce around
between themselves
• Content and communication create cross sections of
knowledge and opportunity
• The internet locks these cross sections in time for
other people to discover
• Knowledge and experience collectively evolves
• The process repeats
photo credit: striatic
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CLOSED
CONTROLLED
SELECTIVE
OPEN
ACCOUNTABLE
SUPPORTIVE
Based on ORS by Thomas Power. Take the leadORS.co test
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Emotional Response To Social
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Creating Effective Teams
SOCIAL
PM
Leader
Specialties
Quality
Control
Conflict
Resolution
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What’s In It For You PM?
• Selection of appropriate staff
• Shared ownership
• Project build
• Accessibility
• Delegation
• Problem solving
• Real time reporting
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What’s In It For Your Project Team?
• Appropriate assignments
• Shared ownership
• Influence
• Accessibility
• Access to information
• Productivity
• Acknowledgement
• Empowered and happy
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The Cultural set up for social
business success
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Top Down
• Business leaders active on social media
• Have vision
• Aligned with business goals
• Aligned with individual needs
• Agile and prepared to respond to information
• Supportive and committed under pressure
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Meets Bottom Up
• Active users of social media
• Understand the vision
• Motivated by the opportunities
• Shared company values
• Goals aligned with peers
• Inspired by leaders
• Supportive of others
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Not Everyone Wants To Go Social
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Support And Relate
• Shared values
• Common goals
• Provide training
• Mentor
• Evaluate
• Acknowledge
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Influence Creates Happiness
Your bio
Your experience
Your content
Your shared content
Your conversations
Who’s connected to you
Who shares your updates
Who talks about you
Who endorses you
Who refers you
Personal value
Influence
Happiness
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Tool Selection
• Cost
• Industry relevance
• Current infrastructure
• Requirements of the project
• Skills of the project team
• Scalability
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Context: social media in the
workplace is best when focused on
topics or outcomes.
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Real Collaboration
SOCIAL
PM
Collaborative
documents
Wikis
Instant
messenger
Google
Hangouts /
webinars
Remote
access
Shared
calendar's
Apps and
plug-ins
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Define A Social Media Policy
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Profiling Staff Effectively
• Create a central resource of staff skills and experience
• Empower staff to be known and found
• Case Study: Big Lottery Fund
– Wiki for democratic sharing, updating and discussing
documents
– Big Connect for profile, communications, groups and projects
– 20% of staff within three months of launch
– 35% of staff after inclusion of formal messaging system
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Big Lottery Fund Experience
“Staff are using the tool to talk to people they
would not normally come into
contact with”
“Teams who work across different sites
are beginning to set up groups to continue
their conversations after meetings and VC
appointments”
“Reduces duplications and silo working”
“Promotes the development of ideas”
Hayley Brown
@haylsbrown
http://talenthayley.wordpress.com/about/
“Exploiting the skills tag functionality
to identify mentors, setting up
groups as knowledge forums”
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“On the web a whole suite of tools
have been made available to
communicate. That's the idea,
simply taking the benefit from the
web and bringing it internal"
James Duffy, head of intranet at Schroders
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Communication
• People’s natural yearning to belong to a group
• Collaboration quality determines quality of the project
• Open-plan encourages involvement and cultivates trust.
• Social tools gives each team member a voice
• Social projects breed creativity and foster innovation
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More than 30 million
networked sensor nodes are
now present in the
transportation, automotive,
industrial, utilities and retail
sectors. The number of these
sensors is increasing at a rate of
more than 30 per cent a year.
- McKinsey Global Institute ‘Big Data: The next frontier
for innovation, competition and productivity.
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Big Data
• Collaborative data is shared and open
• Real time monitoring and accuracy
• Forecasting and nowcasting of events
• Modelling success in decision making
• Overlaying information to reveal hidden opportunities
• Need based product development
• New business models based on data
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Engage your end customers
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Real Collaboration
SOCIAL
PM
Collaborative
documents
Wikis
Instant
messenger
Google
Hangouts /
webinars
Remote
access
Shared
calendar's
Apps and
plug-ins
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Its About Being Social
It’s not about the technology
It is about communication
It’s not about money
It is about interaction
It’s not about efficiencies
It is about trust
It’s not a fad
It is because people are social animals
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+44 (0) 843 289 5355
www.liveandsocial.com
Jonnie Jensen
Digital Coach & Social Media Strategist
Presentation available at:
http://slideshare.net/jonniejensen
Connect with me at:
http://linkedIn.com/in/jonniejensen
http://twitter.com/jonniejensen
http://gplus.to/jonniejensen
jonniejensen@liveandsocial.com
+44 7900183311
Social Project For Excellence
Hinweis der Redaktion
About.com also found that companies using the web to share content and educate their audiences are more likely to establish authority and a sense of transparency that drives perception
Eighty-three percent of consumers said they trust companies that offer different resources aimed at educating them
Leader
A team leader can be an active participant in team decision-making, or she can be an administrator who abides by the rules and guidelines set forth by a consensus among team members. The role of the leader depends on the responsibilities she has within the team, but an effective team has someone in charge to help maintain order and move the team forward.
Specialties
Each member of a team has a specialty that he can use to contribute to achieving team goals. The organizational structure of the team is based on the effective use of team resources to meet company demands. The segmentation of the group into areas of expertise is what allows the team to process information and develop effective solutions to issues.
Quality Control
Every team has a person, or group of people, responsible for making sure that the work generated by the team is up to its standards. For example, authors submit their work to editors to be checked for accuracy, proper content and grammatical structure. Work is not released from the team for company consumption until it has passed the standards of the quality-control structure put in place by the team.
Conflict Resolution
To remain effective, a good team has a process in place for internal conflict resolution. It may be the team leader who decides the outcome of a conflict, with the team members agreeing to abide by his decision. Alternatively, conflict may be resolved in a team meeting. Regardless, in order to prevent internal conflict from affecting productivity, the organizational structure of a team must include a detailed, comprehensive process for conflict resolution.
The asset management and private banking company Schroders is turning to social media to help its staff communicate more effectively and to cut spiralling volumes of e-mail. The financial services company plans to roll out social networking tools by using collaboration tools that came bundled with Schroders' content management system Vignette.
It's about being able to communicate and collaborate more effectively. Most organisations are using a very limited tool set to communicate and collaborate - face to face and e-mail. But externally on the web a whole suite of tools have been made available to communicate. That's the idea, simply taking the benefit from the web and bringing it internal," he said.
People’s natural yearning to belong to a group and interact with others in a meaningful way.
It turns the project into a temporary social structure, where the quality of collaboration will determine the quality of the project to a great extent.
The open-plan structure creates a clear understanding of how all team members are contributing to the project, which encourages involvement and cultivates trust.
The use of social tools gives each team member a voice, which in turn breeds creativity and fosters innovation.
2. There are five broad ways in which using big data can create value.
First, big data can unlock significant value by making information transparent and usable at much higher frequency.
Second, as organizations create and store more transactional data in digital form, they can collect more accurate and detailed performance information on everything from product inventories to sick days, and therefore expose variability and boost performance. Leading companies are using data collection and analysis to conduct controlled experiments to make better management decisions; others are using data for basic low-frequency forecasting to high-frequency nowcasting to adjust their business levers just in time.
Third, big data allows ever-narrower segmentation of customers and therefore much more precisely tailored products or services.
Fourth, sophisticated analytics can substantially improve decision-making.
Finally, big data can be used to improve the development of the next generation of products and services. For instance, manufacturers are using data obtained from sensors embedded in products to create innovative after-sales service offerings such as proactive maintenance (preventive measures that take place before a failure occurs or is even noticed).
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