eMetrics, Stockholm - October 2009, Email And Social Media

•Als PPT, PDF herunterladen•

3 gefällt mir•964 views

Jesper Åström

A presentation held at eMetrics Stockholm in October 2009. For a full recap of some details, please visit my blog.

Business Technologie

Email and Social Media Optimize your work with tribes jesperastrom.com

Today’s topics ,[object Object],[object Object],[object Object],[object Object],jesperastrom.com

Killing some myths about Social media jesperastrom.com

Enter The Social Media Guru jesperastrom.com

Social media Guru says: ,[object Object],[object Object],[object Object],jesperastrom.com

Let’s enforce some social media theories jesperastrom.com

One in a million on facebook is 300 people! 300 ppl is a crowd jesperastrom.com

Long tail collaboration in Tribes jesperastrom.com

Tribes ,[object Object],[object Object],[object Object],jesperastrom.com

Find the leader and ask how you can improve! jesperastrom.com

Discuss what e-mail really is jesperastrom.com

E-mail is an Identifier jesperastrom.com

What do I mean with this!? ,[object Object],[object Object],jesperastrom.com

One way to use e-mail social media combined Finding tribal leaders jesperastrom.com

KPIs and Success events ,[object Object],[object Object],jesperastrom.com

KPI for this objective ,[object Object],[object Object],[object Object],jesperastrom.com

My favorite tools jesperastrom.com Newsletter Database Social media share buttons

Setting success events ,[object Object],[object Object],[object Object],[object Object],jesperastrom.com

Metrics ,[object Object],[object Object],[object Object],[object Object],jesperastrom.com

Grouping ,[object Object],[object Object],[object Object],jesperastrom.com

This is how it is done Send unique newsletter Enter with unique tracker Shares with unique tracker Enter with unique tracker

Measure and group all success events jesperastrom.com

Result Opens 70% Clicks on 3 stories Shares 1 story Creates 3 new visits Opens 20% Clicks on 1 story Shares 1 story Creates 100 new visits Opens 100% Clicks on 5 stories Shares 0 story Creates 0 new visits User 1 User 2 User 3 jesperastrom.com

What do you get? ,[object Object],[object Object],[object Object],[object Object],jesperastrom.com

So what about the $$$!! jesperastrom.com

Find me @jesperastrom http://jesperastrom.com jesperastrom.com

Weitere ähnliche Inhalte

Was ist angesagt?

Get Started with Email Marketing in 2019Social INK

The Brand MichiMichi Le

Social media community planAdCMO

Email marketing by the numbersAnn Wylie

Holistic Email Optimization for Driving Growth and EngagementRavi Kiran Holur Vijay

Instagram or snapchat?SMED Tests

Do You Get Social?WebPT

Spring Creek Group Social Media Non-Profit Summit 2-24-2011Mediabrands Social

10 Best Practices: Twitter for Rehab TherapistsWebPT

Was ist angesagt? (9)

Get Started with Email Marketing in 2019

The Brand Michi

Social media community plan

Email marketing by the numbers

Holistic Email Optimization for Driving Growth and Engagement

Instagram or snapchat?

Do You Get Social?

Spring Creek Group Social Media Non-Profit Summit 2-24-2011

10 Best Practices: Twitter for Rehab Therapists

Andere mochten auch

How Stupid Can We Getguest7cdf23

CKAN for RDM workshopJoss Winn

Brodeur Sight Wordsguest75628b

A Tour of Google EarthHeather Dowd

Skanenordost 080520Lina Ydrefelt

Effectiveness of an Online Summer course ProgrammeMartin Rehm

SABER HABITAR EL MONca04

Unit 1.3 Introduction to Programming (Part 3)Intan Jameel

Business resources for librarians 11 29-11jkeohane

24 Reasons...Footprint Consulting Group

Analisiguest98739d

Learning With Technology the Educator's Role revisedtuchodi

Net Defenderkrishna maddikara

Tamgün Sunusuanttab

Worship C Basicrevup321

12 13 Initiative: Breakout Session OHIONET Annual Meeting 2009ohionet

NanoAKazuho Oku

Analisis crítico del textoMarcela Ibaceta

SOLE UruguayIsmael Burone

Addict Wipii English 081128eardigo

Andere mochten auch (20)

How Stupid Can We Get

CKAN for RDM workshop

Brodeur Sight Words

A Tour of Google Earth

Skanenordost 080520

Effectiveness of an Online Summer course Programme

SABER HABITAR EL MON

Unit 1.3 Introduction to Programming (Part 3)

Business resources for librarians 11 29-11

24 Reasons...

Analisi

Learning With Technology the Educator's Role revised

Net Defender

Tamgün Sunusu

Worship C Basic

12 13 Initiative: Breakout Session OHIONET Annual Meeting 2009

NanoA

Analisis crítico del texto

SOLE Uruguay

Addict Wipii English 081128

Ähnlich wie eMetrics, Stockholm - October 2009, Email And Social Media

2 8 2010 Norfolk The Internet Unveiledjayblove

4 20 2010 CLA The Newest Tools for Relationship Buildingjayblove

Marketing college 3rd year part 2Hannah Paramore

Email Isn't DeadThe URL Dr.

