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Asae09 What Ephilanthropy Can Do For You

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Changing Our World

What Ephilanthropy Can Do For You... presented at the ASAE 2009 Conference in Toronto

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What Can Ephilanthropy Do For You? August 17, 2009 3:15 – 4:30 PM Presenters: Karen Davis, Sr. Managing Director, Changing Our World, Inc. Jenn Thompson, Managing Director, Changing Our World, Inc.
ABOUT CHANGING OUR WORLD
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10 THINGS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
1. REVEALING RESEARCH ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
1. REVEALING RESEARCH ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
2. CONSTITUENT MANAGEMENT ,[object Object],[object Object],[object Object],[object Object],[object Object],One-time vs. recurring donors Interests Active vs. lapsed donors/members Donors vs. non-donors Location Age/Sex Membership Length
3. STRATEGIC COMMUNICATIONS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],NPO
4. FUNDRAISING & DEVELOPMENT ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Giving by Source**
4. FUNDRAISING & DEVELOPMENT ,[object Object],[object Object],[object Object],[object Object],[object Object]
4. FUNDRAISING & DEVELOPMENT ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
5. WORD-OF-MOUTH MARKETING ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
6. COMMUNITY ENGAGEMENT ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
7. RECOGNITION PROGRAMS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
8. AUDIENCE EXPANSION ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
9. BRAND AWARENESS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],YOUR LOGO
10. SAVE MONEY ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object]
A STRATEGIC EPHILANTHROPY APPROACH
SEEING IT COME TOGETHER
[object Object]

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