SPM 1001

2.  Octagon
› Global sports and entertainment marketing
company
 Managing Director for Europe, India,
and the Middle East
 BS in political science at Tufts University
(1994)
 MBA at Columbia University (2007)

3.  Responsible for the daily operations of
the company
 Leads the agency’s marketing strategy
 Manages Octagon’s business growth
initiatives

4.  20 years of experience at Octagon
 Worked in Tokyo, London, Sydney, and
Athens with Octagon’s Olympic sponsorship
program
 Manager of the music and entertainment
division
 Corporate consulting group
 Senior VP of agency’s marketing solutions
group in North America
 Managing Director

5.  It’s important to be proactive, not
reactive, at work
 Say yes to new challenges
 Being a workaholic seems to be a
fashionable self-assessment by anyone
interested in drawing attention to
themselves

6.  Favorite Movie – Tommy Boy
 Favorite Musician – U2
 His fantasy job is to be the Mayor of New
York City

9.  From the New York area
 Graduated from St. John’s
University
 Has worked with MSG for
28 years
 Senior VP of Public
Relations and Player
Recruitment

10.  Started with MSG as a student in 1987
 Joined the PR department full-time in
1992
 PR Director in 1996
› Promoted to VP in 1999
 VP of PR and Player Recruitment in July
2007
 Senior VP in September 2013

11.  From the New York area
 NY Rangers fan
 Was given an opportunity as a student
and ran with it

12.  Team spokesperson
 Oversees all media relations functions
 Supports marketing and community
relations initiatives
 All aspects of the team’s player
recruitment process
 Serves as senior team representative
during free agent visits

13.  Early mornings and late nights, especially
during the season
 Over 40 hours per week
 It’s an around-the-clock job
 Some travel required

14.  Maintaining the image of all player’s and
staff working for the Rangers
 Oversees several departments as Senior
VP, so it can get hectic

15.  https://www.youtube.com/watch?v=Yz
C2nSF4OVE

16.  http://www.sportscareers.com/sports-
career-spotlight.asp?id=130
 http://www.octagon.com/who_we_are/lea
dership/jeff_ehrenkranz
 http://www.sportsbusinessdaily.com/Journa
l/Issues/2011/03/21/Forty-Under-40/Jeff-
Ehrenkranz.aspx
 http://rangers.nhl.com/club/news.htm?id=6
83683
 https://devilsmedia.files.wordpress.com/201
3/10/2013-14-ny-rangers-media-guide.pdf