GoldsmithsSocialmediamasterclass day2-25/02/17Royal Holloway, University of London

Nonprofit Insights: Engaging Volunteers on FacebookVolunteerMatch

Personal Branding in the Digital Age (genKC presentation)Ramsey Mohsen

Social Media: Whats The Buzz?Rebecca Krause-Hardie

SEO/SMO presentation at SPJTeresa Schmedding

Who's Afraid of eGiving and Social Medialinds313

Major Donors Evolve from Everywhere: The Newest Internet Tools for Relationsh...brooke.csukas

Email Marketing Secrets Wellington June16Shanelle Clapham Digital Fundraising

How to Use Email Newsletters & Announcements to Drive ActionThe URL Dr.

Follow Me On Twitter Berteloot Stanislas SlideshareStanislas Berteloot

Email marketing for success - newsletters & announcementsLizBESocial

Social Media for Non-Profit OrganizationsGeorge Wallace

Social Entrepreneurs Ireland Bootcamp - Social MediaNathalie McDermott

John Thies -5 Ways to Improve your Email Campaigns (and get Better Results)Brooke Boyle

John Thies - 5 Ways to Improve your Email Campaigns (and get Better Results)Julia Grosman

Pillar 3 email marketing for success- newsletters & announcements sm provid...LizBESocial

Ähnlich wie eMetrics, Stockholm - October 2009, Email And Social Media (20)

2 8 2010 Norfolk The Internet Unveiled

4 20 2010 CLA The Newest Tools for Relationship Building

Marketing college 3rd year part 2

Email Isn't Dead

GoldsmithsSocialmediamasterclass day2-25/02/17

Nonprofit Insights: Engaging Volunteers on Facebook

Personal Branding in the Digital Age (genKC presentation)

Social Media: Whats The Buzz?

SEO/SMO presentation at SPJ

Who's Afraid of eGiving and Social Media

Major Donors Evolve from Everywhere: The Newest Internet Tools for Relationsh...

Email Marketing Secrets Wellington June16

How to Use Email Newsletters & Announcements to Drive Action

Follow Me On Twitter Berteloot Stanislas Slideshare

Email marketing for success - newsletters & announcements

Social Media for Non-Profit Organizations

Social Entrepreneurs Ireland Bootcamp - Social Media

John Thies -5 Ways to Improve your Email Campaigns (and get Better Results)

John Thies - 5 Ways to Improve your Email Campaigns (and get Better Results)

Pillar 3 email marketing for success- newsletters & announcements sm provid...

Mehr von Jesper Åström

Digital Transformation - TaktikenJesper Åström

Humanity vs. Algorithm - A world of misguided incentivesJesper Åström

5 C's of Viral Marketing - Evening session at Hyper Island Singapore Septembe...Jesper Åström

Wednesday Relations - SEO - PresentationJesper Åström

Viral Marketing Mechanics - February 2012Jesper Åström

eMetrics Stockholm - How to Analyze Viral Campaigns - 28 September 2010Jesper Åström

Cheating in Social Media with SPAMJesper Åström

Social Media Money - Dialogkonferansen - Bring Dialogue - 2010-08-23Jesper Åström

Online Business Trends beyond 2010Jesper Åström

Value Ladder Conversion : SearchMeet Stockholm 28th November 2009Jesper Åström

Social Media PerspectivesJesper Åström

Mehr von Jesper Åström (11)

Digital Transformation - Taktiken

Humanity vs. Algorithm - A world of misguided incentives

5 C's of Viral Marketing - Evening session at Hyper Island Singapore Septembe...

Wednesday Relations - SEO - Presentation

Viral Marketing Mechanics - February 2012

eMetrics Stockholm - How to Analyze Viral Campaigns - 28 September 2010

Cheating in Social Media with SPAM

Social Media Money - Dialogkonferansen - Bring Dialogue - 2010-08-23

Online Business Trends beyond 2010

Value Ladder Conversion : SearchMeet Stockholm 28th November 2009

Social Media Perspectives

Kürzlich hochgeladen

VIP Call Girls In Saharaganj ( Lucknow ) 🔝 8923113531 🔝 Cash Payment (COD) 👒anilsa9823

Cash Payment 9602870969 Escort Service in Udaipur Call GirlsApsara Of India

Creating Low-Code Loan Applications using the Trisotech Mortgage Feature SetDenis Gagné

M.C Lodges -- Guest House in Jhang.Aaiza Hassan

Understanding the Pakistan Budgeting Process: Basics and Key Insightsseri bangash

