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3rd Mobile Commerce Summit Asia 2010 March 23 – 26, 2010
Mobile Industry launched in 1979 has grown & exceeds US$ 1 trillion in annual revenue
MMS reaches 46% of the planet
1.7 billion MMS users exceed 1.6 billion TV sets
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Emerging Market ,[object Object],[object Object],[object Object],[object Object]
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[object Object],Ringback tones Value-Added-Services Sales exceeded $4.1 B compared to ITunes
New Service Example Poor people in many places live without TV, newspapers, internet, fixed landlines, and even without FM radio coverage
New Service Example Out of 1 billion people in India, 200 million live in villages without FM coverage
New Service Example Countless VAS in India today deliver “Mobile Media”  Revenue from Mobile Media exceeds all revenue from FM Radio
Mobile Industry – most widespread technology on the planet
History of Mobile Commerce ,[object Object],[object Object],[object Object]
Mobile Commerce Today Content Purchase and Delivery Location-based services (weather, local offers) Information Services (News, Sports, Traffic) Mobile Banking Mobile Money Transfer Mobile Brokerage Auctions Mobile Purchases Marketing & Advertising Mobile vouchers, coupons, loyalty Mobile  Ticketing
Summit Agenda ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Rural Bank M-Banking & M-Commerce  Ecosystem via GCash Text-A-Sweldo (Salary  Disbursement) Text-A-Remittance Cash-in/Cash-out (Face-to-Face Wallet Funding) Text-A-Credit (Loan / Credit Disbursement) Text-A-Withdrawal (Withdrawal from Bank Account to GCash Wallet) P2P (Purchase of Goods /Services) Text-a- BillPay (Bills Payment) P2P (Domestic Remittance) GCash2Load (Airtime Credit Purchase) Text-A-Payment (Loan payment) Rural Bank Intl. / Dom Remco’s P Text-A-Deposit  (Deposit to Bank Account)
Thank You Email: [email_address] Websites: http://www.mobilephonebanking.rbap.org/ http://blog.mobilephonebanking.rbap.org/ Twitter: jvowens

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Mobile Commerce Summit Asia 2010

  • 1. 3rd Mobile Commerce Summit Asia 2010 March 23 – 26, 2010
  • 2. Mobile Industry launched in 1979 has grown & exceeds US$ 1 trillion in annual revenue
  • 3. MMS reaches 46% of the planet
  • 4. 1.7 billion MMS users exceed 1.6 billion TV sets
  • 5.
  • 6.
  • 7.
  • 8.
  • 9. New Service Example Poor people in many places live without TV, newspapers, internet, fixed landlines, and even without FM radio coverage
  • 10. New Service Example Out of 1 billion people in India, 200 million live in villages without FM coverage
  • 11. New Service Example Countless VAS in India today deliver “Mobile Media” Revenue from Mobile Media exceeds all revenue from FM Radio
  • 12. Mobile Industry – most widespread technology on the planet
  • 13.
  • 14. Mobile Commerce Today Content Purchase and Delivery Location-based services (weather, local offers) Information Services (News, Sports, Traffic) Mobile Banking Mobile Money Transfer Mobile Brokerage Auctions Mobile Purchases Marketing & Advertising Mobile vouchers, coupons, loyalty Mobile Ticketing
  • 15.
  • 16. Rural Bank M-Banking & M-Commerce Ecosystem via GCash Text-A-Sweldo (Salary Disbursement) Text-A-Remittance Cash-in/Cash-out (Face-to-Face Wallet Funding) Text-A-Credit (Loan / Credit Disbursement) Text-A-Withdrawal (Withdrawal from Bank Account to GCash Wallet) P2P (Purchase of Goods /Services) Text-a- BillPay (Bills Payment) P2P (Domestic Remittance) GCash2Load (Airtime Credit Purchase) Text-A-Payment (Loan payment) Rural Bank Intl. / Dom Remco’s P Text-A-Deposit (Deposit to Bank Account)
  • 17. Thank You Email: [email_address] Websites: http://www.mobilephonebanking.rbap.org/ http://blog.mobilephonebanking.rbap.org/ Twitter: jvowens

Hinweis der Redaktion

  1. Mobile Industry launched by NTT Japan in 1979 has grown & breached US$ 1 trillion in annual revenue Car, defense, food, mobile industries all trillion dollar industries
  2. MMS, primarily used in Asia, reaches 46% of the planet
  3. Car, defense, food, mobile industries all trillion dollar industries
  4. MMS revenues in 2009 exceeded $29 billion more than either the global music industry ($20 billion) or Hollywood movie industry
  5. Statistics 95% of all mobile phones have browsers Potential to deliver browser-based services to 3.4 billion people 3 times the number of personal computers in use on the planet
  6. Ringback tones, especially in Asia are the biggest form of mobile music Sales in 2009 exceeded $4.1 billion compared to all Apple ITunes worth less than $2 billion VAS – music, gaming, news, video, education, info, health amounted to $98 billion in 2009 (38% increase from 2008)
  7. Poor people in many places live without TV, newspapers, internet, fixed landlines, and even without FM radio coverage Out of 1 billion people in India, 200 million live in villages without FM coverage They still want info, music, news, sports, etc Countless VAS in India today deliver news, sports, pop music
  8. Poor people in many places live without TV, newspapers, internet, fixed landlines, and even without FM radio coverage Out of 1 billion people in India, 200 million live in villages without FM coverage They still want info, music, news, sports, etc Countless VAS in India today deliver news, sports, pop music
  9. Poor people in many places live without TV, newspapers, internet, fixed landlines, and even without FM radio coverage Out of 1 billion people in India, 200 million live in villages without FM coverage They still want info, music, news, sports, etc Countless VAS in India today deliver news, sports, pop music
  10. Mobile phone is the most commonly used watch Mobile phone is the most used alarm clock Camera phones