Social Media Proposal with Steps for producing and publishing content. Content Marketing on social outlets adds value to potential customers so they start to know, like and trust you.

1. Social Media for
YOUR COMPANY
A Proposal
A proposal by Jennifer Kennedy to YOUR COMPANY for Social Media Strategy and Implementation July 5, 2012

2. Top Social Sites for Business
1. Facebook *
2. Twitter *
3. LinkedIn *
4. Google Plus *
5. Wordpress *
6. YouTube *
7. Meetup
8. iTunes *
* Platforms to start with
A proposal by Jennifer Kennedy to YOUR COMPANY for Social Media Strategy and Implementation July 5, 2012

3. How Can We Do This as a Small Business?
Discover the easiest way for you to produce consistent
content.
Choose a small number of social platforms to engage using
the type of content you will produce.
Get help staying on schedule, doing the detailed publishing
work and monitoring response.
Get help sourcing new business.
A proposal by Jennifer Kennedy to YOUR COMPANY for Social Media Strategy and Implementation July 5, 2012

4. Social Media Setup for YOUR COMPANY
Some accounts have been created. Finish creating the ac-
counts for the remaining platforms.
Connect the accounts for more automated content ‘push’.
Create a landing page for e-mail list sign-up.
Set up monitoring for social media engagement to enable
fast response.
A proposal by Jennifer Kennedy to YOUR COMPANY for Social Media Strategy and Implementation July 5, 2012

5. Social Media Steps to Content Marketing
Steps in the Process Responsibility Timing
Record content up to 15 minutes addressing a question by your ideal client YOUR TEAM Each week by Friday
Send video for editing YOUR TEAM Same day as recording
Edit and Finish Video; Transcribe Video; Write Description; Research Keywords Jennifer Within 3 days
Upload Video to YouTube Jennifer Within 3 days
Embed the YouTube video on Wordpress Blog with the Transcription and Keywords Jennifer Same day
Write 3 tweets with links to blog post and schedule them out Jennifer Same day
Check all social media connections to verify push Jennifer Next day
Monitor Social Comments and Leads Jennifer Ongoing
Source new social connections on our platforms and invite to connect Jennifer Each week
Monitor engagement for future content ideas Jennifer Each week
Report on and Interpret Metrics Jennifer Each 4 weeks
Respond to Social Comments and Leads All Immediately
A proposal by Jennifer Kennedy to YOUR COMPANY for Social Media Strategy and Implementation July 5, 2012

6. Let’s Do This!
Yes, we are ready to start attracting people who
need our services online.
Yes, we want help sourcing new business and
agree to work with you for the next 3 months.
Signed, _____________________________________________ _____________________________________________
NAME NAME
Founder and CEO Founder and President
NUMBER NUMBER
EMAIL EMAIL
Date, _______________________________________________
A proposal by Jennifer Kennedy to YOUR COMPANY for Social Media Strategy and Implementation July 5, 2012