Modernising Your Product in 2017 - Logi Analytics November 2016

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DOWNLOAD MY SLIDES FOR FREE: https://imanageproducts.com/modernising-your-product-in-2017/ A talk I gave in November 2016 for Logi Analytics about why building products should be data-driven, and how to do it.

Leadership & Management

Modernising Your Product in 2017:
A Roadmap for Software Success

SPEAKER
2
JOCK BUSUTTIL
Founder
@jockbu
productpeo.pl

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Copyright 2016 Product People Limited @jockbu

7
Copyright 2016 Product People Limited @jockbu

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Copyright 2016 Product People Limited @jockbu

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Copyright 2016 Product People Limited @jockbu

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Copyright 2016 Product People Limited @jockbu

Product: top speed 12kph
Process: time between charges
Market: everyone will want one
Pricing: $4,995
User: won’t feel stupid on one
Regulatory: legal to ride
11
Copyright 2016 Product People Limited @jockbu

LEARNING #1
Assumptions = risks
12
Copyright 2016 Product People Limited @jockbu

Photo: BBC
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Copyright 2016 Product People Limited @jockbu

Photo: Volvo / YouTube14
Copyright 2016 Product People Limited @jockbu

Credit: Roman Pichler
15
Copyright 2016 Product People Limited @jockbu

Photo: Jock Busuttil / GDS16
Copyright 2016 Product People Limited @jockbu

The old way
https://www.gov.uk/service-manual/start
17
Copyright 2016 Product People Limited @jockbu

A better way
https://www.gov.uk/service-manual/start
18

19
Copyright 2016 Product People Limited @jockbu

Photo: GDS
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Copyright 2016 Product People Limited @jockbu

LEARNING #3
Outcomes, not outputs
22
Copyright 2016 Product People Limited @jockbu

Photo: Jock Busuttil23
Copyright 2016 Product People Limited @jockbu

LEARNING #4
Measuring user goals
aligns your team
25
Copyright 2016 Product People Limited @jockbu

PRODUCT MANAGEMENT
& TRAINING
WWW: productpeo.pl
BLOG: imanageproducts.uk
@jockbu
Thanks!
26

Key Learnings
1. Assumptions = risks
2. Put users first
3. Outcomes, not outputs
4. Measuring user goals aligns your team
24
@jockbu

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Modernising Your Product in 2017 - Logi Analytics November 2016

1. Modernising Your Product in 2017: A Roadmap for Software Success

2. SPEAKER 2 JOCK BUSUTTIL Founder @jockbu productpeo.pl

8. Product: top speed 12kph Process: time between charges Market: everyone will want one Pricing: $4,995 User: won’t feel stupid on one Regulatory: legal to ride 11 Copyright 2016 Product People Limited @jockbu

15. A better way https://www.gov.uk/service-manual/start 18

17. LEARNING #2 Put users first 20 @jockbu

21. 24 @jockbu

23. PRODUCT MANAGEMENT & TRAINING WWW: productpeo.pl BLOG: imanageproducts.uk @jockbu Thanks! 26

24. Key Learnings 1. Assumptions = risks 2. Put users first 3. Outcomes, not outputs 4. Measuring user goals aligns your team 24 @jockbu