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10 Quotes From
B2B Marketing
Leaders
“The success of all
marketing departments is
the relationship that
they have with sales.”
Meagen Eisenberg
VP of Marketing...
“Starting a new social media channel
is like bringing a puppy home.
It’s great when they first come home.
But then you got...
“Content is the virtual
salesperson for the long
B2B buying cycle.”
Rachel Balik
Content Marketing Manager
Demandbase
Clic...
“Customers don’t care
about you.
They don’t even care
about your product.
They only care about
the value that you can
prov...
“Gone are the days where you
produce content and you throw
it up on the blog or you put it on
social media and people come...
“The strategies that are concretely
tying that content marketing
together with your
influencer marketing
program will beco...
“No matter what kind of
strategy you take,
what wins at
the end of the day
is a really
great story and
that makes the
cont...
“Great content marketing is
not always about
new content.
You don’t always have to be
reinventing the wheel”
Amanda Nelson...
“Introducing LinkedIn Sales
Navigator to our field sales reps
has been a
game-changer for us.”
Tara Meehan
Head of Social ...
“The focus in 2013 was about
impressions, 2014 was about
engagement, 2015 will be
about focusing on the hard
business resu...
The #1 Podcast for B2B Marketers
Subscribe Now To The B2B Marketing Podcast: https://itunes.apple.com/us/podcast/b2b-conte...
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10 Powerful Quotes From B2B Marketing Leaders

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10 powerful quotes from B2B marketing leaders as they were heard on the B2B Content Marketing Leaders Podcast. Quotes from marketing leaders from brands like DocuSign, Brainshark, Siteworx, InsightPool, SalesLoft, RingLead, Zapier and more. If you like these quotes consider checking out this B2B Marketing Podcast: http://b2bcontentmarketingleaders.com/ - this weekly podcast features interviews with marketing leaders that are doing excellent work. Take a listen today and you'll be hooked.

Veröffentlicht in: Leadership & Management, Marketing
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10 Powerful Quotes From B2B Marketing Leaders

  1. 1. 10 Quotes From B2B Marketing Leaders
  2. 2. “The success of all marketing departments is the relationship that they have with sales.” Meagen Eisenberg VP of Marketing DocuSign Click here to listen to this episode of the B2B marketing podcast Subscribe Now To The B2B Marketing Podcast: https://itunes.apple.com/us/podcast/b2b-content-marketing-leaders/id960166193
  3. 3. “Starting a new social media channel is like bringing a puppy home. It’s great when they first come home. But then you got to feed it.” Patricia Mejia Chief Marketing Officer Siteworx Click here to listen to this episode of the B2B marketing podcast Subscribe Now To The B2B Marketing Podcast: https://itunes.apple.com/us/podcast/b2b-content-marketing-leaders/id960166193
  4. 4. “Content is the virtual salesperson for the long B2B buying cycle.” Rachel Balik Content Marketing Manager Demandbase Click here to listen to this episode of the B2B marketing podcast Subscribe Now To The B2B Marketing Podcast: https://itunes.apple.com/us/podcast/b2b-content-marketing-leaders/id960166193
  5. 5. “Customers don’t care about you. They don’t even care about your product. They only care about the value that you can provide for them.” Brendan Cournoyer Director of Content Marketing Brainshark Click here to listen to this episode of the B2B marketing podcast Subscribe Now To The B2B Marketing Podcast: https://itunes.apple.com/us/podcast/b2b-content-marketing-leaders/id960166193
  6. 6. “Gone are the days where you produce content and you throw it up on the blog or you put it on social media and people come. Those days are over!” Tami McQueen Director of Marketing SalesLoft Click here to listen to this episode of the B2B marketing podcast Subscribe Now To The B2B Marketing Podcast: https://itunes.apple.com/us/podcast/b2b-content-marketing-leaders/id960166193
  7. 7. “The strategies that are concretely tying that content marketing together with your influencer marketing program will become more important.” Karen Gardner Chief Marketing Officer Sonatype Click here to listen to this episode of the B2B marketing podcast Subscribe Now To The B2B Marketing Podcast: https://itunes.apple.com/us/podcast/b2b-content-marketing-leaders/id960166193
  8. 8. “No matter what kind of strategy you take, what wins at the end of the day is a really great story and that makes the content compelling.” Danny Schreiber Content Marketer Zapier Click here to listen to this episode of the B2B marketing podcast Subscribe Now To The B2B Marketing Podcast: https://itunes.apple.com/us/podcast/b2b-content-marketing-leaders/id960166193
  9. 9. “Great content marketing is not always about new content. You don’t always have to be reinventing the wheel” Amanda Nelson Director of Marketing RingLead Click here to listen to this episode of the B2B marketing podcast Subscribe Now To The B2B Marketing Podcast: https://itunes.apple.com/us/podcast/b2b-content-marketing-leaders/id960166193
  10. 10. “Introducing LinkedIn Sales Navigator to our field sales reps has been a game-changer for us.” Tara Meehan Head of Social Content Guardian Life Insurance Click here to listen to this episode of the B2B marketing podcast Subscribe Now To The B2B Marketing Podcast: https://itunes.apple.com/us/podcast/b2b-content-marketing-leaders/id960166193
  11. 11. “The focus in 2013 was about impressions, 2014 was about engagement, 2015 will be about focusing on the hard business results.” Adam Wexler Founder Insightpool Click here to listen to this episode of the B2B marketing podcast Subscribe Now To The B2B Marketing Podcast: https://itunes.apple.com/us/podcast/b2b-content-marketing-leaders/id960166193
  12. 12. The #1 Podcast for B2B Marketers Subscribe Now To The B2B Marketing Podcast: https://itunes.apple.com/us/podcast/b2b-content-marketing-leaders/id960166193 Find us on iTunes & Stitcher

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