Ajax Union is a digital marketing agency based in Brooklyn NY. http://www.b2b.ajaxunion.com Here we present our latest B2B digital marketing capabilities deck with our process. Feel free to review and share with others.

1. WE KEEP YOUR BOTTOM LINE
TOP OF MIND.

2. | 2
AJAX UNION
is a full-service digital marketing
agency based in Brooklyn, NY.
Our team of digital marketing experts learn about
your business and we implement the latest cutting
edge technology to help you accomplish your
business goals. We don’t just come up with
innovative ideas, we get things done and we strive
to help you achieve a positive ROI.”
Joe Apfelbaum - CEO of Ajax Union
WHAT
WE DO

3. CASE
STUDIES
NOTHING LIKE A
LITTLE SOCIAL PROOF
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GITOMER
• Created a beautiful landing page
• Directed qualified leads to the
page via social media, paid ads,
and display campaigns
• Carried over Jeffrey Gitomer’s
distinct voice across social media
platforms
DESIGN POINT
• Developed a stunning new site
• Created a strong, noticeable
brand voice
• Tripled the amount of incoming
leads in a 30-day period
• Doubled the amount of traffic to
MakerBot’s site
• Crafted email automation
sequences segmented by unique
audiences
• Experienced a 117% increase in
revenue
MAKERBOT

4. Nr
Ajax Union delivers the best ROI with
their B2B lead generation and
nurturing services. Plus, they are so
much fun to work with, we really feel
like they are part of our family.”
- Jeffrey Gitomer, Author of
“The Little Red Book of Sales.
RESULTS
PROBLEM
SOLUTION
Amount of
leads in a single
quarter
Increase in
quality of leads
Ineffective marketing, resulting in
lack of sales and marketing leads.
Create new landing page to
boost conversion.
Created a search marketing
and social marketing campaign
to target the right audience.
10X
50%
CONVERT LEADS TO SALES
CASE STUDY
| 4

5. Nr
We learned so much about
ourselves by working with the talented
and creative team at Ajax Union. They
communicate like pros and execute
flawlessly.”
- John Cioffi, Partner
PROBLEM
SOLUTION
Missing a unified message, lack
of core values and identity.
Create new logo and tagline.
Rebrand marketing and website.
Responsive design to make the
site mobile friendly.
CASE STUDY
OPERATION REBRAND
| 5
RESULTS
Amount of leads
within a 30 day
period
Increase in
website traffic
3X
2X

6. Nr
The Ajax Union team really stands
out because they focus on ROI and
they actually get it done on time
and on budget.”
- Mark Schulze, VP of Sales
RESULTS
PROBLEM
SOLUTION
Increase in
Revenue
Increase in
website traffic
Poor Optimization of PPC,
Ineffective brand presence.
Paid search and display advertising.
Segmented email marketing
campaigns based on audience type
and activity.
Marketing automation technology
implementation.
117%
2X
OPTIMIZATION
CASE STUDY
| 6

7. UNDERSTAND YOUR BUSINESS. HAVE FUN DOING IT. GET IT DONE.
Between client workshops,
in-person meetings, and
amazing strategy practices,
we really get to know your
business.
It’s no secret; the key factor
to our success is the passion
we bring to the table each
and every day. We genuinely
love what we do.
We don't just talk about
ideas, we roll up our sleeves
and do the work. Our
clients tell us that we stand
out because we know how
to execute.
WE
We are creative, yet organized
because we have a system for
doing both. We are
well-educated and trained in
our field and we fully
understand each of our client’s
needs and objectives.
WHO
WE ARE
| 7

8. We Listen and Respond.
WE ARE POSITIVE, KIND, WARM, AND FRIENDLY.
We care about our clients, which is why we make sure to
understand their needs before we provide the solution. It
may look like the answer to a problem is hidden from
view, but we believe in staying positive. We strive to find
the solution even when it takes time to find the answers.
OUR AMAZING
VALUES
AMAZING
COMMUNICATION
| 8

9. OWNERSHIP
MENTALITY
We Are Humbly Confident, Passionate, and We Get It.
WE CARE ABOUT YOUR BUSINESS AS IF IT WERE OUR OWN.
Sometimes it may appear that we are obsessed and
fanatical but we’re really just excited and dedicated to
our work and our lives. As a loyal, hardworking,
dependable and committed group of professionals, we
each take responsibility for own our work, yet always
stay connected.
OUR AMAZING
VALUES
| 9

