2. Massive
Destruction
connotes
DANGER
The name is
The soldier
written as a
connotes
Factual like
there will be
thing. The text is
fighting
San-Serif
The
information
no-one cares
about denotes
the people
who are
important to
the film
3. This makes us
think about the
The “Close
information Encounter”
about the
actors denotes
the people
who are
important to The alien is just
the film standing there
denoting there
will be aliens in
the film
The A is an This makes us
alien and think that it
connotes must be a good
there will be film (if Hot Fuzz
an alien in the is any good)
film
4. This makes us
The Serif Font think that it must
on a Car Logo be a good film
is Familiar and
Connotes a
“Class”
These Cars are
The Name from the old
makes us one but the
think “What is others aren’t
the mission?” “Who are
they”