The document discusses different generations and tools for engaging Generation Y or Millennials. It outlines the key characteristics of Traditionalists, Baby Boomers, Generation X, and Generation Y. Generation Y values diversity, change, and wants work to be meaningful. The document then discusses how Web 2.0 tools like social networking, collaboration, and mass participation platforms can help engage Generation Y, who are digital natives accustomed to connecting and multitasking online. These new tools are reshaping how people work and think by enabling more collaboration.