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How to Generate
Sales Using Social
      Media
  Mastering Social
  Media Strategies
Jonathan Fleming   “Whatever the mind can believe, it can
                   achieve.” – Napoleon Hill
                   The Bay Area is my home.
                   I love the real estate business, and I love
                   helping people buy and sell great properties.

                   Earlier in my career, I worked in counseling at-
                   risk youths; I worked in telecommunications
                   sales, selling various voice products; then I
                   worked in marketing consulting for Fortune
                   500 companies.

                   I conduct monthly workshops throughout the
                   Bay Area about First-Time Home Buyer
                   programs, FHA Lending programs, Nurse
                   Home Buying programs, 1031 Tax Exchange,
                   Foreclosure REO properties, and Baby Boomer
                   home-selling seminars.
Technology won’t bail you out
“No sale, no commission.
  No commission, no eat.
That made an impression on
            me”
      -David Ogilvy 
Trust/Credibility:
• How to build trust?

• Do a product/service check?

• Is it money or helping people?

• Why become a media company?
“You aren't
advertising to a
standing army;
    you are
advertising to a
moving parade”
  -David Ogilvy
Marketing

•   Video Marketing
•   Networking
•   Offline Marketing
•   Add Value
•   Blogging
•   Meet 50% of Your Social Network
Tracking/CRM/Sales Calls
“There are no shortcuts, it’s only the long cut”
                           -unknown


Highris         Sugar              Salesfor
e               CRM                ce
Social Media and Organizational Tools

 •   Facebook
 •   Raportive
 •   Mojo
 •   Hootsuite
 •   Mailchimp
 •   Shoeboxed.com
Building an A-TEAM:




• Use Virtual Assistants
• Find editors
• Develop a social media calendar via Google
More Tips

•Avoid Gurus and the traps
•Accountability
•Use the phone. Make cold calls
•Network with PR folks.
     They know people that can
     help you.
Contact information
           JONATHAN FLEMING, Realtor
           Re/Max Accord

           Direct: 800.892.1755
           Fax: 888.668.0743

           Email:
           jonathan@localhouseinfo.com

           Website:
           www.Localhouseinfo.com
           California Department of Real
           Estate License #01361748

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How to Generate Sales Using Social Media

  • 1. How to Generate Sales Using Social Media Mastering Social Media Strategies
  • 2. Jonathan Fleming “Whatever the mind can believe, it can achieve.” – Napoleon Hill The Bay Area is my home. I love the real estate business, and I love helping people buy and sell great properties. Earlier in my career, I worked in counseling at- risk youths; I worked in telecommunications sales, selling various voice products; then I worked in marketing consulting for Fortune 500 companies. I conduct monthly workshops throughout the Bay Area about First-Time Home Buyer programs, FHA Lending programs, Nurse Home Buying programs, 1031 Tax Exchange, Foreclosure REO properties, and Baby Boomer home-selling seminars.
  • 4. “No sale, no commission. No commission, no eat. That made an impression on me” -David Ogilvy 
  • 5. Trust/Credibility: • How to build trust? • Do a product/service check? • Is it money or helping people? • Why become a media company?
  • 6. “You aren't advertising to a standing army; you are advertising to a moving parade” -David Ogilvy
  • 7. Marketing • Video Marketing • Networking • Offline Marketing • Add Value • Blogging • Meet 50% of Your Social Network
  • 8. Tracking/CRM/Sales Calls “There are no shortcuts, it’s only the long cut” -unknown Highris Sugar Salesfor e CRM ce
  • 9.
  • 10. Social Media and Organizational Tools • Facebook • Raportive • Mojo • Hootsuite • Mailchimp • Shoeboxed.com
  • 11. Building an A-TEAM: • Use Virtual Assistants • Find editors • Develop a social media calendar via Google
  • 12. More Tips •Avoid Gurus and the traps •Accountability •Use the phone. Make cold calls •Network with PR folks. They know people that can help you.
  • 13. Contact information JONATHAN FLEMING, Realtor Re/Max Accord Direct: 800.892.1755 Fax: 888.668.0743 Email: jonathan@localhouseinfo.com Website: www.Localhouseinfo.com California Department of Real Estate License #01361748