Pharma Works Profile of Karan Communicationskarancommunications

Monte Carlo simulation : Simulation using MCSMRavindra Nath Shukla

BEST ✨ Call Girls In Indirapuram Ghaziabad ✔️ 9871031762 ✔️ Escorts Service...noida100girls

Monthly Social Media Update April 2024 pptx.pptxAndy Lambert

Call Girls Pune Just Call 9907093804 Top Class Call Girl Service AvailableDipal Arora

HONOR Veterans Event Keynote by Michael HawkinsMichael W. Hawkins

GD Birla and his contribution in managementchhavia330

Progress Report - Oracle Database Analyst SummitHolger Mueller

Ensure the security of your HCL environment by applying the Zero Trust princi...Roland Driesen

The Coffee Bean & Tea Leaf(CBTL), Business strategy case studyEthan lee

A DAY IN THE LIFE OF A SALESMAN / WOMANIlamathiKannappan

Russian Faridabad Call Girls(Badarpur) : ☎ 8168257667, @4999Tina Ji

VIP Kolkata Call Girl Howrah 👉 8250192130 Available With Roomdivyansh0kumar0

MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRLSeo

0183760ssssssssssssssssssssssssssss00101011 (27).pdfRenandantas16

Kürzlich hochgeladen (20)

VIP Call Girls In Saharaganj ( Lucknow ) 🔝 8923113531 🔝 Cash Payment (COD) 👒

Cash Payment 9602870969 Escort Service in Udaipur Call Girls

Creating Low-Code Loan Applications using the Trisotech Mortgage Feature Set

M.C Lodges -- Guest House in Jhang.

Understanding the Pakistan Budgeting Process: Basics and Key Insights

Pharma Works Profile of Karan Communications

Monte Carlo simulation : Simulation using MCSM

BEST ✨ Call Girls In Indirapuram Ghaziabad ✔️ 9871031762 ✔️ Escorts Service...

Monthly Social Media Update April 2024 pptx.pptx

Call Girls Pune Just Call 9907093804 Top Class Call Girl Service Available

HONOR Veterans Event Keynote by Michael Hawkins

GD Birla and his contribution in management

Progress Report - Oracle Database Analyst Summit

Ensure the security of your HCL environment by applying the Zero Trust princi...

The Coffee Bean & Tea Leaf(CBTL), Business strategy case study

A DAY IN THE LIFE OF A SALESMAN / WOMAN

Russian Faridabad Call Girls(Badarpur) : ☎ 8168257667, @4999

VIP Kolkata Call Girl Howrah 👉 8250192130 Available With Room

MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL

0183760ssssssssssssssssssssssssssss00101011 (27).pdf

eMetrics, Stockholm - October 2009, Email And Social Media

1. Email and Social Media Optimize your work with tribes jesperastrom.com

2. Who am I jesperastrom.com

4. Killing some myths about Social media jesperastrom.com

5. Enter The Social Media Guru jesperastrom.com

7. Yes We can!!

8. Let’s enforce some social media theories jesperastrom.com

9. One in a million on facebook is 300 people! 300 ppl is a crowd jesperastrom.com

10. Long tail collaboration in Tribes jesperastrom.com

11.

12. Find the leader and ask how you can improve! jesperastrom.com

13. Discuss what e-mail really is jesperastrom.com

14. Email is not an inbox jesperastrom.com

15. E-mail is an Identifier jesperastrom.com

16.

17. E-mail is an Identifier jesperastrom.com

18. One way to use e-mail social media combined Finding tribal leaders jesperastrom.com

19.

20.

21. My favorite tools jesperastrom.com Newsletter Database Social media share buttons

22.

23.

24.

25. So, what happens now? jesperastrom.com

26. This is how it is done Send unique newsletter Enter with unique tracker Shares with unique tracker Enter with unique tracker

27. Measure and group all success events jesperastrom.com

28. Result Opens 70% Clicks on 3 stories Shares 1 story Creates 3 new visits Opens 20% Clicks on 1 story Shares 1 story Creates 100 new visits Opens 100% Clicks on 5 stories Shares 0 story Creates 0 new visits User 1 User 2 User 3 jesperastrom.com

29.

30. So what about the $$$!! jesperastrom.com

31.

32. Find me @jesperastrom http://jesperastrom.com jesperastrom.com

eMetrics, Stockholm - October 2009, Email And Social Media

Empfohlen

Empfohlen

Weitere ähnliche Inhalte

Was ist angesagt?

Was ist angesagt? (9)

Andere mochten auch

Andere mochten auch (20)

Ähnlich wie eMetrics, Stockholm - October 2009, Email And Social Media

Ähnlich wie eMetrics, Stockholm - October 2009, Email And Social Media (20)

Mehr von Jesper Åström

Mehr von Jesper Åström (11)

Kürzlich hochgeladen

Kürzlich hochgeladen (20)

eMetrics, Stockholm - October 2009, Email And Social Media