10. We Embrace Change.
WE ARE SUPER SAVVY, WE VALUE COMMON SENSE.
Life has a way of throwing us curve balls and because
change is inevitable, we are willing and driven to grow.
We are capable professionals who get with the program,
troubleshoot and remain aware and enthusiastic about
every project.
VERSATILITY
OUR AMAZING
VALUES
| 10

11. Clients really love working with Ajax Union. It's not just
about the great ROI; It's about the amazing energy that
they feel when they talk to our people. They realize that
we are their partner and they take it personally.
We’ll give you something to brag about!
OUR AMAZING
CLIENTS
| 11

12. Simon Kaye
President of Jaguar Freight
Our experience with Ajax Union has been fantastic.
We have found them to be extremely responsive,
creative, and proactive throughout our process with
them. The team has interesting ideas backed up by a
can-do attitude. Our experience with them has been
great on all levels leading us to increase our work
with them.”
OUR AMAZING
CLIENTS
| 12

13. THE 4–STEP PROCESS
What does the X stand for? It's that indefinable, intangible thing.... it's our
relationship, our partnership with you! YOU are the key. Without open
communication between us, we cannot serve you properly. We partner with
you to actively tailor your marketing campaign to help you reach your goals.
OUR AMAZING
PROCESS
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ASSESSMENT
1. Discuss your business goals.
2. Complementary strategy
assessment.
3. Discuss your marketing
needs.
4. Long-term partnership
evaluation.
EXPLORATION
1. Present opportunity for
discovery.
2. Workshop to discover your
brand, vision, goals, audience,
challenges, and opportunities.
3. Competitive analysis of your
current digital marketing
strategy and tactics.
4. Proposal with
recommendations,
5. Scope, goals, and timelines.
ON-BOARDING
1. Kickoff call.
2. Channel and funnel audits.
3. Create forecast model for
success, and determine KPIs.
4.Funnel Development
SYNERGY
1. Communication: Ongoing
priority and goal review.
2. Strategy: Analyzing
current messaging, channels,
tactics, and company goals.
3. Reporting: ROI and KPI
metrics report.
4. Execution: We get it done.
E
NO.2
O
NO.3
S
NO.4
A
NO.1

14. OUR AMAZING
SOLUTIONS
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• Business Development
• Lead Generation
• Client Retention
• Recruiting
• Sales Enablement
• Brand Development
• Brand Communications
• Technology Management
• ROI Tracking
• Reputation Management
As an aware, advanced, and technologically gifted team of
marketing experts, we help build businesses through leading
edge technology. Our competitive advantage is that we don’t
just create concepts around digital marketing and business
development…we innovate and execute concepts that have
powerful results.

15. Account-Based
Marketing
Lead
Generation
Awareness
Campaigns
Sales
Amplification
B2B Lead
Nurturing
STRATEGY
Are you tired of throwing darts at the board, hoping to get even one
lead to “stick”? Our team devises a unique, personalized strategy to hit
your business’ goals. Our targeted approach blends the time-tested
methodologies of traditional advertising with modern techniques such
as Inbound Marketing, Funnel-Based Messaging, and Account-Based
Marketing. Bullseye.
SERVICES
WE PROVIDE
| 15

16. TECHNOLOGIES
Call us computer geeks if you must: we’re all about the tech! In this
digital age, new technology is developed, innovative strategies are
devised, and Internet platforms update and upgrade day-to-day. We
not only develop on pace with the industry, but a few steps ahead of it.
What does this mean for your business? Think state-of-the-art report
generation, real-time access to key analytic insights, and an overall
more personalized, streamlined experience.
Marketing
Automation
Analytics Call Tracking Conversion
Optimization
Reporting Website Design
& Development
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SERVICES
WE PROVIDE

17. Search Engine
Optimization
Pay Per Click
Management
Email
Marketing
Social
Media
Content
Creation
Nurture Campaigns Re-branding
TACTICS
We’re talking full-on warfare. In the competitive world of online
marketing, you’re going to need a secret weapon to stay one “Like”
ahead of the competition. That’s where Team Ajax shines. We’ve got
the know-how, experience, and street smarts gained from years in the
trenches. Our tactics get your business noticed, engaged, and
profitable. Join the winning side!
v
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SERVICES
WE PROVIDE

18. Please don't hesitate to get in touch with us.
We would love to discuss your marketing needs.
AJAX UNION
253 36th St, B317
Brooklyn, NY 11232
CONTACT US
amazing@ajaxunion.com
www.ajaxunion.com
b2b.ajaxunion.com
@AJAXUNION